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Data plays a huge role in helping you design and deploy impactful SEO campaigns. That’s why you need to know the right SEO data to&#8230;</p>\nThe post <a href="https://aioseo.com/how-to-use-seo-data-to-boost-search-rankings/">How to Use SEO Data to Boost Your Search Rankings </a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:11:"Kato Nkhoma";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:23900:"<p>Would you like to know how to use SEO data to boost your search rankings?</p>\n\n\n\n<p>Data plays a huge role in helping you design and deploy impactful SEO campaigns. That’s why you need to know the right SEO data to collect and how to use it to boost your rankings.</p>\n\n\n\n<p>In this article, we’ll show you which SEO data you need, how to interpret it, and how to use it to enhance your SEO.</p>\n\n\n\n<div class="is-layout-flow wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background"><div class="wp-block-group__inner-container">\n<p>In This Article</p>\n\n\n\n<div class="wp-block-aioseo-table-of-contents"><ul><li><a href="#aioseo-what-is-seo-data-and-why-is-it-important">What is SEO Data, and Why is it Important?</a></li><li><a href="#aioseo-7-ways-to-use-seo-data-to-boost-your-rankings">7 Ways to Use SEO Data to Boost Your Rankings</a><ul><li><a href="#aioseo-1-check-for-and-optimize-keywords-that-are-dropping-in-rankings">1. Check for and Optimize Keywords that are Dropping in Rankings</a></li><li><a href="#aioseo-2-create-a-strategy-to-help-you-move-up-in-rankings">2. Create a Strategy to Help You Move Up in Rankings</a></li><li><a href="#aioseo-3-find-internal-linking-opportunities">3. Find Internal Linking Opportunities</a></li><li><a href="#aioseo-4-monitor-impressions-to-understand-and-boost-your-reach">4. Monitor Impressions to Understand and Boost Your Reach</a></li><li><a href="#aioseo-5-increase-average-ctr-to-boost-your-rankings">5. Increase Average CTR to Boost Your Rankings</a></li><li><a href="#aioseo-6-set-effective-s-m-a-r-t-seo-goals">6. Set Effective S.M.A.R.T. SEO Goals</a></li><li><a href="#aioseo-7-keep-tabs-on-page-speed">7. Keep Tabs on Page Speed</a></li></ul></li><li><a href="#aioseo-seo-data-its-the-edge-you-need-to-outrank-your-competitors">SEO Data: It’s the Edge You Need to Outrank Your Competitors</a></li></ul></div>\n</div></div>\n\n\n\n<h2 id="aioseo-what-is-seo-data-and-why-is-it-important">What is SEO Data, and Why is it Important?</h2>\n\n\n\n<p>SEO data refers to any metrics used to create and monitor SEO campaigns. Some examples of SEO data include:</p>\n\n\n\n<ul>\n<li><strong>Organic traffic</strong>: Organic traffic refers to visitors who visit your website from search engine results instead of paid ads. The more organic traffic you drive, the stronger the indication that your SEO strategy is working.</li>\n\n\n\n<li><strong>Search impressions</strong>: Search impressions refer to the instances your content appears on the user&#8217;s screen. More impressions indicate that your organic reach is increasing.</li>\n\n\n\n<li><strong>Organic rankings/Average position</strong>: This metric shows your position on <a href="https://aioseo.com/what-are-serps/" title="What Are SERPs (And Why Are they Important to SEO)?">search engine results pages</a> (SERPs) in relation to competing content. This doesn’t factor in ads.</li>\n\n\n\n<li><strong>Average clickthrough rate (CTR)</strong>: This shows the average number of times searchers click on your search listing in proportion to impressions.</li>\n\n\n\n<li><strong>Page speed</strong>: Measured in milliseconds, page speed refers to the time it takes for a web page to load. This is an important metric as it impacts your <a href="https://www.wpbeginner.com/wp-tutorials/how-to-optimize-core-web-vitals-for-wordpress-ultimate-guide/" target="_blank" rel="noopener" title="">Core Web Vitals</a>.</li>\n\n\n\n<li>And more</li>\n</ul>\n\n\n\n<p>These metrics, and more, are essential to helping you measure the performance of your SEO strategy. They’re also vital in helping you create better iterations of your campaigns.</p>\n\n\n\n<h2 id="aioseo-7-ways-to-use-seo-data-to-boost-your-rankings">7 Ways to Use SEO Data to Boost Your Rankings</h2>\n\n\n\n<p>Ready to use SEO Data to boost your search rankings?</p>\n\n\n\n<p>Here are some tips to help you do that.</p>\n\n\n\n<h3 id="aioseo-1-check-for-and-optimize-keywords-that-are-dropping-in-rankings">1. Check for and Optimize Keywords that are Dropping in Rankings</h3>\n\n\n\n<p>One of the first ways to use SEO data to boost your rankings is to check keyword performance. This is easy to do in WordPress if you are an <a href="https://aioseo.com/pricing/" title="Pricing">All In One SEO</a> (AIOSEO) user. </p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="700" height="311" src="https://aioseo.com/wp-content/uploads/2022/05/aioseo.png" alt="AIOSEO is a powerful SEO tool with powerful SEO data reporting functionality." class="wp-image-170372" srcset="https://aioseo.com/wp-content/uploads/2022/05/aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/05/aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/05/aioseo-600x267.png 600w, https://aioseo.com/wp-content/uploads/2022/05/aioseo-135x60.png 135w, https://aioseo.com/wp-content/uploads/2022/05/aioseo-203x90.png 203w" sizes="(max-width: 700px) 100vw, 700px" /></figure>\n\n\n\n<p><a href="https://aioseo.com/pricing/" title="Pricing">AIOSEO</a> is the best WordPress SEO plugin on the market and has been downloaded over 100 million times. Millions of savvy website owners and marketers trust the plugin to help them dominate SERPs and drive relevant site traffic. This is because the plugin has many <a href="https://aioseo.com/features/" title="Features">powerful SEO features and modules</a> to help you optimize your website for search engines and users.</p>\n\n\n\n<p>For step-by-step instructions on how to install AIOSEO, check out our <a href="https://aioseo.com/docs/installing-all-in-one-seo-pro/" title="Installing All in One SEO Pro">installation guide</a>.</p>\n\n\n\n<p>One of the most beloved features in AIOSEO is the brand-new <a href="https://aioseo.com/google-search-console-integration/" title="Announcing AIOSEO 4.3.0 – Get Powerful Insights With Our Google Search Console Integration">Search Statistics module</a>, our Google Search Console integration.</p>\n\n\n\n<p>To monitor your keywords, simply go to <strong>Search Statistics » Keyword Rankings</strong>.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="288" src="https://aioseo.com/wp-content/uploads/2023/04/search-statistics-keyword-rankings.png" alt="You can monitor keyword performance using Search Statistics." class="wp-image-177217" srcset="https://aioseo.com/wp-content/uploads/2023/04/search-statistics-keyword-rankings.png 702w, https://aioseo.com/wp-content/uploads/2023/04/search-statistics-keyword-rankings-300x123.png 300w, https://aioseo.com/wp-content/uploads/2023/04/search-statistics-keyword-rankings-600x246.png 600w, https://aioseo.com/wp-content/uploads/2023/04/search-statistics-keyword-rankings-146x60.png 146w, https://aioseo.com/wp-content/uploads/2023/04/search-statistics-keyword-rankings-219x90.png 219w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>The Keyword Performance report will show you all your keywords, those that are dropping in rankings and those that are going up.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="401" src="https://aioseo.com/wp-content/uploads/2023/04/how-to-track-seo-keyword-rankings-top-losing.png" alt="Search Statistics gives you valuable SEO data such as Top Winning and Top Losing keywords." class="wp-image-177220" srcset="https://aioseo.com/wp-content/uploads/2023/04/how-to-track-seo-keyword-rankings-top-losing.png 702w, https://aioseo.com/wp-content/uploads/2023/04/how-to-track-seo-keyword-rankings-top-losing-300x171.png 300w, https://aioseo.com/wp-content/uploads/2023/04/how-to-track-seo-keyword-rankings-top-losing-600x343.png 600w, https://aioseo.com/wp-content/uploads/2023/04/how-to-track-seo-keyword-rankings-top-losing-105x60.png 105w, https://aioseo.com/wp-content/uploads/2023/04/how-to-track-seo-keyword-rankings-top-losing-158x90.png 158w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>To boost your rankings and drive more traffic to your site, you’ll want to note the keywords that are dropping in rankings. Once you’ve compiled your list, revisit your content to better optimize for those keywords.</p>\n\n\n\n<h3 id="aioseo-2-create-a-strategy-to-help-you-move-up-in-rankings">2. Create a Strategy to Help You Move Up in Rankings</h3>\n\n\n\n<p>Another way to use SEO data to boost your rankings is to monitor your position on search engine results pages (SERPs).</p>\n\n\n\n<p>You can easily do this with AIOSEO’s Search Statistics module, as it lets you easily track your content and keyword positions right from your WordPress dashboard.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="700" height="373" src="https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-position.png" alt="You can easily track your keyword positions using AIOSEO." class="wp-image-177221" srcset="https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-position.png 700w, https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-position-300x160.png 300w, https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-position-600x320.png 600w, https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-position-113x60.png 113w, https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-position-169x90.png 169w" sizes="(max-width: 700px) 100vw, 700px" /></figure>\n\n\n\n<p>Knowing where your content ranks is vital as it helps you know how to get it to move up in rankings. And in case you didn’t know, research shows that moving up one position in rankings can result in as much as a <a href="https://backlinko.com/google-ctr-stats" target="_blank" rel="noopener nofollow" title="">2.8% increase in clickthrough rates</a> (CTR).</p>\n\n\n\n<p>For detailed tips on how to move your content up in rankings, <a href="https://aioseo.com/search-statistics-power-hacks-to-help-boost-your-rankings/" title="6 Search Statistics Power Hacks to Help Boost Your Rankings">check out this guide</a>.</p>\n\n\n\n<h3 id="aioseo-3-find-internal-linking-opportunities">3. Find Internal Linking Opportunities</h3>\n\n\n\n<p>Internal linking is another critical ingredient in boosting rankings. This is why checking for internal linking opportunities should be part of your SEO data collecting and monitoring. Doing this is easy, thanks to AIOSEO’s <a href="https://aioseo.com/features/internal-link-assistant/" title="Link Assistant">Link Assistant</a>. </p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="700" height="329" src="https://aioseo.com/wp-content/uploads/2022/03/elementor-seo-internal-linking-with-link-assistant-getting-started.png" alt="Link Assistant is a powerful tool you can use to boost your internal linking strategy." class="wp-image-81561" srcset="https://aioseo.com/wp-content/uploads/2022/03/elementor-seo-internal-linking-with-link-assistant-getting-started.png 700w, https://aioseo.com/wp-content/uploads/2022/03/elementor-seo-internal-linking-with-link-assistant-getting-started-300x141.png 300w, https://aioseo.com/wp-content/uploads/2022/03/elementor-seo-internal-linking-with-link-assistant-getting-started-600x282.png 600w" sizes="(max-width: 700px) 100vw, 700px" /></figure>\n\n\n\n<p>Link Assistant is a powerful module that crawls your site and checks for internal and external links and <a href="https://aioseo.com/how-to-easily-find-and-fix-orphan-pages-in-wordpress/" title="How to Easily Find and Fix Orphan Pages in WordPress">orphaned posts</a>. </p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="700" height="381" src="https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report.png" alt="To help boost your internal linking strategy, Link Assistant" class="wp-image-79017" srcset="https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report.png 700w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report-300x163.png 300w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report-600x327.png 600w" sizes="(max-width: 700px) 100vw, 700px" /></figure>\n\n\n\n<p>The best part about the tool is that it checks linking opportunities and automates internal link building between your posts. As a result, you can build links faster and more efficiently.&nbsp;</p>\n\n\n\n<p>One of the biggest advantages of building internal links is that it makes it easier for search engines to crawl and index your content. In addition, strategic internal linking also helps you build topical authority. These 2 benefits, and more, play a huge role in boosting your rankings.&nbsp;</p>\n\n\n\n<p><a href="https://aioseo.com/how-to-use-link-assistant-to-optimize-your-internal-linking-strategy/" title="How to Use Link Assistant to Optimize Your Internal Linking Strategy">Check out this tutorial</a> for more information on using Link Assistant to speed up your internal linking and boost on-page SEO.</p>\n\n\n\n<h3 id="aioseo-4-monitor-impressions-to-understand-and-boost-your-reach">4. Monitor Impressions to Understand and Boost Your Reach</h3>\n\n\n\n<p>Impressions refer to the number of times searchers have seen your search listing on SERPs. This metric is not action-based but helps show your content’s reach.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="369" src="https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-impressions.png" alt="Search Impressions are another valuable piece of SEO data you can use to boost your search rankings." class="wp-image-177223" srcset="https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-impressions.png 702w, https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-impressions-300x158.png 300w, https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-impressions-600x315.png 600w, https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-impressions-114x60.png 114w, https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-impressions-171x90.png 171w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>Impressions are important to your SEO as they are a general indicator of how well your SEO strategy is performing. More impressions signify that people are seeing your content. They also increase the chances of people clicking on your link.</p>\n\n\n\n<p>One of the most effective ways to increase your impressions is to target the right keywords and optimize for them. You also need to ensure your content meets search intent. Another way is to build internal links strategically, as this helps increase your topical authority. </p>\n\n\n\n<h3 id="aioseo-5-increase-average-ctr-to-boost-your-rankings">5. Increase Average CTR to Boost Your Rankings</h3>\n\n\n\n<p>Average CTR (Avg. CTR) is the number of clicks your search listing receives divided by impressions. This is another vital piece of SEO data you can use to boost your rankings. If you are an AIOSEO user, you don’t have to switch to Google Search Console or any other tool to get this metric. Instead, you can find it in the Search Statistics module in the Keyword Performance report. </p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="354" src="https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-average-ctr.png" alt="Knowing your average CTR will help you create strategies to boost organic clicks." class="wp-image-177224" srcset="https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-average-ctr.png 702w, https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-average-ctr-300x151.png 300w, https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-average-ctr-600x303.png 600w, https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-average-ctr-119x60.png 119w, https://aioseo.com/wp-content/uploads/2023/04/how-to-use-seo-data-average-ctr-178x90.png 178w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>Improving your CTR is a fantastic way to boost rankings, as it signals to search engines that users find your content valuable. One way you can improve your CTR is by <a href="https://aioseo.com/how-to-add-faq-schema-in-wordpress/" title="How to Add FAQ Schema in WordPress [The Easiest Way]">adding FAQ schema</a> to your content. Doing so optimizes your search snippets for visibility and leads to rich snippets that offer users a better experience.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="337" src="https://aioseo.com/wp-content/uploads/2023/02/search-statistics-faqs.png" alt="Adding FAQ schema to your content helps boost your online visibility." class="wp-image-159662" srcset="https://aioseo.com/wp-content/uploads/2023/02/search-statistics-faqs.png 702w, https://aioseo.com/wp-content/uploads/2023/02/search-statistics-faqs-300x144.png 300w, https://aioseo.com/wp-content/uploads/2023/02/search-statistics-faqs-600x288.png 600w, https://aioseo.com/wp-content/uploads/2023/02/search-statistics-faqs-125x60.png 125w, https://aioseo.com/wp-content/uploads/2023/02/search-statistics-faqs-187x90.png 187w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>Other ways to increase your average CTR include optimizing your URL, title, and meta description.</p>\n\n\n\n<p>For other tips on boosting your organic CTR, <a href="https://aioseo.com/ways-to-increase-your-organic-clickthrough-rates/" title="8 Proven Ways to Increase Your Organic Clickthrough Rates">check out this article</a>.</p>\n\n\n\n<h3 id="aioseo-6-set-effective-s-m-a-r-t-seo-goals">6. Set Effective S.M.A.R.T. SEO Goals</h3>\n\n\n\n<p>Data plays a huge role in helping you set effective goals for your SEO campaigns. That’s why you should set <a href="https://www.searchenginejournal.com/smart-seo-goals/448096/" target="_blank" rel="noopener nofollow" title="">S.M.A.R.T. SEO goals</a> using the data you collect from your site. For example, we created the Search Statistics module to help you track content performance and keyword rankings. </p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="390" src="https://aioseo.com/wp-content/uploads/2023/02/search-statistics-content-performance.png" alt="You can track content performance using AIOSEO''s Search Statistics module." class="wp-image-159654" srcset="https://aioseo.com/wp-content/uploads/2023/02/search-statistics-content-performance.png 702w, https://aioseo.com/wp-content/uploads/2023/02/search-statistics-content-performance-300x167.png 300w, https://aioseo.com/wp-content/uploads/2023/02/search-statistics-content-performance-600x333.png 600w, https://aioseo.com/wp-content/uploads/2023/02/search-statistics-content-performance-108x60.png 108w, https://aioseo.com/wp-content/uploads/2023/02/search-statistics-content-performance-162x90.png 162w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>This is essential SEO data you can use to set simple SEO goals. For example, getting 1-3 articles in the top 10 positions in X months. Or you can set a goal of maintaining 5 articles in the top 20.</p>\n\n\n\n<p>You can also use this SEO data to set content goals. One way to do this is to check your content and keywords that are performing well. This will give you an idea of the content your audience is hungry for. As a result, you can set goals to replicate similar content and have it rank as well as your top-performing content.</p>\n\n\n\n<h3 id="aioseo-7-keep-tabs-on-page-speed">7. Keep Tabs on Page Speed</h3>\n\n\n\n<p>Page loading speed is an essential ranking factor. That’s why your SEO data must include page speed reports. You can get this in Search Statistics by going to <strong>Search Statistics » SEO Statistics</strong>. Next, scroll down to the <strong>Content Performance</strong> section.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="404" src="https://aioseo.com/wp-content/uploads/2023/04/best-content-optimization-tools-aioseo-search-statistics.png" alt="Check your content performance report to get the page speed of each of your web pages." class="wp-image-177231" srcset="https://aioseo.com/wp-content/uploads/2023/04/best-content-optimization-tools-aioseo-search-statistics.png 702w, https://aioseo.com/wp-content/uploads/2023/04/best-content-optimization-tools-aioseo-search-statistics-300x173.png 300w, https://aioseo.com/wp-content/uploads/2023/04/best-content-optimization-tools-aioseo-search-statistics-600x345.png 600w, https://aioseo.com/wp-content/uploads/2023/04/best-content-optimization-tools-aioseo-search-statistics-104x60.png 104w, https://aioseo.com/wp-content/uploads/2023/04/best-content-optimization-tools-aioseo-search-statistics-156x90.png 156w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>In this section, you can click the link to the page you want to test for speed. This will generate a report that includes a Speed Test.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="325" src="https://aioseo.com/wp-content/uploads/2023/02/seo-reporting-speed-test.png" alt="Improving page speed is a vital component of boosting your rankings." class="wp-image-159681" srcset="https://aioseo.com/wp-content/uploads/2023/02/seo-reporting-speed-test.png 702w, https://aioseo.com/wp-content/uploads/2023/02/seo-reporting-speed-test-300x139.png 300w, https://aioseo.com/wp-content/uploads/2023/02/seo-reporting-speed-test-600x278.png 600w, https://aioseo.com/wp-content/uploads/2023/02/seo-reporting-speed-test-130x60.png 130w, https://aioseo.com/wp-content/uploads/2023/02/seo-reporting-speed-test-194x90.png 194w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p></p>\n\n\n\n<p>If your speed test results are poor, you can work on improving your score. This can have a positive impact on rankings.</p>\n\n\n\n<p>For detailed instructions on improving your page load speed, <a href="https://aioseo.com/10-quick-easy-ways-to-speed-up-your-site/" title="10 Ways to Speed up Your WordPress Site">check out this informative guide</a>.</p>\n\n\n\n<h2 id="aioseo-seo-data-its-the-edge-you-need-to-outrank-your-competitors">SEO Data: It’s the Edge You Need to Outrank Your Competitors</h2>\n\n\n\n<p>Leveraging SEO data is an excellent way to get ahead of the competition on SERPs. It has many advantages, including helping you monitor your performance and create better iterations of your SEO strategy.</p>\n\n\n\n<p>Most of all, the right SEO data can help you boost your rankings on SERPs, resulting in more traffic, engagement, and sales.</p>\n\n\n\n<p>We hope this post helped you find the best content optimization tool for SEO for your site. You may also want to check out other articles on our blog, like our guide on <a href="https://aioseo.com/how-to-use-ai-seo-software-to-boost-rankings/" title="How to Use AI SEO Software to Boost Your Rankings">using AI software to boost rankings</a> or our tutorial on <a href="https://aioseo.com/how-to-add-product-review-schema-in-wordpress/">adding product review schema in WordPress</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href="https://www.youtube.com/c/AIOSEO" target="_blank" rel="noopener nofollow" title="">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href="https://twitter.com/aioseopack" target="_blank" rel="noopener nofollow" title="">Twitter</a>, <a href="https://www.linkedin.com/company/aioseo/" target="_blank" rel="noopener nofollow" title="">LinkedIn</a>, or <a href="https://facebook.com/aioseopack/" target="_blank" rel="noopener nofollow" title="">Facebook</a> to stay in the loop.  </p>The post <a href="https://aioseo.com/how-to-use-seo-data-to-boost-search-rankings/">How to Use SEO Data to Boost Your Search Rankings </a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:36:"http://wellformedweb.org/CommentAPI/";a:1:{s:10:"commentRss";a:1:{i:0;a:5:{s:4:"data";s:69:"https://aioseo.com/how-to-use-seo-data-to-boost-search-rankings/feed/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:38:"http://purl.org/rss/1.0/modules/slash/";a:1:{s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:1:"0";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:1;a:6:{s:4:"data";s:85:"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:5:{s:0:"";a:7:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:52:"What is Anchor Text and How Does it Impact Your SEO?";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:156:"https://aioseo.com/what-is-anchor-text-and-how-does-it-impact-seo/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-anchor-text-and-how-does-it-impact-seo";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:75:"https://aioseo.com/what-is-anchor-text-and-how-does-it-impact-seo/#comments";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Thu, 06 Apr 2023 14:06:23 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:5:{i:0;a:5:{s:4:"data";s:4:"Blog";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:8:"SEO Tips";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:11:"Anchor text";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:30:"Optimizing anchor text for SEO";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:19:"What is anchor text";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:28:"https://aioseo.com/?p=175534";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:446:"<p>Wondering what anchor text is and whether it affects SEO? Because anchor text is so common it’s easy to miss its role in search engine optimization. In this article you&#8217;ll learn what anchor text is and a simple approach to&#8230;</p>\nThe post <a href="https://aioseo.com/what-is-anchor-text-and-how-does-it-impact-seo/">What is Anchor Text and How Does it Impact Your SEO?</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:15:"Sherrie Gossett";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:19703:"<p>Wondering what anchor text is and whether it affects SEO?</p>\n\n\n\n<p>Because anchor text is so common it’s easy to miss its role in search engine optimization.</p>\n\n\n\n<p>In this article you&#8217;ll learn what anchor text is and a simple approach to optimize it for SEO.</p>\n\n\n\n<div class="is-layout-flow wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background"><div class="wp-block-group__inner-container">\n<p>In This Article</p>\n\n\n\n<div class="wp-block-aioseo-table-of-contents"><ul><li><a href="#aioseo-is-anchor-text-a-ranking-factor">Is Anchor Text a Ranking Factor?</a><ul></ul></li><li><a href="#aioseo-how-does-anchor-text-impact-seo">How Does Anchor Text Impact SEO?</a><ul><li><a href="#aioseo-internal-linking-and-relevance">Internal Linking and Relevance</a><ul></ul></li><li><a href="#aioseo-backlinks-and-money-anchors">Backlinks and Money Anchors</a><ul></ul></li></ul></li><li><a href="#aioseo-how-to-optimize-anchor-text-for-user-experience">How to Optimize Anchor Text</a></li><li><a href="#aioseo-different-types-of-anchor-text">Different Types of Anchor Text</a><ul></ul></li></ul></div>\n</div></div>\n\n\n\n<h2 id="aioseo-what-is-anchor-text">What is Anchor Text?</h2>\n\n\n\n<p>Anchor text is hyperlinked, clickable text on a web page.</p>\n\n\n\n<p>Here&#8217;s an example in a sentence: &#8220;To boost your click-through rates, consider making your pages eligible to be displayed as <a href="https://aioseo.com/how-to-add-rich-snippets-to-wordpress/" title=""><strong>rich snippets</strong></a>.&#8221;</p>\n\n\n\n<p>In this example, &#8220;<strong>rich snippets</strong>&#8221; is anchor text.</p>\n\n\n\n<p>Both people and search engines read anchor text to understand what the linked page is about.</p>\n\n\n\n<h2 id="aioseo-is-anchor-text-a-ranking-factor">Is Anchor Text a Ranking Factor?</h2>\n\n\n\n<p>Yes, anchor text is a ranking factor with Google Search. It helps the search engine&#8217;s crawlers understand page content, and that may influence how a page ranks in related search queries.</p>\n\n\n\n<h3 id="aioseo-good-anchor-text">Good Anchor Text</h3>\n\n\n\n<p>Good anchor text is clear and straightforward. It tells the reader (and search engines) what the linked page is about. This helps the reader decide whether they want to click the link.</p>\n\n\n\n<p>For example consider this sentence: &#8220;It&#8217;s not unusual for small business owners to receive unsolicited email pitching <a href="https://aioseo.com/small-business-seo-scams-how-to-detect-and-avoid-them/" title="">SEO scams</a>.&#8221;</p>\n\n\n\n<p>Because &#8220;SEO scams&#8221; is the anchor text, anyone clicking on the link will expect to see information about SEO scams. In our example, the anchor text is a good match for the linked page.</p>\n\n\n\n<p>By contrast, bad anchor text is confusing or misleading. For example, anchor link text that says &#8220;click here to win a MacBook Pro,&#8221; is clear. But if the link takes you to a page that has no such contest, the reader will feel tricked. These are called &#8220;spammy links.&#8221; And Google penalizes those.</p>\n\n\n\n<p>In addition, Google recommends to:</p>\n\n\n\n<ul>\n<li>Avoid <strong>generic anchor text </strong>like &#8220;click here.&#8221;</li>\n\n\n\n<li>Keep anchor text <strong>concise</strong>. (Don&#8217;t link entire sentences or paragraphs.)</li>\n\n\n\n<li>Avoid <strong>keyword stuffing</strong>. (Don&#8217;t try to cram lots of keywords into your anchor text.)</li>\n</ul>\n\n\n\n<p>Good anchor text practice applies also to both internal and external links.</p>\n\n\n\n<h2 id="aioseo-how-does-anchor-text-impact-seo">How Does Anchor Text Impact SEO?</h2>\n\n\n\n<p>Anchor text can have a surprising effect on <a href="http://www.wpbeginner.com/wordpress-seo/" target="_blank" rel="noopener" title="">SEO</a>. How you use anchor text on your own site is one issue. The other is how other sites linking to you use anchor text.</p>\n\n\n\n<p>Let&#8217;s start with the former.</p>\n\n\n\n<h3 id="aioseo-internal-linking-and-relevance">Internal Linking and Relevance</h3>\n\n\n\n<p>Internal linking is important for SEO. It helps Google understand which pages on your site are the most important and how your content and topics are related</p>\n\n\n\n<p>And by offering, for example, related reading recommendations, you can make the most of organic traffic you&#8217;ve already attracted to a page.</p>\n\n\n\n<p>Also, adding internal links to <a href="https://aioseo.com/how-to-easily-find-and-fix-orphan-pages-in-wordpress/">orphan pages</a> can help them rank in search engine results pages (SERPs).</p>\n\n\n\n<p>In all these cases, anchor text that is <strong>explicit</strong> helps Google understand what the linked page is about. And that can impact the ranking of that page.</p>\n\n\n\n<p>When adding links, a good rule of thumb is to always consider first what&#8217;s best for the reader.</p>\n\n\n\n<h4 id="aioseo-an-easy-way-to-do-internal-linking">An Easy Way to do Internal Linking</h4>\n\n\n\n<p>There&#8217;s an easy way to add internal linking to your SEO strategy. We recommend using the<a href="https://aioseo.com/how-to-use-link-assistant-to-optimize-your-internal-linking-strategy/"> Link Assistant</a>, a beginner-friendly tool that comes with the <a href="https://aioseo.com/pricing/"> All in One SEO (AIOSEO) WordPress plugin</a> (Pro version).</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="583" src="https://aioseo.com/wp-content/uploads/2023/03/aioseo-link-assistant-1-1024x583.png" alt="aioseo link assistant dashboard" class="wp-image-166324" srcset="https://aioseo.com/wp-content/uploads/2023/03/aioseo-link-assistant-1-1024x583.png 1024w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-link-assistant-1-300x171.png 300w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-link-assistant-1-768x437.png 768w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-link-assistant-1-600x341.png 600w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-link-assistant-1-105x60.png 105w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-link-assistant-1-158x90.png 158w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-link-assistant-1.png 1220w" sizes="100vw" /></figure>\n\n\n\n<p>Link Assistant will show you:</p>\n\n\n\n<ul>\n<li>How to find and fix<a href="https://aioseo.com/how-to-easily-find-and-fix-orphan-pages-in-wordpress/"> orphan pages</a>.</li>\n\n\n\n<li>Suggestions for internal links.</li>\n\n\n\n<li>Suggested anchor text.</li>\n</ul>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="339" src="https://aioseo.com/wp-content/uploads/2023/04/link-assistant-anchor-text-1024x339.png" alt="edit anchor text" class="wp-image-175573" srcset="https://aioseo.com/wp-content/uploads/2023/04/link-assistant-anchor-text-1024x339.png 1024w, https://aioseo.com/wp-content/uploads/2023/04/link-assistant-anchor-text-300x99.png 300w, https://aioseo.com/wp-content/uploads/2023/04/link-assistant-anchor-text-768x254.png 768w, https://aioseo.com/wp-content/uploads/2023/04/link-assistant-anchor-text-600x198.png 600w, https://aioseo.com/wp-content/uploads/2023/04/link-assistant-anchor-text-181x60.png 181w, https://aioseo.com/wp-content/uploads/2023/04/link-assistant-anchor-text-272x90.png 272w, https://aioseo.com/wp-content/uploads/2023/04/link-assistant-anchor-text.png 1312w" sizes="100vw" /><figcaption class="wp-element-caption"><em>In the example above, Link Assistant suggests &#8220;local business&#8221; as anchor text for an internal link.</em></figcaption></figure>\n\n\n\n<p>Because you can click to add links, there&#8217;s no need to even edit individual pages.</p>\n\n\n\n<p>We think this is an enjoyable way to manage<a href="https://aioseo.com/link-building-guide/"> link building</a> while boosting SEO.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="485" src="https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png" alt="aioseo homepage" class="wp-image-140989" srcset="https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png 1024w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-300x142.png 300w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-768x364.png 768w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-600x284.png 600w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-127x60.png 127w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-190x90.png 190w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage.png 1260w" sizes="100vw" /></figure>\n\n\n\n<p>All in One SEO (AIOSEO) is an <a href="https://aioseo.com/pricing/" title="">established plugin</a> with thousands of 5-star ratings on WordPress.org. Over 3 million sites are currently using the plugin.</p>\n\n\n\n<p>Adding internal links to your most important conversion and “money pages” can help them rank higher. This is one of the most <strong>powerful</strong> (and overlooked) search engine optimization tactics.</p>\n\n\n\n<h3 id="aioseo-backlinks-and-money-anchors">Backlinks and Money Anchors</h3>\n\n\n\n<p>If you&#8217;re trying to sell anything on the internet, chances are you&#8217;ve already received unsolicited proposals for link building. </p>\n\n\n\n<p>These are from self-described digital marketers or &#8220;link builders&#8221; who promise to get other sites to link to yours. (This is also called &#8220;backlinking.&#8221;)</p>\n\n\n\n<p>Commonly, these salespeople offer to create guest posts on other sites and include a link back to your site.</p>\n\n\n\n<div class="wp-block-aioseo-theme-notice-box" role="alert">\n<p>With rare exceptions, the quality of these guest posts is poor. And with the advent of ChatGPT and Bard, many of these marketers will likely be simply copy-pasting AI content.</p>\n</div>\n\n\n\n<h4 id="aioseo-unnatural-patterns">Unnatural Patterns</h4>\n\n\n\n<p>These marketers may use the same anchor text over and over, across multiple sites. The repeated anchor text is typically a <strong>transactional keyword</strong> like &#8220;best marketing consulting course&#8221; or &#8220;buy discounted gold ring.&#8221;</p>\n\n\n\n<div class="wp-block-aioseo-theme-notice-box" role="alert">\n<p>A <strong>transactional keyword</strong> is a phrase that searchers use when they are close to making a purchase. Examples are &#8220;car insurance quote&#8221; and &#8220;book Bahamas cruise.&#8221; When used as anchor text, these keywords are called &#8220;money anchors.&#8221;</p>\n</div>\n\n\n\n<p>This keyword is usually one you&#8217;re trying to rank for. When applied to <em>backlinking</em>, this tactic forms an unnatural pattern that rings Google&#8217;s alarm bell. Google will likely view it as <a href="https://developers.google.com/search/docs/essentials/spam-policies#link-spam" target="_blank" rel="noopener" title="">link spam</a>. And that can lead to penalties and damaged rankings.</p>\n\n\n\n<p>Here&#8217;s how Google explains it: &#8220;Any links intended to <strong>manipulate</strong> PageRank or a site’s ranking in Google search results may be considered part of a link scheme and a<strong> violation</strong> of Google’s Webmaster Guidelines.&#8221;</p>\n\n\n\n<h4 id="aioseo-pbns-and-spam-blogs">The Dangers of PBNs and Spam Blogs</h4>\n\n\n\n<p>Inexperienced marketers may also <strong>place guest posts on PBNs</strong> (private blog networks). </p>\n\n\n\n<p>You can think of these as networks of connected spam blogs. The sites in the network exist only to get money for links. </p>\n\n\n\n<p>They&#8217;re often easy to detect due to the oddball mix of topics. One spam blog&#8217;s featured stories were on toe fungus, how to buy a tractor, and how to make your own prom dress.</p>\n\n\n\n<p>But some PBNs feature sites that may look, to the inexperienced eye, as <em>legitimate</em>. For example, the site may be focused exclusively on health topics or on financial topics. </p>\n\n\n\n<p><strong>Google can detect inbound links from spam blogs</strong>. If you suddenly have a number of backlinks coming from these sites because you (or your marketer) placed content on them, it can harm your SEO, <em>regardless of the anchor text used</em>.</p>\n\n\n\n<p>Read up on Google&#8217;s guidelines on<a href="https://developers.google.com/search/docs/advanced/guidelines/report-spam#paid-links-spam" target="_blank" rel="noopener nofollow" title=""> paid links</a> and link building schemes. And remember: it&#8217;s best to create your own link-building strategy. At minimum, educate yourself on link building, and understand the dangers, before hiring someone else to do it.</p>\n\n\n\n<p>A link building campaign, done the wrong way, can ruin your SEO.</p>\n\n\n\n<div class="wp-block-aioseo-theme-notice-box" role="alert">\n<p>&#8220;Backlink profile&#8221; or &#8220;link profile&#8221; refers to the quality and quantity of backlinks to your site.</p>\n</div>\n\n\n\n<h2 id="aioseo-how-did-the-penguin-update-impact-anchor-text">How Did the Penguin Update Impact Anchor Text?</h2>\n\n\n\n<p>A key area that Google&#8217;s 2012 Penguin algorithm update targeted was abuse of anchor text: some site owners used it for <a href="https://optinmonster.com/white-hat-vs-black-hat-seo/" target="_blank" rel="noopener" title="">keyword stuffing</a>.</p>\n\n\n\n<p>The takeaway: don&#8217;t try to cram lots of keywords into anchors. And follow Google&#8217;s simple guidelines.</p>\n\n\n\n<h2 id="aioseo-how-to-optimize-anchor-text-for-user-experience">How to Optimize Anchor Text</h2>\n\n\n\n<p>The best principle for anchor text (and linking) is to always <strong>put the reader first</strong>. </p>\n\n\n\n<p>As you do this, SEO will follow. This is because Google&#8217;s algorithms are designed to satisfy searchers.</p>\n\n\n\n<p>Here are some tips for making the most of your anchor text and links.</p>\n\n\n\n<ol>\n<li><strong>Ask: Will it benefit the reader?</strong> Add links (and anchor text) where you have something genuinely helpful to share with readers. This can include linking to sources of data or facts and related content.</li>\n\n\n\n<li><strong>Provide clarity:</strong> You don&#8217;t need to rely solely on the anchor text itself to describe the link in a sentence. Google&#8217;s natural language comprehension enables it to understand <em>context</em>. So, write the sentence primarily for readers.</li>\n\n\n\n<li><strong>Make sure your links stand out.</strong> Blue underlined text is the most common style for hyperlinks. Whichever style you use, be sure that your linked text stands out from surrounding text so readers know it&#8217;s clickable. This will boost the chances that people you&#8217;ve attracted to the page will explore your linked pages.</li>\n\n\n\n<li><strong>Keep accessibility in mind.</strong> Anchor text that is easy to understand and descriptive helps the visually impaired too. This is because they use text-to-speech screen readers. Some sites have experienced higher rankings after improving accessibility. This isn&#8217;t because accessibility is a ranking factor though. It&#8217;s because good SEO practices cohere with good accessibility.</li>\n</ol>\n\n\n\n<h2 id="aioseo-different-types-of-anchor-text">Different Types of Anchor Text</h2>\n\n\n\n<p>As you read more on anchor text, you&#8217;ll probably come across different terms that describe various types of anchor text. </p>\n\n\n\n<p>Here&#8217;s a short glossary to help you navigate web content on the topic.</p>\n\n\n\n<h3 id="aioseo-branded-anchors">Branded Anchors</h3>\n\n\n\n<p>Branded anchor text includes your business or brand name. Here&#8217;s an example:</p>\n\n\n\n<ul>\n<li>You can learn more about blogging at <a href="https://www.blogtyrant.com" target="_blank" rel="noopener" title="">Blog Tyrant</a>.</li>\n</ul>\n\n\n\n<h3 id="aioseo-site-name-anchors">Site Name Anchors</h3>\n\n\n\n<p>These anchors include your site name only. For example:</p>\n\n\n\n<ul>\n<li><a href="https://wpforms.com/" target="_blank" rel="noopener" title="">WPForms</a></li>\n\n\n\n<li><a href="https://www.exactmetrics.com/" target="_blank" rel="noopener nofollow" title="">ExactMetrics</a></li>\n</ul>\n\n\n\n<h3 id="aioseo-naked-anchors-or-naked-url">Naked Anchors or Naked URL</h3>\n\n\n\n<p>In this case, the URL is both the link and the anchor text. (Also called a &#8220;naked link anchor.&#8221;) Naked anchors aren&#8217;t very common. Here&#8217;s an example:</p>\n\n\n\n<ul>\n<li>For more information, see<a href="https://schema.org."> </a><a href="https://wpbeginner.com" target="_blank" rel="noopener" title="">https://wpbeginner.com</a><a href="https://schema.org.">.</a></li>\n</ul>\n\n\n\n<h3 id="aioseo-article-page-title-anchor">Article / Page Title Anchor</h3>\n\n\n\n<p>This one is self-explanatory. Here&#8217;s an example:</p>\n\n\n\n<ul>\n<li>You’ll want to check out this article: <a href="https://wpforms.com/best-countdown-timer-plugins-for-wordpress/" target="_blank" rel="noopener" title="">7 Best Countdown Timer Plugins for WordPress</a>.</li>\n</ul>\n\n\n\n<h3 id="aioseo-generic-or-noise-anchors">Generic or &#8220;Noise&#8221; Anchors</h3>\n\n\n\n<p>These anchors do not contain keywords, instead they use generic text like &#8220;in this article&#8221; and &#8220;see this example.&#8221;</p>\n\n\n\n<h3 id="aioseo-exact-match-anchor">Exact Match Anchor</h3>\n\n\n\n<p>This anchor text matches the target keyword that the page is trying to rank for. </p>\n\n\n\n<p>For example, if you have a page that you want to rank for &#8220;<strong>Jacksonville emergency plumbing</strong>&#8221; and a page linking to yours uses &#8220;Jacksonville emergency plumbing&#8221; &#8212; that&#8217;s exact match anchor text.</p>\n\n\n\n<p>Sometimes people use the term &#8220;phrase match&#8221; or &#8220;exact match keywords.&#8221;</p>\n\n\n\n<h3 id="aioseo-partial-match-anchor-text">Partial Match Anchor Text</h3>\n\n\n\n<p>Partial match anchors contain all the words in a target keyword, but not in the same order. For example:</p>\n\n\n\n<ul>\n<li>If the target keyword is &#8220;on page SEO tools,&#8221; then &#8220;SEO tools for on-page optimization&#8221; is a partial match anchor.</li>\n</ul>\n\n\n\n<h3 id="aioseo-alt-text-or-alt-tags">Alt Text or Alt Tags</h3>\n\n\n\n<p>When you use an image to link to something, the image&#8217;s alt text <em>is</em> the anchor text. </p>\n\n\n\n<p>(New to alt text? Check out this <a href="https://www.blogtyrant.com/image-seo-unlock-massive-traffic" target="_blank" rel="noopener" title="">beginner&#8217;s guide to image optimization</a>. It includes a section explaining alt tags.)</p>\n\n\n\n<h2 id="aioseo-whats-next">What&#8217;s Next?</h2>\n\n\n\n<p>We hope this article helped you understand what anchor text is, how to write and use anchor text, and how it can benefit your readers and your SEO.</p>\n\n\n\n<p>You may also be interested in exploring how the <a href="https://aioseo.com/docs/introduction-to-link-assistant">AIOSEO Link Assistant</a> can help you create links and anchor text. And check out our guide to <a href="https://aioseo.com/best-on-page-seo-tools/">On-Page SEO Tools</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href="https://www.youtube.com/c/AIOSEO" target="_blank" rel="noopener nofollow" title="">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href="https://twitter.com/aioseopack" target="_blank" rel="noopener nofollow" title="">Twitter</a>, <a href="https://www.linkedin.com/company/aioseo/" target="_blank" rel="noopener nofollow" title="">LinkedIn</a>, or <a href="https://facebook.com/aioseopack/" target="_blank" rel="noopener nofollow" title="">Facebook</a> to stay in the loop.</p>The post <a href="https://aioseo.com/what-is-anchor-text-and-how-does-it-impact-seo/">What is Anchor Text and How Does it Impact Your SEO?</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:36:"http://wellformedweb.org/CommentAPI/";a:1:{s:10:"commentRss";a:1:{i:0;a:5:{s:4:"data";s:71:"https://aioseo.com/what-is-anchor-text-and-how-does-it-impact-seo/feed/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:38:"http://purl.org/rss/1.0/modules/slash/";a:1:{s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:1:"2";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:2;a:6:{s:4:"data";s:82:"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:5:{s:0:"";a:7:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:75:"Announcing Broken Link Checker: Find and Fix Broken Links to Boost Your SEO";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:138:"https://aioseo.com/announcing-broken-link-checker-plugin/?utm_source=rss&utm_medium=rss&utm_campaign=announcing-broken-link-checker-plugin";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:66:"https://aioseo.com/announcing-broken-link-checker-plugin/#comments";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Tue, 04 Apr 2023 14:56:00 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:4:{i:0;a:5:{s:4:"data";s:13:"Announcements";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:4:"Blog";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:26:"Broken link checker plugin";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:16:"Fix broken links";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:28:"https://aioseo.com/?p=174466";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:440:"<p>Are you losing traffic due to broken links? Do you know if you have any broken links? Surprisingly, most links on the web are broken. There’s even a name for it: link rot. So, why does it matter? Broken links&#8230;</p>\nThe post <a href="https://aioseo.com/announcing-broken-link-checker-plugin/">Announcing Broken Link Checker: Find and Fix Broken Links to Boost Your SEO</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"Benjamin Rojas";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:9811:"<p>Are you losing traffic due to broken links? Do you know if you have any broken links?</p>\n\n\n\n<p>Surprisingly, most links on the web <em>are</em> broken. There’s even a name for it: <strong>link rot</strong>.</p>\n\n\n\n<p>So, why does it matter?</p>\n\n\n\n<p>Broken links make it hard for users to find what they’re looking for. That drives visitors away. And when you lose visitors, you lose conversions and sales.</p>\n\n\n\n<p>A broken link can also make a page invisible to search engines. That means zero traffic.</p>\n\n\n\n<p>But who has time to check every web page and link on a website? Ideally, site owners should check for broken links regularly. But that makes the task even more time-consuming.</p>\n\n\n\n<p>That’s why we decided to create a fast solution that even a beginner can use.</p>\n\n\n\n<div class="is-layout-flow wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background"><div class="wp-block-group__inner-container">\n<p>In This Article</p>\n\n\n\n<div class="wp-block-aioseo-table-of-contents"><ul><li><a href="#aioseo-find-and-fix-broken-links-easily">Find and Fix Broken Links, Easily</a><ul><li><a href="#aioseo-semi-weekly-scans">Semi-Weekly Scans</a></li><li><a href="#aioseo-additional-features">Additional Features</a></li></ul></li><li><a href="#aioseo-control-which-types-of-pages-are-scanned">Control Which Types of Pages are Scanned</a></li><li><a href="#aioseo-scanning-the-right-way">Scanning &#8211; the Right Way</a><ul><li><a href="#aioseo-avoid-being-blacklisted">Avoid Being Blacklisted</a></li></ul></li><li><a href="#aioseo-how-to-get-broken-link-checker-by-aioseo">How to Get Broken Link Checker by AIOSEO</a></li></ul></div>\n</div></div>\n\n\n\n<h2 id="aioseo-find-and-fix-broken-links-easily">Find and Fix Broken Links, Easily</h2>\n\n\n\n<p>We’re excited to announce our brand new, standalone <strong><a href="https://aioseo.com/pricing-broken-link-checker/" title="Broken Link Checker plugin">Broken Link Checker plugin</a></strong>.</p>\n\n\n\n<ul>\n<li>This plugin <strong><em>scans</em></strong> all the links on your site.</li>\n\n\n\n<li>Then it <strong><em>lists</em></strong> all broken links and provides an <strong>easy way to fix</strong> them.</li>\n</ul>\n\n\n\n<p>You don’t even need to open any web pages.</p>\n\n\n\n<p>Just click <strong>Edit URL</strong> to replace a broken link – right inside the plugin.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="523" src="https://aioseo.com/wp-content/uploads/2023/04/fix-broken-link-1024x523.png" alt="broken link checker edit url" class="wp-image-174472" srcset="https://aioseo.com/wp-content/uploads/2023/04/fix-broken-link-1024x523.png 1024w, https://aioseo.com/wp-content/uploads/2023/04/fix-broken-link-300x153.png 300w, https://aioseo.com/wp-content/uploads/2023/04/fix-broken-link-768x392.png 768w, https://aioseo.com/wp-content/uploads/2023/04/fix-broken-link-1536x784.png 1536w, https://aioseo.com/wp-content/uploads/2023/04/fix-broken-link-2048x1046.png 2048w, https://aioseo.com/wp-content/uploads/2023/04/fix-broken-link-600x306.png 600w, https://aioseo.com/wp-content/uploads/2023/04/fix-broken-link-118x60.png 118w, https://aioseo.com/wp-content/uploads/2023/04/fix-broken-link-176x90.png 176w" sizes="100vw" /></figure>\n\n\n\n<p>You can also edit the anchor text at the same time.</p>\n\n\n\n<h3 id="aioseo-semi-weekly-scans">Semi-Weekly Scans</h3>\n\n\n\n<p>The Broken Link Checker plugin automatically scans your site <strong>every 3 days</strong>. So there’s no need to worry about missing broken links in the future.</p>\n\n\n\n<h3 id="aioseo-additional-features">Additional Features</h3>\n\n\n\n<ul>\n<li>You can opt to view <strong>Broken links</strong>, <strong>Redirects</strong>, or <strong>All</strong> links on your site.</li>\n\n\n\n<li>Click <strong>Unlink</strong> to remove a link.</li>\n\n\n\n<li>Click <strong>Recheck</strong> to re-scan a link.</li>\n</ul>\n\n\n\n<p>Webmasters and SEO professionals will appreciate the scrollable <strong>Status Details</strong> window that displays response headers and other information for each link.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="763" src="https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-status-details-1024x763.png" alt="broken link checker status details" class="wp-image-174473" srcset="https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-status-details-1024x763.png 1024w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-status-details-300x223.png 300w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-status-details-768x572.png 768w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-status-details-600x447.png 600w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-status-details-81x60.png 81w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-status-details-121x90.png 121w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-status-details.png 1509w" sizes="100vw" /></figure>\n\n\n\n<h2 id="aioseo-control-which-types-of-pages-are-scanned">Control Which Types of Pages are Scanned</h2>\n\n\n\n<p>Our advanced settings give you full control over which pages get scanned.</p>\n\n\n\n<p>Include or exclude:</p>\n\n\n\n<ul>\n<li>Specific, named posts</li>\n\n\n\n<li>Scheduled posts</li>\n\n\n\n<li>Drafts or published posts</li>\n\n\n\n<li>Private posts.</li>\n</ul>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="578" src="https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-advanced-settings-1024x578.png" alt="broken link checker advanced settings" class="wp-image-174470" srcset="https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-advanced-settings-1024x578.png 1024w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-advanced-settings-300x169.png 300w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-advanced-settings-768x434.png 768w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-advanced-settings-704x396.png 704w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-advanced-settings-600x339.png 600w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-advanced-settings-106x60.png 106w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-advanced-settings-159x90.png 159w, https://aioseo.com/wp-content/uploads/2023/04/broken-link-checker-advanced-settings.png 1341w" sizes="100vw" /></figure>\n\n\n\n<h2 id="aioseo-scanning-the-right-way">Scanning &#8211; the Right Way</h2>\n\n\n\n<p>As mentioned, we scan <em>external</em> links (links from your website to others) as well as internal links (links from one page on your site to another page on your site).</p>\n\n\n\n<p>To protect your site, we pay for an<strong> external server </strong>to do this scanning (also called “pinging”). That means any external links you have on your site are pinged by us <em>from our </em><strong><em>private web server.</em></strong></p>\n\n\n\n<h3 id="aioseo-avoid-being-blacklisted">Avoid Being Blacklisted</h3>\n\n\n\n<p>Most of our competitors don’t use an external server. They do their pinging directly from their clients’ sites. That puts those sites at risk of being <em>blacklisted</em>.</p>\n\n\n\n<p>The blacklisting occurs because when a website is used to ping external sites <em>repeatedly</em>, that behavior looks suspicious to internet service providers.</p>\n\n\n\n<h2 id="aioseo-how-to-get-broken-link-checker-by-aioseo">How to Get Broken Link Checker by AIOSEO</h2>\n\n\n\n<p>You can download <a href="https://aioseo.com/pricing-broken-link-checker/" target="_blank" rel="noopener nofollow" title="Broken Link Checker by AIOSEO"><strong>Broken Link Checker by AIOSEO</strong> here</a>.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="456" src="https://aioseo.com/wp-content/uploads/2023/04/wordpress-broken-link-checker-plugin-1024x456.png" alt="aioseo broken link checker plugin" class="wp-image-174725" srcset="https://aioseo.com/wp-content/uploads/2023/04/wordpress-broken-link-checker-plugin-1024x456.png 1024w, https://aioseo.com/wp-content/uploads/2023/04/wordpress-broken-link-checker-plugin-300x134.png 300w, https://aioseo.com/wp-content/uploads/2023/04/wordpress-broken-link-checker-plugin-768x342.png 768w, https://aioseo.com/wp-content/uploads/2023/04/wordpress-broken-link-checker-plugin-600x267.png 600w, https://aioseo.com/wp-content/uploads/2023/04/wordpress-broken-link-checker-plugin-135x60.png 135w, https://aioseo.com/wp-content/uploads/2023/04/wordpress-broken-link-checker-plugin-202x90.png 202w, https://aioseo.com/wp-content/uploads/2023/04/wordpress-broken-link-checker-plugin.png 1246w" sizes="100vw" /></figure>\n\n\n\n<p>And if you’re not yet using the All in One SEO plugin, <a href="https://aioseo.com/pricing/">download that here</a> so you can improve your SEO. And see our product <a href="https://aioseo.com/changelog">changelog</a> for recent updates.</p>\n\n\n\n<p>We appreciate all of your feedback. Please keep sharing your ideas with us!</p>\n\n\n\n<p>Keep an eye on our blog, too. Soon we’ll publish additional tutorials on how to use the new Broken Link Checker plugin.</p>\n\n\n\n<p>And if you have questions about the new plugin, please reach out to our <a href="https://aioseo.com/contact/">customer support</a> team. Or drop a comment below.</p>\n\n\n\n<p>We’re delighted to support your success with new tools like Broken Link Checker!</p>\n\n\n\n<p>– <em>Benjamin Rojas<br>President of AIOSEO</em></p>The post <a href="https://aioseo.com/announcing-broken-link-checker-plugin/">Announcing Broken Link Checker: Find and Fix Broken Links to Boost Your SEO</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:36:"http://wellformedweb.org/CommentAPI/";a:1:{s:10:"commentRss";a:1:{i:0;a:5:{s:4:"data";s:62:"https://aioseo.com/announcing-broken-link-checker-plugin/feed/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:38:"http://purl.org/rss/1.0/modules/slash/";a:1:{s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:2:"20";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:3;a:6:{s:4:"data";s:88:"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:5:{s:0:"";a:7:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:49:"How to Use AI SEO Software to Boost Your Rankings";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:152:"https://aioseo.com/how-to-use-ai-seo-software-to-boost-rankings/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-use-ai-seo-software-to-boost-rankings";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:73:"https://aioseo.com/how-to-use-ai-seo-software-to-boost-rankings/#comments";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Mon, 03 Apr 2023 13:13:02 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:6:{i:0;a:5:{s:4:"data";s:4:"Blog";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:8:"SEO Tips";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:9:"AI in SEO";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:15:"AI SEO software";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:23:"artificial intelligence";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:5;a:5:{s:4:"data";s:7:"ChatGPT";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:28:"https://aioseo.com/?p=173698";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:443:"<p>Would you like to know how to use AI SEO software to boost your SEO? Artificial intelligence (AI) has revolutionized the way digital marketing tasks are performed. This is particularly true in the world of SEO. AI SEO software makes&#8230;</p>\nThe post <a href="https://aioseo.com/how-to-use-ai-seo-software-to-boost-rankings/">How to Use AI SEO Software to Boost Your Rankings</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:11:"Kato Nkhoma";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:16265:"<ul></ul>\n\n\n\n<p>Would you like to know how to use AI SEO software to boost your SEO?</p>\n\n\n\n<p>Artificial intelligence (AI) has revolutionized the way digital marketing tasks are performed. This is particularly true in the world of SEO. AI SEO software makes executing and scaling campaigns easier, leading to faster and better search engine rankings.</p>\n\n\n\n<p>In this article, we’ll show you how to use AI SEO software tools to boost your rankings.</p>\n\n\n\n<div class="is-layout-flow wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background"><div class="wp-block-group__inner-container">\n<p>In This Article</p>\n\n\n\n<div class="wp-block-aioseo-table-of-contents"><ul><li><a href="#aioseo-what-is-ai-seo">What is AI SEO?</a></li><li><a href="#aioseo-how-to-use-ai-seo-software-to-boost-your-search-rankings">How to Use AI SEO Software to Boost Your Search Rankings</a><ul><li><a href="#aioseo-1-use-the-right-ai-seo-tools">1. Use the Right AI SEO Software</a></li><li><a href="#aioseo-2-boost-organic-ctr-on-serps-using-ai">2. Boost Organic CTR on SERPs Using AI Software</a></li><li><a href="#aioseo-3-build-internal-links-for-topical-authority-and-better-rankings">3. Build Internal Links for Topical Authority and Better Rankings</a></li><li><a href="#aioseo-4-discover-hidden-ranking-opportunities">4. Discover Hidden Ranking Opportunities</a></li><li><a href="#aioseo-5-optimize-your-content-more-effectively">5. Optimize Your Content More Effectively</a></li></ul></li><li><a href="#aioseo-ai-seo-software-giving-you-the-edge-you-need-to-outrank-your-competitors">AI SEO Software: Giving You the Edge You Need to Outrank Your Competitors</a></li></ul></div>\n</div></div>\n\n\n\n<h2 id="aioseo-what-is-ai-seo">What is AI SEO?</h2>\n\n\n\n<p>To best understand AI SEO (not to be confused with AIOSEO), let&#8217;s briefly examine what these 2 acronyms mean.</p>\n\n\n\n<p>Artificial intelligence (AI) is an umbrella term that covers several different technologies, including machine learning (ML), natural language processing (NLP), deep learning, computer vision and other emerging technologies. These technologies are designed to help machines perform specific cognitive tasks as well as or better than humans.</p>\n\n\n\n<p>On the other hand, search engine optimization (SEO) enhances your website and web pages to drive free organic traffic from search engines like Google. With SEO, your goal is to follow <a href="https://aioseo.com/seo-best-practices/" title="SEO Best Practices: 20 Ultimate SEO Tips to Boost Rankings">WordPress SEO best practices</a> on your site. Doing so helps search engines easily discover your content and display it in the search results.&nbsp;</p>\n\n\n\n<p>AI SEO, therefore, is using AI technology to optimize your website and content for search engines and users. Doing so helps you easily scale your SEO campaigns and execute tasks faster and more efficiently. As a result, your chances of ranking high on <a href="https://aioseo.com/what-are-serps/" title="What Are SERPs (And Why Are they Important to SEO)?">search engine results pages</a> (SERPs) are bolstered.&nbsp;</p>\n\n\n\n<h2 id="aioseo-how-to-use-ai-seo-software-to-boost-your-search-rankings">How to Use AI SEO Software to Boost Your Search Rankings</h2>\n\n\n\n<p>Now that you know what AI SEO is and its benefits, let’s quickly look at ways you can use it to boost your search rankings.&nbsp;&nbsp;</p>\n\n\n\n<h3 id="aioseo-1-use-the-right-ai-seo-tools">1. Use the Right AI SEO Software</h3>\n\n\n\n<p>First, to boost your SEO using AI, you must use the right <a href="https://aioseo.com/best-ai-seo-tools-for-wordpress/" title="The 7 Best AI SEO Tools for WordPress in 2023">AI SEO software</a>. A great example is <a href="https://aioseo.com/pricing/" title="Pricing">All In One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="700" height="311" src="https://aioseo.com/wp-content/uploads/2022/05/aioseo.png" alt="AIOSEO is one of the best SEO plugins on the market." class="wp-image-170372" srcset="https://aioseo.com/wp-content/uploads/2022/05/aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/05/aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/05/aioseo-600x267.png 600w, https://aioseo.com/wp-content/uploads/2022/05/aioseo-135x60.png 135w, https://aioseo.com/wp-content/uploads/2022/05/aioseo-203x90.png 203w" sizes="(max-width: 700px) 100vw, 700px" /></figure>\n\n\n\n<p><a href="https://aioseo.com/pricing/" title="Pricing">AIOSEO</a> is the best WordPress SEO plugin on the market and has been downloaded over 100 million times. Millions of savvy website owners and marketers trust the plugin to help them dominate SERPs and drive relevant site traffic. This is because the plugin has many <a href="https://aioseo.com/features/" title="Features">powerful SEO features and modules</a> to help you optimize your website for search engines and users.</p>\n\n\n\n<p>Besides being the best WordPress SEO plugin, AIOSEO also boasts powerful AI-powered features to help you easily optimize your site for better search rankings. Examples include the AI Title/Description Generator and Link Assistant, which we’ll discuss in the sections below.&nbsp;</p>\n\n\n\n<p>For step-by-step instructions on how to install AIOSEO, check our <a href="https://aioseo.com/docs/installing-all-in-one-seo-pro/" title="Installing All in One SEO Pro">detailed installation guide</a>.</p>\n\n\n\n<h3 id="aioseo-2-boost-organic-ctr-on-serps-using-ai">2. Boost Organic CTR on SERPs Using AI Software</h3>\n\n\n\n<p><a href="https://aioseo.com/ways-to-increase-your-organic-clickthrough-rates/" title="8 Proven Ways to Increase Your Organic Clickthrough Rates">Boosting your organic clickthrough rate</a> (CTR) on SERPs is a great way to use AI in your SEO campaigns. One of the best ways to do this is to optimize your SEO titles and meta descriptions. This is because these are some of the first elements of your search listing users see on SERPs and impact the way users interact with your search listings.</p>\n\n\n\n<p>AIOSEO’s <a href="https://aioseo.com/our-openai-integration-just-got-10x-more-affordable-now-using-chatgpt/" title="Our OpenAI Integration Just Got 10x More Affordable – Now Using ChatGPT!">AI Title/Description Generator</a> is one of the best AI-powered SEO tools for this.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="699" height="353" src="https://aioseo.com/wp-content/uploads/2023/04/seo-title-generator-1.png" alt="You can use AI SEO software to craft meta data that can help you boost your CTR." class="wp-image-174239" srcset="https://aioseo.com/wp-content/uploads/2023/04/seo-title-generator-1.png 699w, https://aioseo.com/wp-content/uploads/2023/04/seo-title-generator-1-300x152.png 300w, https://aioseo.com/wp-content/uploads/2023/04/seo-title-generator-1-600x303.png 600w, https://aioseo.com/wp-content/uploads/2023/04/seo-title-generator-1-119x60.png 119w, https://aioseo.com/wp-content/uploads/2023/04/seo-title-generator-1-178x90.png 178w" sizes="(max-width: 699px) 100vw, 699px" /></figure>\n\n\n\n<p>This powerful tool helps you automatically generate SEO titles and meta descriptions, saving you precious time.&nbsp;</p>\n\n\n\n<p>And because these are generated from your content, they’re also optimized for SEO. Plus, you can choose from 5 suggestions, making it easier to get the meta description or SEO title that suits your article best.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="462" src="https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-meta-description-examples.png" alt="Generating meta-descriptions is super easy with AIOSEO''s AI Title/Description Generator." class="wp-image-170248" srcset="https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-meta-description-examples.png 702w, https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-meta-description-examples-300x197.png 300w, https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-meta-description-examples-600x395.png 600w, https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-meta-description-examples-91x60.png 91w, https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-meta-description-examples-137x90.png 137w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>Using AI to automatically generate SEO titles and meta descriptions is a great time saver, especially when you need to do so at scale.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p>\n\n\n\n<p><a href="https://aioseo.com/how-to-use-a-meta-description-generator-in-wordpress/" title="How to Use a Meta Description Generator in WordPress">Check out this article</a> for more details on enabling this powerful feature in AIOSEO.</p>\n\n\n\n<h3 id="aioseo-3-build-internal-links-for-topical-authority-and-better-rankings">3. Build Internal Links for Topical Authority and Better Rankings</h3>\n\n\n\n<p>Another way to boost your search engine rankings is to build strategic internal links. If your website has many pages, manually doing so can be <a href="https://aioseo.com/ways-link-assistant-can-save-you-time-on-internal-and-external-link-building/" title="6 Ways Link Assistant Can Save You Time On Internal Link Building">laborious and time-consuming</a>.&nbsp;</p>\n\n\n\n<p>And you can solve this problem by using AI to build your internal links automatically.</p>\n\n\n\n<p>This is where AIOSEO’s AI-powered <a href="https://aioseo.com/features/internal-link-assistant/" title="Link Assistant">Link Assistant</a> shines.</p>\n\n\n\n<p>With Link Assistant, you get an overview of all the links on your site via the Links Report.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="700" height="381" src="https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report.png" alt="To help boost your internal linking strategy, Link Assistant" class="wp-image-79017" srcset="https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report.png 700w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report-300x163.png 300w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report-600x327.png 600w" sizes="(max-width: 700px) 100vw, 700px" /></figure>\n\n\n\n<p>Link Assistant also shows you linking opportunities and enables you to create links between your posts and pages without opening them in the WordPress Editor. You can even edit the anchor text and optimize your link placement.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="354" src="https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-markup-1-1024x354.png" alt="Link Assistant enables you to edit anchor text." class="wp-image-79022" srcset="https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-markup-1-1024x354.png 1024w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-markup-1-300x104.png 300w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-markup-1-768x266.png 768w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-markup-1-600x208.png 600w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-markup-1.png 1078w" sizes="100vw" /></figure>\n\n\n\n<p>And if you have orphaned pages on your site, Link Assistant shows these to you and enables you to create links to them.</p>\n\n\n\n<p>Building internal links is critical to boosting your SEO as it leads to <a href="https://ahrefs.com/blog/topical-authority/" target="_blank" rel="noopener nofollow" title="">topical authority</a>. It also makes it easier for search engines to crawl and index your content. Both result in higher rankings.</p>\n\n\n\n<p><a href="https://aioseo.com/how-to-use-link-assistant-to-optimize-your-internal-linking-strategy/" title="How to Use Link Assistant to Optimize Your Internal Linking Strategy">Check out this detailed tutorial</a> for a step-by-step guide on using Link Assistant to boost your SEO.</p>\n\n\n\n<h3 id="aioseo-4-discover-hidden-ranking-opportunities">4. Discover Hidden Ranking Opportunities&nbsp;</h3>\n\n\n\n<p>Keyword research and content gap discovery are essential to ranking high on SERPs and outranking your competitors. However, finding ranking opportunities is becoming more challenging as SEO has become a very competitive marketing channel.</p>\n\n\n\n<p>Again, this is where AI can help you.</p>\n\n\n\n<p>Using AI can help you find hidden ranking opportunities much faster than you would by using traditional SEO tools. They can help you find keyword opportunities your competitors are not exploiting, giving you a better chance of outranking them and getting the lion’s share of traffic. They can also help you discover what’s working for the top-ranking content regarding keywords, phrases, and questions that are low-hanging fruit.&nbsp;</p>\n\n\n\n<p>A great example of this is <a href="https://aioseo.com/recommends/frase-io/" target="_blank" rel="noopener nofollow" title="Frase">Frase</a>. This powerful AI-powered tool helps you create optimized content briefs designed to help you create content that ranks well.</p>\n\n\n\n<p>So, if you’re looking for a great way to get to the top of the SERPs, use AI SEO software to find hidden ranking opportunities.</p>\n\n\n\n<h3 id="aioseo-5-optimize-your-content-more-effectively">5. Optimize Your Content More Effectively</h3>\n\n\n\n<p>Content optimization is the process of finetuning your content to stand a better chance of ranking high on SERPs. Doing so manually is laborious, especially when you need to produce a lot of content.&nbsp;</p>\n\n\n\n<p>That’s why you should use AI SEO software to do this.</p>\n\n\n\n<p>Examples of AI-powered content optimization tools include Semrush’s <a href="https://aioseo.com/recommends/semrush-seo-writing-assistant/" target="_blank" rel="noopener nofollow" title="Semrush Writing Assistant">SEO Writing Assistant</a> and <a href="https://aioseo.com/recommends/surfer-seo/" target="_blank" rel="noopener nofollow" title="Surfer SEO">SurferSEO</a>. These will help you know:</p>\n\n\n\n<ul>\n<li>Which keywords to include in your content</li>\n\n\n\n<li>&nbsp;The questions users are asking</li>\n\n\n\n<li>Content gaps to exploit</li>\n</ul>\n\n\n\n<p>This helps you create content that’s easily discoverable by search engines. It also helps ensure your content meets search intent.</p>\n\n\n\n<h2 id="aioseo-ai-seo-software-giving-you-the-edge-you-need-to-outrank-your-competitors">AI SEO Software: Giving You the Edge You Need to Outrank Your Competitors&nbsp;</h2>\n\n\n\n<p>AI SEO software offers excellent tools for designing and deploying SEO campaigns quickly. As a result, you get to rank faster and drive more traffic to your site.&nbsp;</p>\n\n\n\n<p>We hope this article has helped you learn how to use AI SEO software to boost your rankings. You may also want to check out other articles on our blog, like our <a href="https://aioseo.com/ultimate-wordpress-seo-guide/" title="Ultimate WordPress SEO Guide: Optimize Your Site in 2023">ultimate WordPress SEO guide</a> or our <a href="https://aioseo.com/what-is-technical-seo-the-best-checklist-in-2022/" title="What Is Technical SEO? The Best Checklist in 2023">technical SEO checklist</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href="https://www.youtube.com/c/AIOSEO" target="_blank" rel="noopener nofollow" title="">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href="https://twitter.com/aioseopack" target="_blank" rel="noopener nofollow" title="">Twitter</a>, <a href="https://www.linkedin.com/company/aioseo/" target="_blank" rel="noopener nofollow" title="">LinkedIn</a>, or <a href="https://facebook.com/aioseopack/" target="_blank" rel="noopener nofollow" title="">Facebook</a> to stay in the loop.</p>The post <a href="https://aioseo.com/how-to-use-ai-seo-software-to-boost-rankings/">How to Use AI SEO Software to Boost Your Rankings</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:36:"http://wellformedweb.org/CommentAPI/";a:1:{s:10:"commentRss";a:1:{i:0;a:5:{s:4:"data";s:69:"https://aioseo.com/how-to-use-ai-seo-software-to-boost-rankings/feed/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:38:"http://purl.org/rss/1.0/modules/slash/";a:1:{s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:1:"2";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:4;a:6:{s:4:"data";s:85:"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:5:{s:0:"";a:7:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:68:"How to Manage Google Reviews for Improved SEO (Small Business Guide)";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:154:"https://aioseo.com/how-to-manage-google-reviews-for-improved-seo/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-manage-google-reviews-for-improved-seo";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:73:"https://aioseo.com/how-to-manage-google-reviews-for-improved-seo/#respond";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Wed, 29 Mar 2023 20:24:11 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:5:{i:0;a:5:{s:4:"data";s:4:"Blog";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:8:"SEO Tips";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:14:"Google Reviews";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:28:"How to manage Google Reviews";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:9:"local seo";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:28:"https://aioseo.com/?p=172962";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:470:"<p>Wondering how to manage Google Reviews to boost your SEO and business reputation? The majority of consumers use Google Reviews to make buying decisions. The good news is there are easy steps business owners can take to ensure these reviews&#8230;</p>\nThe post <a href="https://aioseo.com/how-to-manage-google-reviews-for-improved-seo/">How to Manage Google Reviews for Improved SEO (Small Business Guide)</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:15:"Sherrie Gossett";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:32946:"<p>Wondering how to manage Google Reviews to boost your SEO and business reputation?</p>\n\n\n\n<p>The majority of consumers use Google Reviews to make buying decisions. The good news is there are easy steps business owners can take to ensure these reviews make a positive impact.</p>\n\n\n\n<p>In this article, you&#8217;ll learn 3 simple steps to successfully manage Google Reviews.</p>\n\n\n\n<div class="is-layout-flow wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background"><div class="wp-block-group__inner-container">\n<p>In This Article</p>\n\n\n\n<div class="wp-block-aioseo-table-of-contents"><ul><li><a href="#aioseo-how-to-find-google-reviews-of-your-business">How to Find Google Reviews of Your Business</a></li><li><a href="#aioseo-create-a-google-business-profile">Create a Google Business Profile</a><ul></ul></li><li><a href="#aioseo-how-do-google-reviews-impact-seo">How Do Google Reviews Impact SEO?</a><ul></ul></li><li><a href="#aioseo-how-to-manage-google-reviews">How to Manage Google Reviews</a><ul></ul></li><li><a href="#aioseo-how-to-get-inappropriate-google-reviews-removed">Get Inappropriate Google Reviews Removed</a></li><li><a href="#aioseo-increase-sales-by-featuring-top-reviews-on-your-website">Increase Sales</a></li><li><a href="#aioseo-make-the-most-of-your-seo-optimize-your-site">Make the Most of Your SEO: Optimize Your Site</a><ul></ul></li></ul></div>\n</div></div>\n\n\n\n<h2 id="aioseo-how-to-find-google-reviews-of-your-business">How to Find Google Reviews of Your Business</h2>\n\n\n\n<p>If you already have Google Reviews of your business you&#8217;ll find them by searching for your business name or niche, either in Google or in Google Maps.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="609" src="https://aioseo.com/wp-content/uploads/2023/03/google-reviews-maps-1024x609.jpg" alt="star ratings in google maps" class="wp-image-173176" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-reviews-maps-1024x609.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-maps-300x179.jpg 300w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-maps-768x457.jpg 768w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-maps-1536x914.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-maps-2048x1219.jpg 2048w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-maps-600x357.jpg 600w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-maps-101x60.jpg 101w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-maps-151x90.jpg 151w" sizes="100vw" /><figcaption class="wp-element-caption"><em>Star ratings for businesses are visible in Google Maps. These are taken from Google Reviews of your business. </em></figcaption></figure>\n\n\n\n<p>Along with your star rating average and total number of reviews, you can also see a summary of reviews by clicking on your business in Google Maps or by viewing your Google Business Profile. </p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="665" src="https://aioseo.com/wp-content/uploads/2023/03/google-reviews-summary-1024x665.png" alt="google reviews in maps" class="wp-image-173177" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-reviews-summary-1024x665.png 1024w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-summary-300x195.png 300w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-summary-768x498.png 768w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-summary-1536x997.png 1536w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-summary-2048x1329.png 2048w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-summary-600x389.png 600w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-summary-92x60.png 92w, https://aioseo.com/wp-content/uploads/2023/03/google-reviews-summary-139x90.png 139w" sizes="100vw" /><figcaption class="wp-element-caption"><em>In Google Maps, click on a business (like Bistro St-Malo above), to view a summary of related Google Reviews.</em></figcaption></figure>\n\n\n\n<h2 id="aioseo-create-a-google-business-profile">Create a Google Business Profile</h2>\n\n\n\n<p>If you haven&#8217;t already created a Google Business Profile, set one up now. It&#8217;s free. Follow our step-by-step <a href="https://aioseo.com/how-to-use-a-google-business-profile-to-imrpove-local-seo/">instructions here</a>.</p>\n\n\n\n<p>A Google Business Profile displays contact and location information for a local business.</p>\n\n\n\n<p>You can add photos, offers, and other details like ecommerce products, and links to book appointments or reservations.</p>\n\n\n\n<p>A star rating average (based on Google Reviews) of your business will also display in your profile, along with review excerpts.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="636" src="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-1024x636.jpg" alt="google business profile brasserie blanc" class="wp-image-170751" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-1024x636.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-300x186.jpg 300w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-768x477.jpg 768w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-1536x954.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-2048x1272.jpg 2048w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-600x373.jpg 600w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-97x60.jpg 97w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-145x90.jpg 145w" sizes="100vw" /></figure>\n\n\n\n<div class="wp-block-aioseo-theme-notice-box" role="alert">\n<p>Google Business Profile was formerly called Google My Business (or GMB for short).</p>\n</div>\n\n\n\n<h3 id="aioseo-is-a-google-business-profile-important-for-local-seo">Is a Google Business Profile Important for Local SEO?</h3>\n\n\n\n<ul>\n<li>Google <a href="https://support.google.com/business/answer/7091" target="_blank" rel="noopener nofollow" title="">recommends</a> a Google Business Profile to improve your local business&#8217;s search engine ranking.</li>\n\n\n\n<li>These profiles are perceived as the single most important local SEO ranking factor, according to a <a href="https://whitespark.ca/local-search-ranking-factors/" target="_blank" rel="noopener nofollow" title="">recent survey</a> of marketing professionals.</li>\n\n\n\n<li>Because of their prominent display, Google Business Profiles can capture the attention and persuade potential customers to patronize your store.</li>\n\n\n\n<li>Your Google Business Profile will show up in searches of Google Maps and in the Google Maps app. Notably, the Google Maps app was the<a href="https://www.statista.com/statistics/865413/most-popular-us-mapping-apps-ranked-by-audience" target="_blank" rel="noopener nofollow" title=""><em> </em>most downloaded navigation app</a> last year. This popular Android app is used not only for navigation but for finding places to eat, shop, and play.</li>\n</ul>\n\n\n\n<figure class="wp-block-image size-large is-resized"><img decoding="async" src="https://aioseo.com/wp-content/uploads/2023/03/google-maps-app-mobile-phone-652x1024.jpg" alt="google maps app mobile phone" class="wp-image-172983" width="409" height="768"/></figure>\n\n\n\n<h2 id="aioseo-how-do-google-reviews-impact-seo">How Do Google Reviews Impact SEO?</h2>\n\n\n\n<p>Google cites 3 <a href="https://support.google.com/business/answer/7091" target="_blank" rel="noopener nofollow" title="">review factors</a> that influence your business&#8217;s ranking in local search results.</p>\n\n\n\n<ul>\n<li><strong>Review score</strong> (star rating average)</li>\n\n\n\n<li>Presence of &#8220;High-quality <strong>positive reviews</strong>&#8220;</li>\n\n\n\n<li><strong>Total number</strong> of reviews.</li>\n</ul>\n\n\n\n<h3 id="aioseo-impacting-consumer-decisions">Impacting Consumer Decisions</h3>\n\n\n\n<p>Since Google star ratings display across local search results (including Google Maps), their prominence influences people&#8217;s buying decisions.</p>\n\n\n\n<ul>\n<li><a href="https://www.brightlocal.com/research/local-consumer-review-survey-2022/" target="_blank" rel="noopener nofollow" title="">85%</a> of searchers consider the <strong>star rating average</strong> of a business to be “important” of “very important.”</li>\n\n\n\n<li>When comparing businesses, 76% of searchers consider which one has the <strong>higher average.</strong></li>\n\n\n\n<li><a href="https://www.brightlocal.com/research/local-consumer-review-survey-2022/" target="_blank" rel="noopener nofollow" title="">73%</a> of local shoppers are swayed by the presence of <strong><em>recent</em></strong> reviews of a business.</li>\n</ul>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="640" src="https://aioseo.com/wp-content/uploads/2023/03/google-maps-mister-walker-restaurant-1024x640.jpg" alt="" class="wp-image-173183" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-maps-mister-walker-restaurant-1024x640.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/03/google-maps-mister-walker-restaurant-300x187.jpg 300w, https://aioseo.com/wp-content/uploads/2023/03/google-maps-mister-walker-restaurant-768x480.jpg 768w, https://aioseo.com/wp-content/uploads/2023/03/google-maps-mister-walker-restaurant-1536x960.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/03/google-maps-mister-walker-restaurant-2048x1279.jpg 2048w, https://aioseo.com/wp-content/uploads/2023/03/google-maps-mister-walker-restaurant-600x375.jpg 600w, https://aioseo.com/wp-content/uploads/2023/03/google-maps-mister-walker-restaurant-96x60.jpg 96w, https://aioseo.com/wp-content/uploads/2023/03/google-maps-mister-walker-restaurant-144x90.jpg 144w" sizes="100vw" /><figcaption class="wp-element-caption"><em>Star ratings appear in many areas of Google Search, including in Google Maps searches.</em></figcaption></figure>\n\n\n\n<h2 id="aioseo-how-to-manage-google-reviews">How to Manage Google Reviews</h2>\n\n\n\n<p>Using the SEO and consumer information above, you can adopt a review strategy that emphasizes:</p>\n\n\n\n<ul>\n<li>Regularly asking for new reviews.</li>\n\n\n\n<li>Increasing your star rating average.</li>\n</ul>\n\n\n\n<h3 id="aioseo-first-find-the-google-review-link-to-share">First, Find the Google Review Link to Share</h3>\n\n\n\n<p>Anyone who searches for the name of your business will see an option to &#8220;<strong>Write a review</strong>.&#8221; This option is displayed at the top right corner of your Google Business Profile.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="931" height="684" src="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-write-review-button.png" alt="google review write a review " class="wp-image-172985" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-write-review-button.png 931w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-write-review-button-300x220.png 300w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-write-review-button-768x564.png 768w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-write-review-button-600x441.png 600w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-write-review-button-82x60.png 82w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-write-review-button-123x90.png 123w" sizes="100vw" /></figure>\n\n\n\n<p>But Google also provides local business owners with a <strong>shareable link</strong>. This is useful since you can add it to email messages, on your website, or in live chat messaging with customers.</p>\n\n\n\n<p>Here&#8217;s how to get that shareable link.</p>\n\n\n\n<ul>\n<li>Log in to the Gmail account you used to create your Google Business Profile.</li>\n\n\n\n<li>Then google your business&#8217;s name.</li>\n\n\n\n<li>At the top of search results you&#8217;ll see options for editing your profile.</li>\n\n\n\n<li>Click on <strong>Ask for reviews</strong>.</li>\n</ul>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="498" src="https://aioseo.com/wp-content/uploads/2023/03/ask-for-google-reviews-1-1024x498.png" alt="manage google reviews" class="wp-image-173187" srcset="https://aioseo.com/wp-content/uploads/2023/03/ask-for-google-reviews-1-1024x498.png 1024w, https://aioseo.com/wp-content/uploads/2023/03/ask-for-google-reviews-1-300x146.png 300w, https://aioseo.com/wp-content/uploads/2023/03/ask-for-google-reviews-1-768x374.png 768w, https://aioseo.com/wp-content/uploads/2023/03/ask-for-google-reviews-1-600x292.png 600w, https://aioseo.com/wp-content/uploads/2023/03/ask-for-google-reviews-1-123x60.png 123w, https://aioseo.com/wp-content/uploads/2023/03/ask-for-google-reviews-1-185x90.png 185w, https://aioseo.com/wp-content/uploads/2023/03/ask-for-google-reviews-1.png 1169w" sizes="100vw" /></figure>\n\n\n\n<p>That will open a new window. Click <strong>Get more reviews </strong>at the top right.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="377" src="https://aioseo.com/wp-content/uploads/2023/03/gbp-get-more-reviews-1024x377.png" alt="google get more reviews" class="wp-image-172996" srcset="https://aioseo.com/wp-content/uploads/2023/03/gbp-get-more-reviews-1024x377.png 1024w, https://aioseo.com/wp-content/uploads/2023/03/gbp-get-more-reviews-300x110.png 300w, https://aioseo.com/wp-content/uploads/2023/03/gbp-get-more-reviews-768x283.png 768w, https://aioseo.com/wp-content/uploads/2023/03/gbp-get-more-reviews-600x221.png 600w, https://aioseo.com/wp-content/uploads/2023/03/gbp-get-more-reviews-163x60.png 163w, https://aioseo.com/wp-content/uploads/2023/03/gbp-get-more-reviews-245x90.png 245w, https://aioseo.com/wp-content/uploads/2023/03/gbp-get-more-reviews.png 1296w" sizes="100vw" /></figure>\n\n\n\n<p>Now you&#8217;ll see your shareable <strong>Review link</strong>. Copy it.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="982" height="546" src="https://aioseo.com/wp-content/uploads/2023/03/google-review-link.png" alt="google reviews link" class="wp-image-172999" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-review-link.png 982w, https://aioseo.com/wp-content/uploads/2023/03/google-review-link-300x167.png 300w, https://aioseo.com/wp-content/uploads/2023/03/google-review-link-768x427.png 768w, https://aioseo.com/wp-content/uploads/2023/03/google-review-link-600x334.png 600w, https://aioseo.com/wp-content/uploads/2023/03/google-review-link-108x60.png 108w, https://aioseo.com/wp-content/uploads/2023/03/google-review-link-162x90.png 162w" sizes="100vw" /></figure>\n\n\n\n<p>Keep that shareable link somewhere you can easily access it.</p>\n\n\n\n<p>Now you&#8217;re ready to plan the next steps.</p>\n\n\n\n<h3 id="aioseo-ask-for-reviews">Ask for Reviews</h3>\n\n\n\n<p>Regularly asking customers to review you on Google will increase the total number of reviews you have. And it can help sway those searchers who are influenced by<em> recency</em> of reviews.</p>\n\n\n\n<p>To get more customer reviews we recommend that you add requests to your routine business sales and support communications.</p>\n\n\n\n<p>Here are some suggestions:</p>\n\n\n\n<ul>\n<li><strong>Verbal requests</strong>: Physical stores or businesses that provide local services can have staff work a verbal request into their final face-to-face communication with a customer.</li>\n\n\n\n<li><strong>Email requests</strong>: Businesses that routinely obtain the email addresses of their customers can schedule an automated email to go out after a purchase, requesting a review. (<em>Schedule an automated resend of any email that hasn&#8217;t been opened in a set time frame</em>.)</li>\n\n\n\n<li><strong>In-app notifications</strong>: Software app businesses can add an in-app notification that requests a review.</li>\n\n\n\n<li><strong>Physical store displays</strong>: Add window stickers or posters requesting reviews. Google offers a free downloadable <a href="https://marketingkit.withgoogle.com/" target="_blank" rel="noopener nofollow" title="">marketing kit</a> with designs for you to use.</li>\n</ul>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="524" src="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-marketing-kit-1024x524.jpg" alt="google business profile marketing kit" class="wp-image-173001" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-marketing-kit-1024x524.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-marketing-kit-300x154.jpg 300w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-marketing-kit-768x393.jpg 768w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-marketing-kit-600x307.jpg 600w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-marketing-kit-117x60.jpg 117w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-marketing-kit-176x90.jpg 176w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-marketing-kit.jpg 1352w" sizes="100vw" /></figure>\n\n\n\n<p>We recommend that any staff involved in requesting reviews,</p>\n\n\n\n<ul>\n<li>Click the link for themselves so they&#8217;ll be familiar with what customers will see.</li>\n\n\n\n<li>Leave a review on a business they&#8217;ve patronized.</li>\n</ul>\n\n\n\n<p>This way, they&#8217;ll be better able to assist customers who have questions.</p>\n\n\n\n<p>You may also want to provide instructions on your website, so you can refer customers there.</p>\n\n\n\n<div class="wp-block-aioseo-theme-notice-box" role="alert">\n<p>Your customers won&#8217;t need a Gmail account to leave a Google Review. However, they will need a Google account. A Google account is a username and password used to log into Google products like Google Docs, YouTube, or Google Meet video conferencing.</p>\n</div>\n\n\n\n<h3 id="aioseo-increase-your-review-score">Increase Your Review Score</h3>\n\n\n\n<p>We recommend that you set a goal to increase your review score. (This is your star rating average of all reviews.)</p>\n\n\n\n<p>To create focus and get traction,</p>\n\n\n\n<ul>\n<li>Have support or sales staff report (in written and verbal form) the current rating average in your weekly staff meetings.</li>\n\n\n\n<li>Regularly track and report at least one other measure of customer satisfaction.</li>\n\n\n\n<li>If need be, improve your customer support process.</li>\n</ul>\n\n\n\n<p>This is a tactic we follow in our own business and it works.</p>\n\n\n\n<h3 id="aioseo-respond-promptly">Respond Promptly</h3>\n\n\n\n<p>By responding promptly to reviews you communicate that you care about customer feedback. That can send a positive signal to searchers.</p>\n\n\n\n<p>Do follow up on both positive and negative reviews.</p>\n\n\n\n<p>Remember:</p>\n\n\n\n<ul>\n<li>People can edit their reviews. After receiving stellar support, that customer may turn a bad review into a good one.</li>\n\n\n\n<li>&#8220;Customers find a mix of positive and negative reviews <strong>more trustworthy</strong>,&#8221; <a href="https://support.google.com/business/answer/3474122?hl=en" target="_blank" rel="noopener nofollow" title="">Google reports</a>.</li>\n</ul>\n\n\n\n<p>Have a difficult customer that no amount of support will placate? Follow <a href="https://www.helpscout.com/blog/firing-a-customer" target="_blank" rel="noopener" title="">these helpful tips</a> and move on.</p>\n\n\n\n<h2 id="aioseo-how-to-get-inappropriate-google-reviews-removed">How to Get Inappropriate Google Reviews Removed</h2>\n\n\n\n<p>On occasion someone who&#8217;s not a customer of yours may leave a negative review of your business.</p>\n\n\n\n<ul>\n<li>They may have mistaken your business for another.</li>\n\n\n\n<li>Or they might be a troll.</li>\n</ul>\n\n\n\n<p>Follow <a href="https://support.google.com/business/answer/4596773" target="_blank" rel="noopener nofollow" title="">these instructions</a> to get Google to remove the review.</p>\n\n\n\n<h2 id="aioseo-increase-sales-by-featuring-top-reviews-on-your-website">Increase Sales by Featuring Top Reviews on Your Website</h2>\n\n\n\n<p>Rave reviews provide prospects with social proof they want before they buy. Embedding top reviews on a website is a proven way to boost sales.</p>\n\n\n\n<p>We recommend that WordPress site owners use the <a href="https://smashballoon.com/reviews-feed/" target="_blank" rel="noopener" title="">Smash Balloon plugin</a> to embed online reviews on their website.</p>\n\n\n\n<ul>\n<li>It takes only a few minutes to set up. (No technical knowledge required.)</li>\n\n\n\n<li>Top reviews will automatically be selected to be shown.</li>\n\n\n\n<li>You can include reviews from other sites like Yelp or Facebook if you like.</li>\n</ul>\n\n\n\n<p>Smash Balloon stands out because it&#8217;s optimized for speed, and page speed is an SEO ranking factor. You can also use it to embed social media feeds without bogging down your site.</p>\n\n\n\n<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">\n<iframe title="Embed Reviews on your WordPress Website | Embed Reviews From Google, Facebook, Tripadvisor and Yelp" width="500" height="281" src="https://www.youtube.com/embed/RElJPxCIzjo?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe>\n</div></figure>\n\n\n\n<p>We&#8217;ve covered how Google Reviews impact your local SEO. To give yourself every advantage with Google&#8217;s algorithms, you&#8217;ll want to optimize your website too.</p>\n\n\n\n<h2 id="aioseo-make-the-most-of-your-seo-optimize-your-site">Make the Most of Your SEO: Optimize Your Site</h2>\n\n\n\n<p>Google makes it clear that your website ranking impacts how visible your business is in local searches and Google Maps.</p>\n\n\n\n<p>So, in addition to setting up a Google Business Profile, and managing reviews, it&#8217;s wise to optimize your website.</p>\n\n\n\n<p>This is where a plugin like <a href="https://aioseo.com/pricing/">All in One SEO (AIOSEO)</a> comes in. It provides a beginner-friendly way to handle SEO tasks.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="485" src="https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png" alt="aioseo homepage" class="wp-image-140989" srcset="https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png 1024w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-300x142.png 300w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-768x364.png 768w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-600x284.png 600w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-127x60.png 127w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-190x90.png 190w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage.png 1260w" sizes="100vw" /></figure>\n\n\n\n<p>All in One SEO makes handling technical SEO tasks simple: you&#8217;ll click some buttons and fill out some forms.</p>\n\n\n\n<p>In addition, AIOSEO provides simple recommendations for improvement of your content.</p>\n\n\n\n<ul>\n<li>Currently, All in One SEO (AIOSEO) is used on over 3 million sites. And it&#8217;s racked up thousands of 5-star ratings on WordPress.org.</li>\n\n\n\n<li>Opt for the<a href="https://aioseo.com/pricing/"> Plus or Pro version</a> of the plugin to get the Local SEO features.</li>\n</ul>\n\n\n\n<h3 id="aioseo-set-up-local-seo-basics">Set Up Local SEO Basics</h3>\n\n\n\n<p>Once you&#8217;ve <a href="https://aioseo.com/pricing/">downloaded</a> and <a href="https://aioseo.com/docs/installing-all-in-one-seo-pro/">installed the plugin</a>, you can set up your local SEO basics. This only takes a few minutes.</p>\n\n\n\n<p>In the left-hand column of your WordPress admin go to <strong>AIOSEO » Local SEO</strong>.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="454" src="https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-1024x454.jpg" alt="aioseo local seo" class="wp-image-154766" srcset="https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-1024x454.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-300x133.jpg 300w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-768x340.jpg 768w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-1536x680.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-2048x907.jpg 2048w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-600x266.jpg 600w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-135x60.jpg 135w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-203x90.jpg 203w" sizes="100vw" /></figure>\n\n\n\n<p>Now you’ll see 3 tabs: one for business location(s), one for opening hours, and one for map.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="478" src="https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-1024x478.png" alt="aioseo local seo settings" class="wp-image-154770" srcset="https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-1024x478.png 1024w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-300x140.png 300w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-768x359.png 768w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-600x280.png 600w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-128x60.png 128w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-193x90.png 193w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings.png 1353w" sizes="100vw" /></figure>\n\n\n\n<p>Click on each tab and fill in the form.</p>\n\n\n\n<p>This local SEO process adds code called <em>schema markup</em> to your website.</p>\n\n\n\n<p>This helps Google understand your business and match it to relevant search queries.</p>\n\n\n\n<h3 id="aioseo-move-forward-with-on-page-seo">Move Forward With On-Page SEO</h3>\n\n\n\n<p>The next step is to begin learning how to optimize individual pages, like blog posts, so they rank higher in search engine results.</p>\n\n\n\n<p>All in One SEO (AIOSEO) will make recommendations for each page of your site. Click on the recommendations to get instructions on what to improve.</p>\n\n\n\n<p>We recommend bookmarking the <a href="https://aioseo.com/blog/">AIOSEO blog</a> and <a href="https://www.youtube.com/c/AIOSEO" target="_blank" rel="noopener nofollow" title="">YouTube channel</a>. Both have plenty of useful tutorials.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="466" src="https://aioseo.com/wp-content/uploads/2023/03/aioseo-settings-1024x466.png" alt="aioseo general settings" class="wp-image-173004" srcset="https://aioseo.com/wp-content/uploads/2023/03/aioseo-settings-1024x466.png 1024w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-settings-300x136.png 300w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-settings-768x349.png 768w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-settings-600x273.png 600w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-settings-132x60.png 132w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-settings-198x90.png 198w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-settings.png 1434w" sizes="100vw" /></figure>\n\n\n\n<p>Here are some simple steps to begin your learning journey.</p>\n\n\n\n<ul>\n<li>Learn what a title tag is and <a href="https://aioseo.com/seo-title-tags/">how to optimize it</a>.</li>\n\n\n\n<li>Learn what a meta description is and <a href="https://aioseo.com/how-to-write-meta-descriptions-for-seo/">how to optimize it</a>.</li>\n\n\n\n<li>Learn what alt tags are and how to <a href="https://www.wpbeginner.com/beginners-guide/image-alt-text-vs-image-title-in-wordpress-whats-the-difference/">add them to images</a>.</li>\n\n\n\n<li>Learn what a target keyword (<a href="https://aioseo.com/docs/using-the-focus-keyphrase-to-analyze-your-content/">focus keyphrase</a>) is and how to use it.</li>\n\n\n\n<li>Learn what <a href="https://www.blogtyrant.com/how-to-easily-find-the-best-keywords/" target="_blank" rel="noopener" title="">keyword research</a> is and how it can help your articles rank.</li>\n\n\n\n<li>Learn what <a href="https://aioseo.com/how-to-add-rich-snippets-to-wordpress/">rich snippets</a> are and how to add them to pages.</li>\n</ul>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="493" src="https://aioseo.com/wp-content/uploads/2023/03/product-schema-1-1024x493.jpg" alt="rich snippet example" class="wp-image-173009" srcset="https://aioseo.com/wp-content/uploads/2023/03/product-schema-1-1024x493.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/03/product-schema-1-300x144.jpg 300w, https://aioseo.com/wp-content/uploads/2023/03/product-schema-1-768x370.jpg 768w, https://aioseo.com/wp-content/uploads/2023/03/product-schema-1-600x289.jpg 600w, https://aioseo.com/wp-content/uploads/2023/03/product-schema-1-125x60.jpg 125w, https://aioseo.com/wp-content/uploads/2023/03/product-schema-1-187x90.jpg 187w, https://aioseo.com/wp-content/uploads/2023/03/product-schema-1.jpg 1070w" sizes="100vw" /><figcaption class="wp-element-caption"><em>Learn how to </em><a href="https://aioseo.com/how-to-add-product-review-schema-in-wordpress/"><em>add product schema</em></a><em> to get these types of search snippets.</em></figcaption></figure>\n\n\n\n<h2 id="aioseo-bonus-seo-tips">Bonus SEO Tips</h2>\n\n\n\n<ul>\n<li><strong>Business directory listings</strong> impact your ranking. And they&#8217;re easy to get. Move forward on this today with our guide <a href="https://aioseo.com/how-to-get-local-seo-citations/">How to Get Local SEO Citations</a>.</li>\n\n\n\n<li>Reviews can provide valuable <strong>customer feedback</strong>. Learn from the positive and negative Google Reviews.</li>\n\n\n\n<li><strong>Google review policies</strong>: Google doesn&#8217;t allow misrepresentation or misinformation in reviews. Fake reviews and paid reviews are also policy violations. Find out more <a href="https://support.google.com/local-guides/answer/7400114?hl=en">here</a>.</li>\n\n\n\n<li><strong>Customer experience</strong>: Every business owner wants interactions and sales to result in happy customers. Take time to think through what you want the customer experience to be like: from when they first hear of your brand to when you ask for a review.</li>\n\n\n\n<li><strong>Plan for conversions</strong>: Make the most of your SEO efforts by planning calls-to-action (CTAs). WordPress users will like OptinMonster, a beginner-friendly, low-cost tool that&#8217;s effective in<a href="https://optinmonster.com/lead-generation/" target="_blank" rel="noopener" title=""> boosting conversions and sales</a>. (We use it too.)</li>\n</ul>\n\n\n\n<h2 id="aioseo-summing-it-up">Summing it Up</h2>\n\n\n\n<p>Being proactive with Google Reviews is part of your online reputation management.</p>\n\n\n\n<p>Good review management, plus business directory listings and website SEO, can elevate your visibility in google searches and influence consumer purchasing decisions.</p>\n\n\n\n<h2 id="aioseo-whats-next">What’s Next?</h2>\n\n\n\n<p>We hope this post helped you learn why Google Reviews are important and how to manage them for positive impact.</p>\n\n\n\n<p>You can also check out our article <a href="https://aioseo.com/what-is-nap-in-seo/">What is NAP in SEO?</a> and <a href="https://aioseo.com/small-business-seo-scams-how-to-detect-and-avoid-them/" title="">How to Avoid SEO Scams</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href="https://www.youtube.com/c/AIOSEO" target="_blank" rel="noopener nofollow" title="">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href="https://twitter.com/aioseopack" target="_blank" rel="noopener nofollow" title="">Twitter</a>, <a href="https://www.linkedin.com/company/aioseo/" target="_blank" rel="noopener nofollow" title="">LinkedIn</a>, or <a href="https://facebook.com/aioseopack/" target="_blank" rel="noopener nofollow" title="">Facebook</a> to stay in the loop.</p>The post <a href="https://aioseo.com/how-to-manage-google-reviews-for-improved-seo/">How to Manage Google Reviews for Improved SEO (Small Business Guide)</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:36:"http://wellformedweb.org/CommentAPI/";a:1:{s:10:"commentRss";a:1:{i:0;a:5:{s:4:"data";s:70:"https://aioseo.com/how-to-manage-google-reviews-for-improved-seo/feed/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:38:"http://purl.org/rss/1.0/modules/slash/";a:1:{s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:1:"0";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:5;a:6:{s:4:"data";s:85:"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:5:{s:0:"";a:7:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:65:"How to Write Meta Descriptions for SEO (Boost CTR &amp; Rankings)";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:140:"https://aioseo.com/how-to-write-meta-descriptions-for-seo/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-write-meta-descriptions-for-seo";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:66:"https://aioseo.com/how-to-write-meta-descriptions-for-seo/#respond";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Mon, 27 Mar 2023 14:27:36 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:5:{i:0;a:5:{s:4:"data";s:9:"Tutorials";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:30:"how to write meta descriptions";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:38:"how to write meta descriptions for seo";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:26:"meta description generator";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:27:"meta descriptions wordpress";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:27:"https://aioseo.com/?p=37991";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:541:"<p>Do you want to know how to write meta descriptions for SEO that’ll increase your organic search traffic, CTR (Click-Through-Rate), and rankings on Google? In this post, we’ll show you how to write meta descriptions for SEO, and to easily add them in WordPress. We’ll also cover what a meta description is and why you need it.</p>\nThe post <a href="https://aioseo.com/how-to-write-meta-descriptions-for-seo/">How to Write Meta Descriptions for SEO (Boost CTR & Rankings)</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:11:"Kato Nkhoma";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:31791:"<p>Do you want to know how to write meta descriptions for SEO that’ll increase your organic search traffic, CTR (Click-Through-Rate), and rankings on Google?</p>\n\n\n\n<p>Research by <a href="https://aioseo.com/recommends/ahrefs" target="_blank" rel="noreferrer noopener nofollow">Ahrefs</a> has shown that 74.98% of the top 10 ranking web pages have a meta description, which means it’s important to optimize yours for SEO.&nbsp;</p>\n\n\n\n<p>In this article, we’ll show you how to easily write meta descriptions for SEO and add them in WordPress. We’ll also cover what a meta description is and why you need it.</p>\n\n\n\n<p>Here’s a quick overview of what we’ll cover in this post. Simply click on these quick links to jump straight to different sections:</p>\n\n\n\n<div class="is-layout-flow wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background"><div class="wp-block-group__inner-container">\n<p>In This Article</p>\n\n\n\n<div class="wp-block-aioseo-table-of-contents"><ul><li><a href="#what-is-a-meta-description-in-wordpress">What Is a Meta Description in WordPress?</a></li><li><a href="#why-do-you-need-a-meta-description">Why Do You Need a Meta Description?</a></li><li><a href="#how-to-write-meta-descriptions-for-seo">How to Write Meta Descriptions for SEO?</a><ul><li><a href="#aioseo-1-include-your-focus-keyword">1. Include Your Focus Keyword</a></li><li><a href="#aioseo-2-describe-your-pages-content">2. Describe Your Page’s Content</a></li><li><a href="#aioseo-3-include-a-call-to-action-to-increase-ctr">3. Include a Call to Action to Increase CTR</a></li><li><a href="#aioseo-4-be-unique-and-interesting">4. Be Unique and Interesting</a></li></ul></li><li><a href="#easily-add-your-meta-description-in-wordpress">Easily Add Your Meta Descriptions in WordPress</a><ul><li><a href="#aioseo-use-the-ai-title-description-generator-to-effortlessly-create-meta-descriptions-with-1-click">How to Automatically Add Meta Descriptions Using the AI Title/Description Generator (1-Click)</a></li><li><a href="#aioseo-adding-your-meta-description">How to Manually Add Your Meta Description</a><ul></ul></li><li><a href="#aioseo-easily-double-check-that-youve-added-your-focus-keyword">Easily Double-Check That You&#8217;ve Added Your Focus Keyword</a></li><li><a href="#aioseo-analyzing-your-seo">Analyzing Your SEO</a></li></ul></li></ul></div>\n</div></div>\n\n\n\n<ul>\n<li></li>\n</ul>\n\n\n\n<p>Alright, let’s get started by first explaining what a meta description in WordPress is.</p>\n\n\n\n<h2 id="what-is-a-meta-description-in-wordpress">What Is a Meta Description in WordPress?</h2>\n\n\n\n<p>A meta description in WordPress is an HTML element or attribute that gives a brief summary of what your web page is about.&nbsp;It gives searchers a sneak peek of your article on <a href="https://aioseo.com/what-are-serps/" title="What Are SERPs (And Why Are they Important to SEO)?">search engine results pages</a> (SERPs), hopefully encouraging them to click on your search listing.</p>\n\n\n\n<p>Here’s an example of a meta description on Google for the search query: “best keto recipes”:</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="730" height="173" src="https://aioseo.com/wp-content/uploads/2021/03/example-of-meta-description-on-google.png" alt="Example of a meta description in Google''s search results" class="wp-image-33479" srcset="https://aioseo.com/wp-content/uploads/2021/03/example-of-meta-description-on-google.png 730w, https://aioseo.com/wp-content/uploads/2021/03/example-of-meta-description-on-google-300x71.png 300w, https://aioseo.com/wp-content/uploads/2021/03/example-of-meta-description-on-google-600x142.png 600w" sizes="(max-width: 730px) 100vw, 730px" /></figure>\n\n\n\n<p>Google and other search engines often show the meta description in their search results. So by writing good, interesting and actionable meta descriptions, you can get more people to click through to your website and increase sales for your business.</p>\n\n\n\n<h2 id="why-do-you-need-a-meta-description">Why Do You Need a Meta Description?</h2>\n\n\n\n<p>Meta descriptions won’t directly help you rank, but compelling and actionable meta descriptions will convince more people to click on those links. More clicks mean more traffic, and it can also lead to higher rankings in search engines.</p>\n\n\n\n<p>Additionally, meta descriptions let Google know what your page is about. Even though Google doesn’t always use your meta description and sometimes adds its own based on your content, you should write them in case it does. </p>\n\n\n\n<p>Writing good meta descriptions is especially important for your homepage, product and category pages since they help in establishing your brand.&nbsp;</p>\n\n\n\n<h2 id="how-to-write-meta-descriptions-for-seo">How to Write Meta Descriptions for SEO?</h2>\n\n\n\n<p>When it comes to writing meta descriptions for SEO, you should do the following:</p>\n\n\n\n<ol>\n<li>Include Your Focus Keyword&nbsp;</li>\n\n\n\n<li>Describe Your Page’s Content&nbsp;</li>\n\n\n\n<li>Include a Call to Action </li>\n\n\n\n<li>Make Them Unique and Interesting</li>\n</ol>\n\n\n\n<p>We understand that this can feel like a lot&#8230;</p>\n\n\n\n<p>&#8230;but depending on the niche you’re active in and the purpose of your site, you should at least try to implement as many of the above as possible to maximize your search traffic, clicks, and rankings. </p>\n\n\n\n<p>Let’s dig in a bit deeper&#8230;</p>\n\n\n\n<h3 id="aioseo-1-include-your-focus-keyword">1. Include Your Focus Keyword</h3>\n\n\n\n<p>Every meta description should include the focus keyword or keyphrase that you want to rank for.&nbsp;</p>\n\n\n\n<p>Always start by <a href="https://aioseo.com/best-seo-keyword-analysis-tool/" title="8 Best SEO Keyword Analysis Tools You Need to Know in 2023">performing keyword research</a> to find the best keywords for your content that have search volume and will match the search intent.</p>\n\n\n\n<p>Adding your focus keyword is also important because Google highlights search terms by bolding them when they match the user’s search terms. This helps users to notice them more easily.&nbsp;</p>\n\n\n\n<p>For example, here you can see how Google has highlighted the search terms from the search query: “best SEO plugin for WordPress”:</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="213" src="https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-example.png" alt="Example of how to write meta descriptions and including the keyword." class="wp-image-172152" srcset="https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-example.png 702w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-example-300x91.png 300w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-example-600x182.png 600w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-example-190x58.png 190w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-example-297x90.png 297w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>As you can see, it only takes a second to scan this meta description to see that it answers the search query, resulting in more clicks and higher rankings.</p>\n\n\n\n<h3 id="aioseo-2-describe-your-pages-content">2. Describe Your Page’s Content</h3>\n\n\n\n<p>A good meta description should describe your page’s content. The recommended character limit is 155-160 characters, so you need to summarize your most important content in about 2 sentences.</p>\n\n\n\n<p>AIOSEO will help you get the right length. It shows how many characters you&#8217;ve used and warns if you exceed the max recommended characters for your meta description. </p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="730" height="173" src="https://aioseo.com/wp-content/uploads/2021/05/max-recommended-characters-meta-description-in-asioseo.png" alt="" class="wp-image-38156" srcset="https://aioseo.com/wp-content/uploads/2021/05/max-recommended-characters-meta-description-in-asioseo.png 730w, https://aioseo.com/wp-content/uploads/2021/05/max-recommended-characters-meta-description-in-asioseo-300x71.png 300w, https://aioseo.com/wp-content/uploads/2021/05/max-recommended-characters-meta-description-in-asioseo-600x142.png 600w, https://aioseo.com/wp-content/uploads/2021/05/max-recommended-characters-meta-description-in-asioseo-190x45.png 190w, https://aioseo.com/wp-content/uploads/2021/05/max-recommended-characters-meta-description-in-asioseo-380x90.png 380w" sizes="(max-width: 730px) 100vw, 730px" /></figure>\n\n\n\n<p>As easy as 1-2-3!</p>\n\n\n\n<h3 id="aioseo-3-include-a-call-to-action-to-increase-ctr">3. Include a Call to Action to Increase CTR</h3>\n\n\n\n<p>A call to action can prompt searchers not only to click on your link but also to do something once they arrive on your site. For example, <a href="https://wpforms.com/best-business-voip-and-internet-phone-systems/" target="_blank" rel="noreferrer noopener">call a phone number</a>, sign up for a free trial, or take a special action.</p>\n\n\n\n<p>Here’s an example of MonsterInsights meta description, which lets people know that they can <a href="https://aioseo.com/how-to-set-up-google-analytics-on-a-wordpress-site/" title="How to Set Up Google Analytics on a WordPress Site (Easy Way)">set up Google Analytics for WordPress</a> with just a few clicks:&nbsp;</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="730" height="147" src="https://aioseo.com/wp-content/uploads/2021/05/call-to-action-meta-description-1.png" alt="Call to action meta description for the best analytics plugin for WordPress MonsterInsights" class="wp-image-38158" srcset="https://aioseo.com/wp-content/uploads/2021/05/call-to-action-meta-description-1.png 730w, https://aioseo.com/wp-content/uploads/2021/05/call-to-action-meta-description-1-300x60.png 300w, https://aioseo.com/wp-content/uploads/2021/05/call-to-action-meta-description-1-600x121.png 600w, https://aioseo.com/wp-content/uploads/2021/05/call-to-action-meta-description-1-190x38.png 190w, https://aioseo.com/wp-content/uploads/2021/05/call-to-action-meta-description-1-447x90.png 447w" sizes="(max-width: 730px) 100vw, 730px" /></figure>\n\n\n\n<p>In addition, the stats of 12 million downloads will also work as proof that other website owners are using the plugin and encourage searchers to download it as well. </p>\n\n\n\n<h3 id="aioseo-4-be-unique-and-interesting">4. Be Unique and Interesting</h3>\n\n\n\n<p>Many large sites auto-populate their meta descriptions, so the first thing you should do is to make sure they’re unique and interesting.</p>\n\n\n\n<p>Ask yourself this question: Would the meta description spike your interest to want to know more and click on the link? Put yourself in your customer’s shoes.</p>\n\n\n\n<p>Does this sound overwhelming?</p>\n\n\n\n<p>No need to worry because AIOSEO helps you easily write meta descriptions for SEO and add them to your site in a heartbeat, which we’ll show you next.</p>\n\n\n\n<h2 id="easily-add-your-meta-description-in-wordpress">Easily Add Your Meta Descriptions in WordPress</h2>\n\n\n\n<p>One of the easiest ways to add meta descriptions in WordPress is to use a powerful SEO plugin like <a href="https://aioseo.com/pricing/" title="Pricing">All In One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class="wp-block-image size-large"><a href="https://aioseo.com"><img decoding="async" width="730" height="447" src="https://aioseo.com/wp-content/uploads/2021/02/all-in-one-seo-homepage.png" alt="The best WordPress SEO plugin, All in One SEO" class="wp-image-26967" srcset="https://aioseo.com/wp-content/uploads/2021/02/all-in-one-seo-homepage.png 730w, https://aioseo.com/wp-content/uploads/2021/02/all-in-one-seo-homepage-300x184.png 300w, https://aioseo.com/wp-content/uploads/2021/02/all-in-one-seo-homepage-600x367.png 600w" sizes="(max-width: 730px) 100vw, 730px" /></a></figure>\n\n\n\n<p><a href="https://aioseo.com/pricing/" title="Pricing">AIOSEO</a> is a powerful yet easy-to-use SEO plugin that has been downloaded over 100 million times. Millions of smart bloggers use AIOSEO to help them boost their search engine rankings and drive qualified traffic to their blogs. That’s because the plugin has many powerful features and modules designed to help you properly configure your SEO settings. </p>\n\n\n\n<p>Examples of the SEO features you get with AIOSEO  include:</p>\n\n\n\n<ul>\n<li><strong>Search Statistics:</strong> This powerful Google Search Console integration lets you track your keyword rankings and see important SEO metrics with 1-click, and more.</li>\n\n\n\n<li><strong>Next-gen Schema generator</strong>: This is a no-code <a href="https://aioseo.com/announcing-aioseo-4-2-5-next-gen-schema-generator-to-improve-your-seo-rankings/" title="Announcing AIOSEO 4.2.5: Next-Gen Schema Generator to Improve Your SEO Rankings">schema generator</a> that enables users to generate and output any type of schema markup on your site.</li>\n\n\n\n<li><strong>Redirection Manager</strong>: Helps you manage redirects and eliminate 404 errors, making it easier for search engines to crawl and <a href="https://aioseo.com/index-your-website-on-google/" title="9 Quick &amp; Easy Ways to Index Your Website on Google">index your site</a>.</li>\n\n\n\n<li><strong>Link Assistant</strong>: Powerful internal linking tool that <a href="https://aioseo.com/ways-link-assistant-can-save-you-time-on-internal-and-external-link-building/" title="6 Ways Link Assistant Can Save You Time On Internal Link Building">automates building links</a> between pages on your site. It also gives you an audit of outbound links.</li>\n\n\n\n<li><strong>Rich Snippets Schema</strong> — add schema markup to your pages and get more clicks and traffic with <a href="https://aioseo.com/how-to-add-rich-snippets-to-wordpress/" title="How to Add Rich Snippets to WordPress (The Easy Way)">rich snippets</a>.</li>\n\n\n\n<li><strong>Local Business SEO</strong> — boost rankings for all your Business Listings and get featured in <a href="https://aioseo.com/a-complete-local-seo-checklist/" title="A Complete Local SEO Checklist: 10 Tips to Improve Rankings">Google’s Knowledge Panel and Google Maps</a>.</li>\n</ul>\n\n\n\n<p>These are just a few awesome SEO tools and features you can access with AIOSEO.</p>\n\n\n\n<p>To get started adding and optimizing meta descriptions to your articles, you first need to <a href="https://aioseo.com/docs/installing-all-in-one-seo-pro/" title="Installing All in One SEO Pro">install and activate AIOSEO</a> on your website. If you’ve never installed a plugin before, you can check out WPBeginner’s guide on <a href="https://www.wpbeginner.com/beginners-guide/step-by-step-guide-to-install-a-wordpress-plugin-for-beginners/" target="_blank" rel="noreferrer noopener">how to install a WordPress plugin</a>.</p>\n\n\n\n<h3 id="aioseo-use-the-ai-title-description-generator-to-effortlessly-create-meta-descriptions-with-1-click">How to Automatically Add Meta Descriptions Using the AI Title/Description Generator (1-Click)</h3>\n\n\n\n<p>One of the easiest ways to create meta descriptions is using AIOSEO&#8217;s <a href="https://aioseo.com/our-openai-integration-just-got-10x-more-affordable-now-using-chatgpt/" title="Our OpenAI Integration Just Got 10x More Affordable – Now Using ChatGPT!">AI Title/Description Generator</a>. This is a powerful tool powered by ChatGPT. The AI Title/Description Generator takes the labor out of crafting <a href="https://aioseo.com/seo-title-tags/" title="How to Write Great SEO Title Tags for Search Engines and People">post titles</a> and meta descriptions, all with just the click of a button! </p>\n\n\n\n<p>All you have to do to use this game-changing <a href="https://aioseo.com/how-to-use-a-meta-description-generator-in-wordpress/" title="How to Use a Meta Description Generator in WordPress">meta description generator</a> is click on the robot icon next to the meta description field.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="194" src="https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-1.png" alt="Click the robot button to generate meta descriptions." class="wp-image-170245" srcset="https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-1.png 702w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-1-300x83.png 300w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-1-600x166.png 600w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-1-190x53.png 190w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-1-326x90.png 326w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>If this is your first time using this feature, you&#8217;ll be prompted to create an OpenAI account, and the setup wizard will walk you through the process of creating an account and connecting it to AIOSEO.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="496" src="https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-openai-register.png" alt="Create an account with OpenAI to get started using the AI Title/Description Generator." class="wp-image-170247" srcset="https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-openai-register.png 702w, https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-openai-register-300x212.png 300w, https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-openai-register-600x424.png 600w, https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-openai-register-85x60.png 85w, https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-openai-register-127x90.png 127w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>Once you&#8217;re done, you can continue auto-generating meta descriptions for your articles by clicking on the robot icon next to the meta description field. When you do this, the AI Title/Description Generator will generate 5 suggestions based on your content.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="462" src="https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-meta-description-examples.png" alt="The meta description generator gives you 5 suggestions to choose from." class="wp-image-170248" srcset="https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-meta-description-examples.png 702w, https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-meta-description-examples-300x197.png 300w, https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-meta-description-examples-600x395.png 600w, https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-meta-description-examples-91x60.png 91w, https://aioseo.com/wp-content/uploads/2021/05/meta-description-generator-meta-description-examples-137x90.png 137w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>Select the one you want by clicking the&nbsp;<strong>+</strong>&nbsp;button and tweak it according to your taste.</p>\n\n\n\n<p>For step-by-step instructions on using this powerful meta description generator, <a href="https://aioseo.com/how-to-use-a-meta-description-generator-in-wordpress/" title="How to Use a Meta Description Generator in WordPress">check out this guide</a>.</p>\n\n\n\n<h3 id="aioseo-adding-your-meta-description">How to Manually Add Your Meta Description</h3>\n\n\n\n<p>To manually add meta descriptions to your articles, simply scroll down in the post or page you’re editing to the <strong>AIOSEO Settings</strong>.&nbsp;</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="282" src="https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-settings.png" alt="Snippet preview in the AIOSEO settings" class="wp-image-170337" srcset="https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-settings.png 702w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-settings-300x121.png 300w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-settings-600x241.png 600w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-settings-149x60.png 149w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-settings-224x90.png 224w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>Here you’ll first see a <strong>Snippet</strong> <strong>Preview</strong> that shows an example of how your content will look in search results based on the Title and Meta Description you enter.</p>\n\n\n\n<h4 id="aioseo-using-smart-tags-in-your-meta-description">Using Smart Tags in Your Meta Description</h4>\n\n\n\n<p>And to make it super easy for you to optimize your meta descriptions in WordPress, AIOSEO has added pre-installed smart tags with different variables you can use.&nbsp;</p>\n\n\n\n<p>To start adding them, you need to scroll down to the <strong>Meta Description </strong>section and then click on any of the smart tags. In this example, we’ve added the <strong>+ Post Excerpt </strong>smart tag.&nbsp;</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="211" src="https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-post-excerpt.png" alt="Adding your meta description using smart tags in All in One SEO" class="wp-image-170344" srcset="https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-post-excerpt.png 702w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-post-excerpt-300x90.png 300w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-post-excerpt-600x180.png 600w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-post-excerpt-190x57.png 190w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-post-excerpt-299x90.png 299w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>AIOSEO will then automatically add your post&#8217;s excerpt as meta description.&nbsp;</p>\n\n\n\n<p>And you can also include other variables, such as <strong>+ Author First Name</strong> or<strong> </strong>+<strong> Author Last Name</strong>.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="385" src="https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-smart-tags.png" alt="View all smart tags in All in One SEO" class="wp-image-170349" srcset="https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-smart-tags.png 702w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-smart-tags-300x165.png 300w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-smart-tags-600x329.png 600w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-smart-tags-109x60.png 109w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-smart-tags-164x90.png 164w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>To see all of the smart tags, click on the <strong>View all tags</strong> link.&nbsp;</p>\n\n\n\n<h4 id="aioseo-manually-entering-your-meta-description">Manually Entering Your Meta Description in WordPress</h4>\n\n\n\n<p>You also have the option to enter your meta description manually. Simply type in your description directly into the field.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="234" src="https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-manual.png" alt="Type in your meta description in the provided field." class="wp-image-170352" srcset="https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-manual.png 702w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-manual-300x100.png 300w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-manual-600x200.png 600w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-manual-180x60.png 180w, https://aioseo.com/wp-content/uploads/2021/05/how-to-write-meta-descriptions-for-seo-manual-270x90.png 270w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>Don’t forget that the meta description should also include your focus keyword or keyphrase.</p>\n\n\n\n<p>Plus, with AIOSEO, you can also <a href="https://aioseo.com/how-to-add-emojis-to-your-seo-titles-and-meta-descriptions/" title="How to Add Emojis to Your SEO Titles and Meta Descriptions">add emojis to your meta descriptions</a>. Doing so makes them stand out on SERPs, resulting in a <a href="https://aioseo.com/ways-to-increase-your-organic-clickthrough-rates/" title="8 Proven Ways to Increase Your Organic Clickthrough Rates">boost in clicks</a> and SEO.</p>\n\n\n\n<h3 id="aioseo-easily-double-check-that-youve-added-your-focus-keyword">Easily Double-Check That You&#8217;ve Added Your Focus Keyword</h3>\n\n\n\n<p>With AIOSEO, you even get an analysis of your focus keyword or keyphrase. It&#8217;ll check that you’ve used it in the meta description and other areas that&#8217;ll help to improve your SEO.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="730" height="350" src="https://aioseo.com/wp-content/uploads/2021/05/focus-keyphrase-analysis-in-all-in-one-seo.png" alt="Analyzing the focus keyphrase in meta description in All in One SEO" class="wp-image-37999" srcset="https://aioseo.com/wp-content/uploads/2021/05/focus-keyphrase-analysis-in-all-in-one-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/05/focus-keyphrase-analysis-in-all-in-one-seo-300x144.png 300w, https://aioseo.com/wp-content/uploads/2021/05/focus-keyphrase-analysis-in-all-in-one-seo-600x288.png 600w, https://aioseo.com/wp-content/uploads/2021/05/focus-keyphrase-analysis-in-all-in-one-seo-125x60.png 125w, https://aioseo.com/wp-content/uploads/2021/05/focus-keyphrase-analysis-in-all-in-one-seo-188x90.png 188w" sizes="(max-width: 730px) 100vw, 730px" /></figure>\n\n\n\n<p>This helps ensure that your meta descriptions are SEO-friendly.</p>\n\n\n\n<h3 id="aioseo-analyzing-your-seo">Analyzing Your SEO</h3>\n\n\n\n<p>AIOSEO makes it easy to improve your SEO with its SEO analysis tool.</p>\n\n\n\n<p>In the <strong>Basic SEO</strong> section, you can view an SEO analysis of your whole page&#8217;s content and get tons of helpful tips to boost your overall SEO score.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="730" height="369" src="https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-basic-seo-1.png" alt="Basic SEO analysis in All in One SEO" class="wp-image-37351" srcset="https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-basic-seo-1.png 730w, https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-basic-seo-1-300x152.png 300w, https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-basic-seo-1-600x303.png 600w, https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-basic-seo-1-119x60.png 119w, https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-basic-seo-1-178x90.png 178w" sizes="(max-width: 730px) 100vw, 730px" /></figure>\n\n\n\n<p>It tells you what you’ve optimized well and gives recommendations on what you need to improve (which will be marked in red).</p>\n\n\n\n<p>The <strong>Page Analysis</strong> even analyzes your <strong>Title</strong> and gives immediate results on the title length, if the title has a number, and includes <a href="https://optinmonster.com/700-power-words-that-will-boost-your-conversions/" target="_blank" rel="noreferrer noopener">power words or sentiment words</a>. These are important factors to attract more clicks.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="730" height="241" src="https://aioseo.com/wp-content/uploads/2021/03/title-analysis-in-all-in-one-seo-1.png" alt="SEO title analysis in All in One SEO" class="wp-image-33477" srcset="https://aioseo.com/wp-content/uploads/2021/03/title-analysis-in-all-in-one-seo-1.png 730w, https://aioseo.com/wp-content/uploads/2021/03/title-analysis-in-all-in-one-seo-1-300x99.png 300w, https://aioseo.com/wp-content/uploads/2021/03/title-analysis-in-all-in-one-seo-1-600x198.png 600w" sizes="(max-width: 730px) 100vw, 730px" /></figure>\n\n\n\n<p>The<strong> Readability</strong> tool is also useful since Google has increased its focus on how well your content reads and is structured.&nbsp;The longer you get users to stay on your page, the more useful Google thinks your content is and will favor it.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="730" height="551" src="https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-readability.png" alt="Readability analysis in All in One SEO" class="wp-image-37353" srcset="https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-readability.png 730w, https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-readability-300x226.png 300w, https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-readability-600x453.png 600w, https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-readability-79x60.png 79w, https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-readability-119x90.png 119w" sizes="(max-width: 730px) 100vw, 730px" /></figure>\n\n\n\n<p>As you can see, the Readability analysis gives you lots of valuable tips on how to improve your content and boost your rankings on Google.</p>\n\n\n\n<p>In addition, if you also want to learn how to optimize your SEO title, you can check out <a href="https://aioseo.com/how-to-change-the-seo-title-in-wordpress/" title="How to Easily Change the SEO Title in WordPress (Step by Step)">how to change your SEO title in WordPress</a>.</p>\n\n\n\n<p>And there you have it!</p>\n\n\n\n<p>Use these tips to start crafting compelling and actionable meta descriptions and watch your search traffic, click-through rate, and rankings improve quickly.</p>\n\n\n\n<p>We hope this post helped you learn how to write meta descriptions for SEO and easily add them to your WordPress site using AIOSEO. You may also want to check out other articles on our blog, like our <a href="https://aioseo.com/ultimate-wordpress-seo-guide/" title="Ultimate WordPress SEO Guide: Optimize Your Site in 2023">ultimate WordPress SEO guide</a> or our list of <a href="https://aioseo.com/seo-best-practices/" title="SEO Best Practices: 20 Ultimate SEO Tips to Boost Rankings">SEO best practices</a> to help you rank higher on search engines.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href="https://www.youtube.com/c/AIOSEO" target="_blank" rel="noopener nofollow" title="">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href="https://twitter.com/aioseopack" target="_blank" rel="noopener nofollow" title="">Twitter</a>, <a href="https://www.linkedin.com/company/aioseo/" target="_blank" rel="noopener nofollow" title="">LinkedIn</a>, or <a href="https://facebook.com/aioseopack/" target="_blank" rel="noopener nofollow" title="">Facebook</a> to stay in the loop.</p>The post <a href="https://aioseo.com/how-to-write-meta-descriptions-for-seo/">How to Write Meta Descriptions for SEO (Boost CTR & Rankings)</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:36:"http://wellformedweb.org/CommentAPI/";a:1:{s:10:"commentRss";a:1:{i:0;a:5:{s:4:"data";s:63:"https://aioseo.com/how-to-write-meta-descriptions-for-seo/feed/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:38:"http://purl.org/rss/1.0/modules/slash/";a:1:{s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:1:"0";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:6;a:6:{s:4:"data";s:88:"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:5:{s:0:"";a:7:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:55:"How to Use a Google Business Profile to Boost Local SEO";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:178:"https://aioseo.com/how-to-use-a-google-business-profile-to-imrpove-local-seo/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-use-a-google-business-profile-to-imrpove-local-seo";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:86:"https://aioseo.com/how-to-use-a-google-business-profile-to-imrpove-local-seo/#comments";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Thu, 23 Mar 2023 15:00:00 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:6:{i:0;a:5:{s:4:"data";s:4:"Blog";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:8:"SEO Tips";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:23:"Google Business Profile";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:18:"Google My Business";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:9:"local seo";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:5;a:5:{s:4:"data";s:10:"Site Audit";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:28:"https://aioseo.com/?p=170728";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:489:"<p>Wondering whether setting up a Google Business Profile is worth your time? Around 87% of consumers use Google to evaluate local businesses. Creating a Google Business Profile is part of giving your small business every advantage. In this article, you&#8217;ll&#8230;</p>\nThe post <a href="https://aioseo.com/how-to-use-a-google-business-profile-to-imrpove-local-seo/">How to Use a Google Business Profile to Boost Local SEO</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:15:"Sherrie Gossett";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:31845:"<p>Wondering whether setting up a Google Business Profile is worth your time?</p>\n\n\n\n<p>Around <a href="https://www.brightlocal.com/research/local-consumer-review-survey/" target="_blank" rel="noopener nofollow" title="">87%</a> of consumers use Google to evaluate local businesses. Creating a Google Business Profile is part of giving your small business every advantage.</p>\n\n\n\n<p>In this article, you&#8217;ll find out how a Google Business Profile benefits business owners, how to set one up today, and how to optimize it for SEO.</p>\n\n\n\n<div class="is-layout-flow wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background"><div class="wp-block-group__inner-container">\n<p>In This Article</p>\n\n\n\n<div class="wp-block-aioseo-table-of-contents"><ul><li><a href="#aioseo-what-is-a-google-business-profile">What&#8217;s a Google Business Profile?</a></li><li><a href="#aioseo-benefits-of-google-my-business-profile-gbp">Benefits</a></li><li><a href="#aioseo-how-to-create-a-google-my-business-profile">How to Create Your Profile</a></li><li><a href="#aioseo-how-to-optimize-your-google-business-profile-for-seo">How to Optimize it</a><ul></ul></li><li><a href="#aioseo-importance-of-star-ratings-and-reviews">How to Manage Your Reviews for SEO</a><ul></ul></li><li><a href="#aioseo-next-optimize-your-website">Next: Optimize Your Website</a><ul></ul></li></ul></div>\n</div></div>\n\n\n\n<h2 id="aioseo-what-is-a-google-business-profile">What is a Google Business Profile?</h2>\n\n\n\n<p>Google Business Profile is a free tool you can use to display your business information, hours, and contact information across local search results.</p>\n\n\n\n<p>It&#8217;s easy to set up: you&#8217;ll create an account and fill in your information.</p>\n\n\n\n<p>Once complete, your business will have a prominent display that appears in local search results including in Google Maps searches.</p>\n\n\n\n<p>Here&#8217;s an example of a Google Business Profile appearing in a search for &#8220;Brasserie Blanc Leeds.&#8221;</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="588" src="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-1-1024x588.jpg" alt="google business profile brasserie blanc" class="wp-image-170749" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-1-1024x588.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-1-300x172.jpg 300w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-1-768x441.jpg 768w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-1-600x344.jpg 600w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-1-105x60.jpg 105w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-1-157x90.jpg 157w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-1.jpg 1371w" sizes="100vw" /></figure>\n\n\n\n<p>If you do the same search in <strong>Google Maps</strong>, on a desktop, the profile displays to the left of the map.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="636" src="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-1024x636.jpg" alt="google business profile in google maps" class="wp-image-170751" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-1024x636.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-300x186.jpg 300w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-768x477.jpg 768w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-1536x954.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-2048x1272.jpg 2048w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-600x373.jpg 600w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-97x60.jpg 97w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-google-maps-145x90.jpg 145w" sizes="100vw" /></figure>\n\n\n\n<p>The profile provides searchers with useful information like the hours the restaurant is open, and whether they offer dining-in or strictly take-out.</p>\n\n\n\n<p>Searchers can even book a table without leaving Google Maps.</p>\n\n\n\n<div class="wp-block-aioseo-theme-notice-box" role="alert">\n<p>Google Business Profile was formerly called Google My Business (or GMB for short). </p>\n</div>\n\n\n\n<h2 id="aioseo-benefits-of-google-my-business-profile-gbp">Benefits of Google My Business Profile (GBP)</h2>\n\n\n\n<p>Because these profiles are prominent in search results, they offer several benefits.</p>\n\n\n\n<ul>\n<li>Your profile information appears in several different areas of local search, including Google Maps.</li>\n\n\n\n<li>Google Star ratings and reviews of your business will be visible in your profile.</li>\n\n\n\n<li>You can create a strong first impression with the profile.</li>\n\n\n\n<li>Used well, your profile can boost <a href="https://optinmonster.com/lead-generation/" target="_blank" rel="noopener" title="">conversions</a> too.</li>\n</ul>\n\n\n\n<p>Additionally, Google Business Profile is perceived to be the single most important local SEO ranking factor, according to a recent <a href="https://whitespark.ca/local-search-ranking-factors/" target="_blank" rel="noopener nofollow" title="">survey</a> of marketing professionals.</p>\n\n\n\n<h2 id="aioseo-how-to-create-a-google-my-business-profile">How to Create a Google My Business Profile</h2>\n\n\n\n<p>To create a Google My Business Profile go to google.com/business.</p>\n\n\n\n<ul>\n<li>Click the <strong>Manage Now</strong> button to get started.</li>\n\n\n\n<li>You&#8217;ll be given an option to login with an existing Gmail address or to create a new Google account or new Gmail address.</li>\n\n\n\n<li>From there, follow Google&#8217;s prompts.</li>\n</ul>\n\n\n\n<p>The instructions are clear and easy to follow.</p>\n\n\n\n<p>You&#8217;ll add location (if applicable) and contact information. It&#8217;s not mandatory to list a location. Businesses without a storefront or physical location can simply skip the location step.</p>\n\n\n\n<p>You can also add photos and videos along with news, announcements, or offers.</p>\n\n\n\n<h2 id="aioseo-how-to-optimize-your-google-business-profile-for-seo">How to Optimize Your Google Business Profile for SEO</h2>\n\n\n\n<p>Optimizing your profile for SEO is simple. Some of these recommended steps are one-time actions. Others are ongoing. Let&#8217;s dive in.</p>\n\n\n\n<h3 id="aioseo-business-category-be-precise">Business Category: Be Precise</h3>\n\n\n\n<p>It pays to be <strong><em>precise</em></strong> about the business categories you select: These will impact what searches your business appears in. </p>\n\n\n\n<p>(You&#8217;ll select a primary category for your business. You also have the option to select secondary categories.)</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="890" height="719" src="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-categories.png" alt="google business profile categories" class="wp-image-170752" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-categories.png 890w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-categories-300x242.png 300w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-categories-768x620.png 768w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-categories-600x485.png 600w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-categories-74x60.png 74w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-categories-111x90.png 111w" sizes="100vw" /></figure>\n\n\n\n<p>Don’t be surprised if Google updates your category. It may do so if you’ve chosen the wrong one. In this case, when you log in, you’ll see a message asking you to accept Google’s revision.</p>\n\n\n\n<h3 id="aioseo-completeness-more-is-better">Completeness: More is Better</h3>\n\n\n\n<p>Take care to make your profile as complete as possible. This will include filling in all relevant information.</p>\n\n\n\n<p>And take advantage of the option to post inviting photos or offers. Your Google Business Profile is a prominent part of local search, and you can control how your business appears.</p>\n\n\n\n<h3 id="aioseo-keep-business-hours-updated">Keep Business Hours Updated</h3>\n\n\n\n<p>Google strives to offer the most reliable, as well as relevant, information to local searchers.</p>\n\n\n\n<p>For this reason it&#8217;s important to ensure that your hours are updated for holidays or are changed when necessary.</p>\n\n\n\n<p>Remember: <em>Your hours will also show up in Google Maps searches</em>. The last thing any small business wants is someone complaining on Google that they drove to a business that was listed as open, but it was closed.</p>\n\n\n\n<h3 id="aioseo-keep-your-nap-up-to-date-and-consistent">Keep Your NAP Up-to-Date and Consistent</h3>\n\n\n\n<p>The same holds true for &#8220;NAP&#8221; — your business Name, Address, and Phone number. When these change, immediately update your Google Business Profile.</p>\n\n\n\n<p>You&#8217;ll also want to update your NAP on other sites, like your social media profiles, your website, and any listings in business directories. To update the latter, follow our <a href="https://aioseo.com/how-to-get-local-seo-citations/">simple instructions here</a>.</p>\n\n\n\n<p>Keeping your <a href="https://aioseo.com/what-is-nap-in-seo/">NAP consistent</a> across the internet is important for SEO.</p>\n\n\n\n<h3 id="aioseo-take-advantage-of-google-business-profiles-special-features">Take Advantage of Google Business Profile&#8217;s Special Features</h3>\n\n\n\n<p>There are a number of special features available in Google Business Profile that can help you attract new customers.</p>\n\n\n\n<p>For example,</p>\n\n\n\n<ul>\n<li>Service-based businesses can include a link to <strong>book appointments.</strong></li>\n\n\n\n<li>Ecommerce stores can list <strong>products</strong> along with prices and stock status.</li>\n\n\n\n<li>Restaurants can post their menu, provide buttons for &#8220;<strong>Order takeout</strong>&#8221; or &#8220;<strong>Order delivery</strong>.&#8221;</li>\n</ul>\n\n\n\n<figure class="wp-block-image size-full is-resized"><img decoding="async" src="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-restaurant.png" alt="google business profile restaurant" class="wp-image-170747" width="500" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-restaurant.png 838w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-restaurant-285x300.png 285w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-restaurant-768x809.png 768w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-restaurant-600x632.png 600w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-restaurant-57x60.png 57w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-restaurant-85x90.png 85w" sizes="100vw" /></figure>\n\n\n\n<h3 id="aioseo-keep-your-profile-updated">Keep Your Profile Updated</h3>\n\n\n\n<p>The most common mistake we see small business owners making with Google Business Profile is they set it up, then ignore it.</p>\n\n\n\n<ul>\n<li>Adding new content to your profile conveys to searchers, and Google, that your business is active and thriving.</li>\n\n\n\n<li>Special offers posted to your profile can attract new customers.</li>\n\n\n\n<li>Replies to Google reviews can sway customers as well.</li>\n</ul>\n\n\n\n<p>Indeed, recency of reviews is a factor that can impact your rankings and persuade searchers to choose your business.</p>\n\n\n\n<p>It&#8217;s worth taking a close look at how <strong>star ratings</strong> and <strong>reviews work</strong>, and what you need to do to optimize them for SEO.</p>\n\n\n\n<h2 id="aioseo-importance-of-star-ratings-and-reviews">Importance of Star Ratings and Reviews</h2>\n\n\n\n<p>All Google Business Profiles feature a star rating for that business. This star rating is the average of all customer ratings. The total number of customer reviews displays next to it.</p>\n\n\n\n<p>These star ratings and reviews have a big impact on buyer decisions.</p>\n\n\n\n<ul>\n<li><a href="https://www.brightlocal.com/research/local-consumer-review-survey/" target="_blank" rel="noopener nofollow" title="">98%</a> of searchers read online reviews of local businesses</li>\n\n\n\n<li>And Google is &#8220;the most trusted review platform,&#8221; according to BrightLocal research.</li>\n</ul>\n\n\n\n<p>Interestingly, star ratings show up in several areas of Google Search.</p>\n\n\n\n<p>They show up in the Local Pack.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="551" src="https://aioseo.com/wp-content/uploads/2023/03/google-star-ratings-local-pack-1024x551.jpg" alt="google star ratings in search results" class="wp-image-170754" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-star-ratings-local-pack-1024x551.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/03/google-star-ratings-local-pack-300x161.jpg 300w, https://aioseo.com/wp-content/uploads/2023/03/google-star-ratings-local-pack-768x413.jpg 768w, https://aioseo.com/wp-content/uploads/2023/03/google-star-ratings-local-pack-1536x827.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/03/google-star-ratings-local-pack-2048x1102.jpg 2048w, https://aioseo.com/wp-content/uploads/2023/03/google-star-ratings-local-pack-600x323.jpg 600w, https://aioseo.com/wp-content/uploads/2023/03/google-star-ratings-local-pack-111x60.jpg 111w, https://aioseo.com/wp-content/uploads/2023/03/google-star-ratings-local-pack-167x90.jpg 167w" sizes="100vw" /></figure>\n\n\n\n<p>They appear in Google Maps searches when users click or mouseover a pin.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="491" src="https://aioseo.com/wp-content/uploads/2023/03/star-ratings-google-maps-1024x491.jpg" alt="star ratings in google maps" class="wp-image-170755" srcset="https://aioseo.com/wp-content/uploads/2023/03/star-ratings-google-maps-1024x491.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/03/star-ratings-google-maps-300x144.jpg 300w, https://aioseo.com/wp-content/uploads/2023/03/star-ratings-google-maps-768x369.jpg 768w, https://aioseo.com/wp-content/uploads/2023/03/star-ratings-google-maps-1536x737.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/03/star-ratings-google-maps-600x288.jpg 600w, https://aioseo.com/wp-content/uploads/2023/03/star-ratings-google-maps-125x60.jpg 125w, https://aioseo.com/wp-content/uploads/2023/03/star-ratings-google-maps-188x90.jpg 188w, https://aioseo.com/wp-content/uploads/2023/03/star-ratings-google-maps.jpg 1596w" sizes="100vw" /></figure>\n\n\n\n<p>And they appear in Google Ads, including <a href="https://aioseo.com/what-are-local-services-ads/">Local Services Ads</a>.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="359" src="https://aioseo.com/wp-content/uploads/2023/03/local-services-ads-star-ratings-1024x359.png" alt="examples of google local services ads" class="wp-image-170757" srcset="https://aioseo.com/wp-content/uploads/2023/03/local-services-ads-star-ratings-1024x359.png 1024w, https://aioseo.com/wp-content/uploads/2023/03/local-services-ads-star-ratings-300x105.png 300w, https://aioseo.com/wp-content/uploads/2023/03/local-services-ads-star-ratings-768x269.png 768w, https://aioseo.com/wp-content/uploads/2023/03/local-services-ads-star-ratings-1536x538.png 1536w, https://aioseo.com/wp-content/uploads/2023/03/local-services-ads-star-ratings-2048x718.png 2048w, https://aioseo.com/wp-content/uploads/2023/03/local-services-ads-star-ratings-600x210.png 600w, https://aioseo.com/wp-content/uploads/2023/03/local-services-ads-star-ratings-171x60.png 171w, https://aioseo.com/wp-content/uploads/2023/03/local-services-ads-star-ratings-257x90.png 257w" sizes="100vw" /></figure>\n\n\n\n<p>So, consumers are seeing these star ratings for your local business <em>everywhere.</em></p>\n\n\n\n<p>Here&#8217;s how you can make the most of this.</p>\n\n\n\n<h3 id="aioseo-continue-soliciting-reviews">Continue Soliciting Reviews</h3>\n\n\n\n<p>After you get your first 5 or 10 reviews, don&#8217;t stop. Make it a habit to ask for reviews from every customer.</p>\n\n\n\n<p>Research shows that around <a href="https://www.brightlocal.com/research/local-consumer-review-survey-2022/" target="_blank" rel="noopener nofollow" title="">73%</a> of local shoppers are swayed by the presence of <em>recent </em>reviews of a business.</p>\n\n\n\n<p>And a Semrush <a href="https://www.semrush.com/blog/local-seo-rankings/" target="_blank" rel="noopener nofollow" title="">study</a> suggests that <em>quantity</em> of reviews is more important than the star rating average, <em>as long as the average is 4.1 or higher</em>.</p>\n\n\n\n<h3 id="aioseo-aim-to-increase-your-star-rating-average">Aim to Increase Your Star Rating Average</h3>\n\n\n\n<p>While quantity may be more important quality, the Semrush study, like all research of its type, relies on averages. What works best for your business may fall outside of those averages.</p>\n\n\n\n<p>Besides, a higher star rating average may help your business increase trust, traffic, and revenue.</p>\n\n\n\n<p>To give yourself every advantage, set a goal to increase your star rating average.</p>\n\n\n\n<p>We do this ourselves. Many businesses have found this practice to be useful.</p>\n\n\n\n<p>Not surprisingly, the BrightLocal study we cited above showed that:</p>\n\n\n\n<ul>\n<li><strong>85%</strong> of searchers consider the overall average star rating of a business to be “important” of “very important.”</li>\n\n\n\n<li>When <em>comparing</em> businesses, <strong>76% </strong>of searchers considered which one had the higher average star rating.</li>\n</ul>\n\n\n\n<h3 id="aioseo-respond-promptly">Respond Promptly</h3>\n\n\n\n<p>Create a routine for responding promptly to reviews. This shows that your business&#8217;s customer service is active.</p>\n\n\n\n<p>And respond proactively to negative reviews. Consider creating a templated routine that staff can use when responding: that may include text and actions.</p>\n\n\n\n<p>Remember: People can later change and update their reviews. More importantly, others will get a positive impression of your customer service.</p>\n\n\n\n<p>Don’t be too concerned about negative reviews. Google <a href="https://support.google.com/business/answer/3474122?hl=en" target="_blank" rel="noopener nofollow" title="">reports</a> that &#8220;Customers find a mix of positive and negative reviews <em>more trustworthy</em>.&#8221;</p>\n\n\n\n<h2 id="aioseo-next-optimize-your-website">Next: Optimize Your Website</h2>\n\n\n\n<p>While Google Business Profile and <a href="https://aioseo.com/how-to-manage-google-reviews-for-improved-seo/" title="">customer reviews</a> are key factors for local ranking, they’re not the only ones. How well your <em>website</em> ranks also impacts how your business performs in the Local Pack.</p>\n\n\n\n<p>As Google puts it: “Your position in web results is also a factor, so search engine optimization (SEO) best practices apply.”</p>\n\n\n\n<p>This is where a plugin like <a href="https://aioseo.com/pricing/">All in One SEO (AIOSEO)</a> comes in.</p>\n\n\n\n<p>Designed to enable beginners to get pro-level results, this plugin makes complicated SEO tasks as simple as clicking buttons and filling out forms.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="485" src="https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png" alt="aioseo homepage" class="wp-image-140989" srcset="https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png 1024w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-300x142.png 300w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-768x364.png 768w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-600x284.png 600w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-127x60.png 127w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-190x90.png 190w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage.png 1260w" sizes="100vw" /></figure>\n\n\n\n<p>All in One SEO (AIOSEO) has thousands of 5-star ratings on WordPress.org. And it&#8217;s currently used by over 3 million sites.</p>\n\n\n\n<p>As an added bonus, you’ll get access to AIOSEO’s world-class support team, staffed with experienced software engineers.</p>\n\n\n\n<h3 id="aioseo-set-up-local-seo-basics">Step 1: Set Up Local SEO Basics</h3>\n\n\n\n<p>Once you&#8217;ve <a href="https://aioseo.com/pricing/">downloaded</a> and <a href="https://aioseo.com/docs/installing-all-in-one-seo-pro/">installed the plugin</a>, you’re ready to set up your local SEO basics.</p>\n\n\n\n<p>In the WordPress admin bar go to <strong>AIOSEO » Local SEO</strong>.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="454" src="https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-1024x454.jpg" alt="aioseo local seo" class="wp-image-154766" srcset="https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-1024x454.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-300x133.jpg 300w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-768x340.jpg 768w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-1536x680.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-2048x907.jpg 2048w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-600x266.jpg 600w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-135x60.jpg 135w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-203x90.jpg 203w" sizes="100vw" /><figcaption class="wp-element-caption"><em>The admin bar is the black horizontal bar at the top of the WordPress editor. Hovering your cursor over the AIOSEO logo will cause a drop-down list of menu items to appear.</em></figcaption></figure>\n\n\n\n<p>That will open a window with 3 tabs: for <strong>Locations</strong>, <strong>Opening Hours</strong>, and <strong>Maps</strong>.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="478" src="https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-1024x478.png" alt="aioseo local seo settings" class="wp-image-154770" srcset="https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-1024x478.png 1024w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-300x140.png 300w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-768x359.png 768w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-600x280.png 600w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-128x60.png 128w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-193x90.png 193w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings.png 1353w" sizes="100vw" /></figure>\n\n\n\n<ul>\n<li>Click on each tab.</li>\n\n\n\n<li>Then fill in the requested information.</li>\n</ul>\n\n\n\n<p>This local SEO process adds code called <em>schema markup</em> to your website. The code helps Google understand your content better and match your business to relevant search queries.</p>\n\n\n\n<h3 id="aioseo-step-2-check-your-seo-analysis">Step 2: Check Your Homepage SEO</h3>\n\n\n\n<p>Next, review your homepage for improvements.</p>\n\n\n\n<p>To do this, in the WordPress admin bar, navigate to <strong>AIOSEO » SEO Analysis.</strong></p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="517" src="https://aioseo.com/wp-content/uploads/2023/03/aioseo-seo-analysis-1024x517.png" alt="aioseo seo analysis menu item" class="wp-image-170734" srcset="https://aioseo.com/wp-content/uploads/2023/03/aioseo-seo-analysis-1024x517.png 1024w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-seo-analysis-300x151.png 300w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-seo-analysis-768x388.png 768w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-seo-analysis-1536x776.png 1536w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-seo-analysis-2048x1034.png 2048w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-seo-analysis-600x303.png 600w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-seo-analysis-119x60.png 119w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-seo-analysis-178x90.png 178w" sizes="100vw" /></figure>\n\n\n\n<p>Now, you&#8217;ll see your website&#8217;s overall <strong>Site Score</strong>.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="520" src="https://aioseo.com/wp-content/uploads/2023/03/aioseo-site-score-1024x520.png" alt="aioseo site score" class="wp-image-170735" srcset="https://aioseo.com/wp-content/uploads/2023/03/aioseo-site-score-1024x520.png 1024w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-site-score-300x152.png 300w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-site-score-768x390.png 768w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-site-score-1536x780.png 1536w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-site-score-2048x1040.png 2048w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-site-score-600x305.png 600w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-site-score-118x60.png 118w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-site-score-177x90.png 177w" sizes="100vw" /></figure>\n\n\n\n<p>And beneath that is a <strong>Complete SEO Checklist</strong>.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="643" src="https://aioseo.com/wp-content/uploads/2023/03/aioseo-complete-seo-checklist-1024x643.png" alt="aioseo complete seo checklist" class="wp-image-170737" srcset="https://aioseo.com/wp-content/uploads/2023/03/aioseo-complete-seo-checklist-1024x643.png 1024w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-complete-seo-checklist-300x188.png 300w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-complete-seo-checklist-768x482.png 768w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-complete-seo-checklist-1536x964.png 1536w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-complete-seo-checklist-2048x1286.png 2048w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-complete-seo-checklist-600x377.png 600w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-complete-seo-checklist-96x60.png 96w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-complete-seo-checklist-143x90.png 143w" sizes="100vw" /></figure>\n\n\n\n<p>This checklist provides an analysis of your <strong>homepage </strong>with recommended action items. These are sorted by:</p>\n\n\n\n<ul>\n<li>Important Issues (flagged in red)</li>\n\n\n\n<li>Recommended Improvements</li>\n\n\n\n<li>Good results.</li>\n</ul>\n\n\n\n<p>We recommend tackling <strong>Important Issues</strong> first.</p>\n\n\n\n<p>Clicking on an item will provide the specific action steps to take.</p>\n\n\n\n<p>For example, this checklist item tells us that our homepage is missing a meta description. And it provides a button to click that will take you to the area you need to add the description to.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="605" src="https://aioseo.com/wp-content/uploads/2023/03/aioseo-meta-description-missing-1-1024x605.png" alt="aioseo edit meta description" class="wp-image-170739" srcset="https://aioseo.com/wp-content/uploads/2023/03/aioseo-meta-description-missing-1-1024x605.png 1024w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-meta-description-missing-1-300x177.png 300w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-meta-description-missing-1-768x454.png 768w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-meta-description-missing-1-1536x908.png 1536w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-meta-description-missing-1-2048x1211.png 2048w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-meta-description-missing-1-600x355.png 600w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-meta-description-missing-1-101x60.png 101w, https://aioseo.com/wp-content/uploads/2023/03/aioseo-meta-description-missing-1-152x90.png 152w" sizes="100vw" /></figure>\n\n\n\n<h3 id="aioseo-learn-to-optimize-your-content">Step 3: Learn to Optimize Your Content</h3>\n\n\n\n<p>When you finish working through the items in your SEO Analysis report, we recommend learning how to optimize individual web pages for SEO.</p>\n\n\n\n<p>You’ll be surprised at how easy it is to learn this. To get started, explore these options:</p>\n\n\n\n<ul>\n<li>Learn how to optimize <a href="https://aioseo.com/seo-title-tags/">titles</a> and <a href="https://aioseo.com/how-to-write-meta-descriptions-for-seo/">article descriptions</a></li>\n\n\n\n<li>Learn what a <a href="https://aioseo.com/docs/using-the-focus-keyphrase-to-analyze-your-content/">focus keyword</a> is and how to use it.</li>\n\n\n\n<li>Learn what <a href="https://aioseo.com/how-to-add-rich-snippets-to-wordpress/">rich snippets</a> are and how to create them.</li>\n</ul>\n\n\n\n<p>And bookmark this blog to learn more.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="477" src="https://aioseo.com/wp-content/uploads/2023/03/product-schema-1024x477.jpg" alt="product schema rich snippet example" class="wp-image-170741" srcset="https://aioseo.com/wp-content/uploads/2023/03/product-schema-1024x477.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/03/product-schema-300x140.jpg 300w, https://aioseo.com/wp-content/uploads/2023/03/product-schema-768x358.jpg 768w, https://aioseo.com/wp-content/uploads/2023/03/product-schema-600x280.jpg 600w, https://aioseo.com/wp-content/uploads/2023/03/product-schema-129x60.jpg 129w, https://aioseo.com/wp-content/uploads/2023/03/product-schema-193x90.jpg 193w, https://aioseo.com/wp-content/uploads/2023/03/product-schema.jpg 1180w" sizes="100vw" /><figcaption class="wp-element-caption"><em>Above: These search results are rich snippets, made possible with <a href="https://aioseo.com/how-to-add-product-review-schema-in-wordpress/" title="">product schema</a> markup</em>.</figcaption></figure>\n\n\n\n<h2 id="aioseo-whats-next">What’s Next?</h2>\n\n\n\n<p>We hope this post helped you learn why having a Google Business Profile is important for your small business success and how you can make the most of it.</p>\n\n\n\n<p>Also consider exploring <a href="https://aioseo.com/what-are-local-services-ads/">Local Services Ads</a> and how to <a href="https://aioseo.com/how-to-use-a-wordpress-faq-block-to-boost-seo-and-get-more-traffic/">get more traffic with FAQs</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href="https://www.youtube.com/c/AIOSEO" target="_blank" rel="noopener nofollow" title="">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href="https://twitter.com/aioseopack" target="_blank" rel="noopener nofollow" title="">Twitter</a>, <a href="https://www.linkedin.com/company/aioseo/" target="_blank" rel="noopener nofollow" title="">LinkedIn</a>, or <a href="https://facebook.com/aioseopack/" target="_blank" rel="noopener nofollow" title="">Facebook</a> to stay in the loop.</p>The post <a href="https://aioseo.com/how-to-use-a-google-business-profile-to-imrpove-local-seo/">How to Use a Google Business Profile to Boost Local SEO</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:36:"http://wellformedweb.org/CommentAPI/";a:1:{s:10:"commentRss";a:1:{i:0;a:5:{s:4:"data";s:82:"https://aioseo.com/how-to-use-a-google-business-profile-to-imrpove-local-seo/feed/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:38:"http://purl.org/rss/1.0/modules/slash/";a:1:{s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:1:"1";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:7;a:6:{s:4:"data";s:85:"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:5:{s:0:"";a:7:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:52:"How to Use a Meta Description Generator in WordPress";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:168:"https://aioseo.com/how-to-use-a-meta-description-generator-in-wordpress/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-use-a-meta-description-generator-in-wordpress";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:81:"https://aioseo.com/how-to-use-a-meta-description-generator-in-wordpress/#comments";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Mon, 20 Mar 2023 15:28:24 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:5:{i:0;a:5:{s:4:"data";s:8:"SEO Tips";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:11:"AI SEO tool";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:30:"AI Title/Description Generator";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:26:"meta description generator";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:26:"optimize meta descriptions";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:28:"https://aioseo.com/?p=169881";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:472:"<p>Would you like to know how to use a meta description generator in WordPress? Crafting optimized meta descriptions is essential to SEO and conversion rate optimization (CRO). Because of this, you must invest time, effort, and resources to ensure yours&#8230;</p>\nThe post <a href="https://aioseo.com/how-to-use-a-meta-description-generator-in-wordpress/">How to Use a Meta Description Generator in WordPress</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:11:"Kato Nkhoma";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:14832:"<ul></ul>\n\n\n\n<p>Would you like to know how to use a meta description generator in WordPress?</p>\n\n\n\n<p>Crafting optimized meta descriptions is essential to SEO and conversion rate optimization (CRO). Because of this, you must invest time, effort, and resources to ensure yours does the job of boosting your SEO and <a href="https://aioseo.com/ways-to-increase-your-organic-clickthrough-rates/" title="8 Proven Ways to Increase Your Organic Clickthrough Rates">clickthrough rates</a> (CTR).</p>\n\n\n\n<p>In this article, we’ll show you how to use a meta description generator in WordPress so you can save time and boost your search rankings.</p>\n\n\n\n<div class="is-layout-flow wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background"><div class="wp-block-group__inner-container">\n<p>In This Article</p>\n\n\n\n<div class="wp-block-aioseo-table-of-contents"><ul><li><a href="#aioseo-what-are-meta-descriptions">What are Meta Descriptions?</a></li><li><a href="#aioseo-how-to-use-a-meta-description-generator-in-wordpress">How to Use a Meta Description Generator in WordPress</a><ul><li><a href="#aioseo-step-1-install-all-in-one-seo-aioseo">Step 1: Install All In One SEO (AIOSEO)</a></li><li><a href="#aioseo-step-2-create-an-openai-account-and-generate-an-api-key">Step 2. Create an OpenAI Account and Generate an API Key</a></li><li><a href="#aioseo-step-3-connect-your-openai-account-with-aioseo">Step 3. Connect Your OpenAI Account with AIOSEO</a></li><li><a href="#aioseo-step-4-generate-meta-descriptions">Step 4: Generate Meta Descriptions</a></li></ul></li></ul></div>\n</div></div>\n\n\n\n<h2 id="aioseo-what-are-meta-descriptions">What are Meta Descriptions?</h2>\n\n\n\n<p>Meta descriptions are the short snippets of text that appear below the page title on search listings that appear on search engine results pages (SERPs). They summarize what a page is about, which can significantly attract clicks and boost search engine rankings.&nbsp;</p>\n\n\n\n<p>Plus, meta descriptions also help search engines know what your page is about, leading to better indexing and ranking.</p>\n\n\n\n<p>Therefore, you must <a href="https://aioseo.com/how-to-write-meta-descriptions-for-seo/" title="How to Write Meta Descriptions for SEO (Boost CTR &amp; Rankings)">craft optimized meta descriptions</a> to improve your chances of ranking high on SERPs.&nbsp;</p>\n\n\n\n<p>And one way to do that is to use a meta description generator.</p>\n\n\n\n<div class="wp-block-aioseo-theme-notice-box" role="alert">\n<p>Note: This feature is only available on paid plans. <a href="https://aioseo.com/pricing/" title="Pricing">Click here</a> to upgrade your plan.</p>\n</div>\n\n\n\n<h2 id="aioseo-how-to-use-a-meta-description-generator-in-wordpress">How to Use a Meta Description Generator in WordPress</h2>\n\n\n\n<p>Ready to boost your search rankings by using a meta description generator in WordPress?</p>\n\n\n\n<p>Let’s get to it.</p>\n\n\n\n<h3 id="aioseo-step-1-install-all-in-one-seo-aioseo">Step 1: Install All In One SEO (AIOSEO)</h3>\n\n\n\n<p>The first step to using a meta description generator in WordPress is to install and activate <a href="https://aioseo.com/pricing/" title="Pricing">All In One SEO</a> (AIOSEO).</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="700" height="311" src="https://aioseo.com/wp-content/uploads/2023/01/aioseo.png" alt="AIOSEO is one of the best SEO plugins on the market and has a meta description generator." class="wp-image-151544" srcset="https://aioseo.com/wp-content/uploads/2023/01/aioseo.png 700w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-600x267.png 600w" sizes="(max-width: 700px) 100vw, 700px" /></figure>\n\n\n\n<p><a href="https://aioseo.com/pricing/" title="Pricing">AIOSEO</a> is the best WordPress SEO plugin on the market and has been downloaded over 100 million times. Millions of savvy website owners and marketers trust the plugin to help them dominate <a href="https://aioseo.com/what-are-serps/" title="What Are SERPs (And Why Are they Important to SEO)?">search engine results pages</a> (SERPs) and drive relevant traffic to their sites. This is because the plugin has many <a href="https://aioseo.com/features/" title="Features">powerful SEO features and modules</a> to help you optimize your website for search engines and users.</p>\n\n\n\n<p>One of the most beloved features in AIOSEO is the brand-new <a href="https://aioseo.com/our-openai-integration-just-got-10x-more-affordable-now-using-chatgpt/" title="Our OpenAI Integration Just Got 10x More Affordable – Now Using ChatGPT!">AI Title/Description Generator</a>.&nbsp;</p>\n\n\n\n<p>This revolutionary module Uses <strong>ChatGPT</strong> to generate optimized meta descriptions for your posts.</p>\n\n\n\n<p>For step-by-step instructions on how to install AIOSEO, check out our <a href="https://aioseo.com/docs/installing-all-in-one-seo-pro/" title="Installing All in One SEO Pro">installation guide</a>.</p>\n\n\n\n<h3 id="aioseo-step-2-create-an-openai-account-and-generate-an-api-key">Step 2. Create an OpenAI Account and Generate an API Key</h3>\n\n\n\n<p>To use the AI Title/Description Generator, you must first create an OpenAI account. Doing so enables you to generate an API key to link your AIOSEO account to OpenAI.&nbsp; OpenAI is the company behind ChatGPT.</p>\n\n\n\n<p>So, if you don’t have an OpenAI account yet, head over to <a href="https://openai.com/" target="_blank" rel="noopener nofollow" title="OpenAI">OpenAI</a>, click <strong>Get Started</strong>, and follow the steps to creating an account.&nbsp;</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="496" src="https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-openai-register.png" alt="To get started, create an OpenAI account." class="wp-image-169885" srcset="https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-openai-register.png 702w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-openai-register-300x212.png 300w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-openai-register-600x424.png 600w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-openai-register-85x60.png 85w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-openai-register-127x90.png 127w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>Once your account is created, click on your profile and click on view API keys on the drop-down menu.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="522" src="https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-view-api-keys.png" alt="Click the view API keys link to create a unique API key." class="wp-image-169886" srcset="https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-view-api-keys.png 702w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-view-api-keys-300x223.png 300w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-view-api-keys-600x446.png 600w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-view-api-keys-81x60.png 81w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-view-api-keys-121x90.png 121w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>This will open a page where you can generate your API key. To do that, click on the <strong>Create new secret key</strong> button.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="422" src="https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-create-api-key.png" alt="Click the Create new secret keybutton." class="wp-image-169887" srcset="https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-create-api-key.png 702w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-create-api-key-300x180.png 300w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-create-api-key-600x361.png 600w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-create-api-key-100x60.png 100w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-create-api-key-150x90.png 150w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>OpenAI will then generate an API key for you:</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="485" src="https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-api-key-1.jpeg" alt="Copy the generated API key. " class="wp-image-169889" srcset="https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-api-key-1.jpeg 702w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-api-key-1-300x207.jpeg 300w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-api-key-1-600x415.jpeg 600w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-api-key-1-87x60.jpeg 87w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-api-key-1-130x90.jpeg 130w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>Copy the API key by clicking on the green “copy” button next to the API key.</p>\n\n\n\n<h3 id="aioseo-step-3-connect-your-openai-account-with-aioseo">Step 3. Connect Your OpenAI Account with AIOSEO</h3>\n\n\n\n<p>Once you have generated and copied your API key, head to your site and open a page or post in editor mode. Next, scroll down to the AIOSEO meta box, where you’ll find our brand new robot button inside the <strong>Post Title</strong> and <strong>Meta Description</strong> boxes.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="699" height="353" src="https://aioseo.com/wp-content/uploads/2023/03/seo-title-generator-1.png" alt="Click the Robot button, and a modal will open, asking you to paste your API key." class="wp-image-165754" srcset="https://aioseo.com/wp-content/uploads/2023/03/seo-title-generator-1.png 699w, https://aioseo.com/wp-content/uploads/2023/03/seo-title-generator-1-300x152.png 300w, https://aioseo.com/wp-content/uploads/2023/03/seo-title-generator-1-600x303.png 600w, https://aioseo.com/wp-content/uploads/2023/03/seo-title-generator-1-119x60.png 119w, https://aioseo.com/wp-content/uploads/2023/03/seo-title-generator-1-178x90.png 178w" sizes="(max-width: 699px) 100vw, 699px" /></figure>\n\n\n\n<p>Click the <strong>Robot</strong> button, and a modal will open, asking you to paste your API key.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="410" src="https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-api-key-1.png" alt="Paste your API key" class="wp-image-169892" srcset="https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-api-key-1.png 702w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-api-key-1-300x175.png 300w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-api-key-1-600x350.png 600w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-api-key-1-103x60.png 103w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-api-key-1-154x90.png 154w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>Once you’ve pasted your API key, click the <strong>Connect</strong> button.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="702" height="358" src="https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-paste-api-key-1.jpeg" alt="Click the Connect button" class="wp-image-169893" srcset="https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-paste-api-key-1.jpeg 702w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-paste-api-key-1-300x153.jpeg 300w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-paste-api-key-1-600x306.jpeg 600w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-paste-api-key-1-118x60.jpeg 118w, https://aioseo.com/wp-content/uploads/2023/03/meta-description-generator-paste-api-key-1-176x90.jpeg 176w" sizes="(max-width: 702px) 100vw, 702px" /></figure>\n\n\n\n<p>And that’s it! You can now use the AI-powered meta description generator to craft optimized meta descriptions and post titles.</p>\n\n\n\n<h3 id="aioseo-step-4-generate-meta-descriptions">Step 4: Generate Meta Descriptions</h3>\n\n\n\n<p>After connecting your OpenAI account to AIOSEO, you can now use the meta description generator. To do this, click the <strong>Robot</strong> button in the AIOSEO meta box. The AI Title/Description generator will then scan your content and offer 5 suggestions based on the main theme of your content.</p>\n\n\n\n<figure class="wp-block-image"><img decoding="async" src="https://lh5.googleusercontent.com/inBzExEB38ENl__y25accfMr6Y_O_tEGI5e7QzBZCtk3TEusTjWFJflU3JyM6zpuiWjVC6hu_RM5gnp8o7qpH4jlNBOJOAfvOBR4WiEbvEO7Oo3_X9qlQwCoovhrfFPPPmWFmAhiI_oTQFcLTKKvWqY" alt="OpenAI will generate 5 meta description examples for you to choose from. "/></figure>\n\n\n\n<p>Select the one you want by clicking on the <strong>+</strong> button. Next, tweak and refine it according to your taste.</p>\n\n\n\n<p>And that’s it!</p>\n\n\n\n<p>You’ve used a meta description generator to boost your search engine rankings.</p>\n\n\n\n<p>We hope this post helped you learn how to use a meta description generator to boost your search engine rankings. You may also want to check out other articles on our blog, like our list of the <a href="https://aioseo.com/best-ai-seo-tools-for-wordpress/" title="The 6 Best AI SEO Tools for WordPress in 2023">best AI SEO tools for WordPress</a> and our tutorial on <a href="https://aioseo.com/how-to-add-emojis-to-your-wordpress-blog/" title="How to Add Emojis to Your WordPress Blog (Super Easy)">adding emojis in meta descriptions</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href="https://www.youtube.com/c/AIOSEO" target="_blank" rel="noopener nofollow" title="">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href="https://twitter.com/aioseopack" target="_blank" rel="noopener nofollow" title="">Twitter</a>, <a href="https://www.linkedin.com/company/aioseo/" target="_blank" rel="noopener nofollow" title="">LinkedIn</a>, or <a href="https://facebook.com/aioseopack/" target="_blank" rel="noopener nofollow" title="">Facebook</a> to stay in the loop.</p>The post <a href="https://aioseo.com/how-to-use-a-meta-description-generator-in-wordpress/">How to Use a Meta Description Generator in WordPress</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:36:"http://wellformedweb.org/CommentAPI/";a:1:{s:10:"commentRss";a:1:{i:0;a:5:{s:4:"data";s:77:"https://aioseo.com/how-to-use-a-meta-description-generator-in-wordpress/feed/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:38:"http://purl.org/rss/1.0/modules/slash/";a:1:{s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:2:"11";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:8;a:6:{s:4:"data";s:73:"\n		\n		\n					\n		\n		\n		\n				\n		\n\n					\n										\n					\n					\n			\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:5:{s:0:"";a:7:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:74:"Our OpenAI Integration Just Got 10x More Affordable – Now Using ChatGPT!";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:202:"https://aioseo.com/our-openai-integration-just-got-10x-more-affordable-now-using-chatgpt/?utm_source=rss&utm_medium=rss&utm_campaign=our-openai-integration-just-got-10x-more-affordable-now-using-chatgpt";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:98:"https://aioseo.com/our-openai-integration-just-got-10x-more-affordable-now-using-chatgpt/#comments";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Thu, 16 Mar 2023 17:30:48 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:1:{i:0;a:5:{s:4:"data";s:4:"Blog";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:28:"https://aioseo.com/?p=168649";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:497:"<p>At AIOSEO, we are always looking for ways to improve our product and make SEO easier for everyone. Last week we announced our brand new OpenAI integration to help you generate high-quality SEO titles and meta descriptions. And just like&#8230;</p>\nThe post <a href="https://aioseo.com/our-openai-integration-just-got-10x-more-affordable-now-using-chatgpt/">Our OpenAI Integration Just Got 10x More Affordable – Now Using ChatGPT!</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"Benjamin Rojas";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:5922:"<p>At AIOSEO, we are always looking for ways to improve our product and make SEO easier for everyone. Last week we <a href="https://aioseo.com/dominate-search-rankings-with-aioseos-ai-title-description-generator/" title="Dominate Search Rankings with AIOSEO’s AI Title/Description Generator">announced our brand new OpenAI integration</a> to help you generate high-quality SEO titles and meta descriptions.</p>\n\n\n\n<p>And just like that, we&#8217;ve made it even better!</p>\n\n\n\n<p>We listened to your feedback and heard that you wanted to get <strong>better results at a lower cost</strong>. Today I&#8217;m happy to announce that as of AIOSEO Pro 4.3.3, we made the switch to <strong>ChatGPT</strong> for our AI Title/Description Generator.</p>\n\n\n\n<p>Switching to ChatGPT will provide better results at a fraction of the cost! The new API is 10x cheaper than the original Davinci model.</p>\n\n\n\n<p>With the integration of ChatGPT, we are confident that you will be able to generate SEO metadata even more efficiently and effectively than before and rank higher in search results.</p>\n\n\n\n<p>So, what does this mean for you? Let&#8217;s dive in&#8230;</p>\n\n\n\n<h2>Easily Craft High-Quality Post Titles and Meta Descriptions</h2>\n\n\n\n<p>With this latest update, <strong>nothing changes for you at all</strong>. Our brand new AI Title/Description Generator still takes the labor out of crafting post titles and meta descriptions, and all with just the click of a button!</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="699" height="353" src="https://aioseo.com/wp-content/uploads/2023/03/seo-title-generator-1.png" alt="" class="wp-image-165754" srcset="https://aioseo.com/wp-content/uploads/2023/03/seo-title-generator-1.png 699w, https://aioseo.com/wp-content/uploads/2023/03/seo-title-generator-1-300x152.png 300w, https://aioseo.com/wp-content/uploads/2023/03/seo-title-generator-1-600x303.png 600w, https://aioseo.com/wp-content/uploads/2023/03/seo-title-generator-1-119x60.png 119w, https://aioseo.com/wp-content/uploads/2023/03/seo-title-generator-1-178x90.png 178w" sizes="(max-width: 699px) 100vw, 699px" /></figure>\n\n\n\n<p>Simply click on the robot icon that&#8217;s embedded in the <strong>Post Title</strong> and <strong>Meta Description</strong> fields. The integration with OpenAI will take it the rest of the way and generate 5 high-quality suggestions based on your content.</p>\n\n\n\n<p>Here&#8217;s an example where we generated suggestions for our post about adding box shadows in WordPress:</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="700" height="378" src="https://aioseo.com/wp-content/uploads/2023/03/post-title-generator-results.jpeg" alt="" class="wp-image-165755" srcset="https://aioseo.com/wp-content/uploads/2023/03/post-title-generator-results.jpeg 700w, https://aioseo.com/wp-content/uploads/2023/03/post-title-generator-results-300x162.jpeg 300w, https://aioseo.com/wp-content/uploads/2023/03/post-title-generator-results-600x324.jpeg 600w, https://aioseo.com/wp-content/uploads/2023/03/post-title-generator-results-111x60.jpeg 111w, https://aioseo.com/wp-content/uploads/2023/03/post-title-generator-results-167x90.jpeg 167w" sizes="(max-width: 700px) 100vw, 700px" /></figure>\n\n\n\n<p>After that, just click on the plus button to add your preferred suggestion directly to the SEO meta fields.</p>\n\n\n\n<figure class="wp-block-image size-full"><img decoding="async" width="699" height="168" src="https://aioseo.com/wp-content/uploads/2023/03/post-title-generator-results-2.jpeg" alt="" class="wp-image-165756" srcset="https://aioseo.com/wp-content/uploads/2023/03/post-title-generator-results-2.jpeg 699w, https://aioseo.com/wp-content/uploads/2023/03/post-title-generator-results-2-300x72.jpeg 300w, https://aioseo.com/wp-content/uploads/2023/03/post-title-generator-results-2-600x144.jpeg 600w, https://aioseo.com/wp-content/uploads/2023/03/post-title-generator-results-2-190x46.jpeg 190w, https://aioseo.com/wp-content/uploads/2023/03/post-title-generator-results-2-374x90.jpeg 374w" sizes="(max-width: 699px) 100vw, 699px" /></figure>\n\n\n\n<p>You can always edit the suggestion afterward if you need to adjust it.</p>\n\n\n\n<h2>Transform Your SEO Strategy with the AI Title/Description Generator</h2>\n\n\n\n<p>With our new AI Title/Description Generator, generating engaging SEO post titles and meta descriptions is just a click away! This powerful tool saves you time and ensures that your metadata is optimized for search engines and users.</p>\n\n\n\n<p>For those with a lot of content to update, manually updating post titles and meta descriptions on hundreds of pages can be daunting. But with our new AI Title/Description Generator, this task is accomplished effortlessly and efficiently, providing you with optimized content that has a better chance of ranking higher and generating more clicks.</p>\n\n\n\n<p>Don&#8217;t miss out on this essential tool for your SEO needs. Check out our product <a href="https://aioseo.com/changelog/" title="AIOSEO Changelog">changelog</a> to see the other notable improvements we&#8217;ve made to many features you love.</p>\n\n\n\n<p>As a reminder, our ChatGPT OpenAI integration is available in AIOSEO Pro 4.3.3. We encourage all our users to upgrade today and take advantage of this fantastic feature.</p>\n\n\n\n<p>We are committed to providing our users with the best possible service, and this change is just one example of how we are continuously working to improve our product.</p>\n\n\n\n<p>Thank you for choosing AIOSEO for your SEO needs. We look forward to helping you succeed in your online endeavors!</p>\n\n\n\n<p><em>-Benjamin Rojas (President of AIOSEO).</em></p>The post <a href="https://aioseo.com/our-openai-integration-just-got-10x-more-affordable-now-using-chatgpt/">Our OpenAI Integration Just Got 10x More Affordable – Now Using ChatGPT!</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:36:"http://wellformedweb.org/CommentAPI/";a:1:{s:10:"commentRss";a:1:{i:0;a:5:{s:4:"data";s:94:"https://aioseo.com/our-openai-integration-just-got-10x-more-affordable-now-using-chatgpt/feed/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:38:"http://purl.org/rss/1.0/modules/slash/";a:1:{s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:1:"7";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:9;a:6:{s:4:"data";s:85:"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:5:{s:0:"";a:7:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:57:"What is the Google Guaranteed Badge for Local Businesses?";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:176:"https://aioseo.com/what-is-the-google-guaranteed-badge-for-local-businesses/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-the-google-guaranteed-badge-for-local-businesses";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:85:"https://aioseo.com/what-is-the-google-guaranteed-badge-for-local-businesses/#comments";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Thu, 16 Mar 2023 14:05:30 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:5:{i:0;a:5:{s:4:"data";s:4:"Blog";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:8:"SEO Tips";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:23:"Google Guaranteed badge";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:21:"Google Screened badge";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:9:"local seo";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:28:"https://aioseo.com/?p=166784";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:513:"<p>Wondering what the Google Guaranteed program for local service-based businesses is? If you&#8217;ve searched on Google for local services you&#8217;ve probably seen ads at the top with a green checkmark next to the phrase &#8220;Google Guaranteed.&#8221; In this article we&#8217;ll&#8230;</p>\nThe post <a href="https://aioseo.com/what-is-the-google-guaranteed-badge-for-local-businesses/">What is the Google Guaranteed Badge for Local Businesses?</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:15:"Sherrie Gossett";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:20432:"<p>Wondering what the Google Guaranteed program for local service-based businesses is?</p>\n\n\n\n<p>If you&#8217;ve searched on Google for local services you&#8217;ve probably seen ads at the top with a green checkmark next to the phrase &#8220;Google Guaranteed.&#8221;</p>\n\n\n\n<p>In this article we&#8217;ll explain what the guarantee is and how you can get it for your business.</p>\n\n\n\n<p>We&#8217;ll start by taking a look at Google&#8217;s Local Services Ads. These are the ads that provide the &#8220;Google Guaranteed&#8221; promise.</p>\n\n\n\n<div class="is-layout-flow wp-block-group aioseo-table-of-contents has-theme-info-background-color has-background"><div class="wp-block-group__inner-container">\n<p>In This Article</p>\n\n\n\n<div class="wp-block-aioseo-table-of-contents"><ul><li><a href="#aioseo-what-are-google-local-services-ads">What are Google Local Services Ads?</a><ul></ul></li><li><a href="#aioseo-what-is-the-google-screened-badge">What is the Google Screened Badge?</a></li><li><a href="#aioseo-what-is-the-google-guarantee-badge">What is the Google Guaranteed Badge?</a></li><li><a href="#aioseo-how-to-get-started-with-local-services-ads-and-become-google-guaranteed">How to Get Started</a></li><li><a href="#aioseo-how-to-set-up-your-local-seo">How to Set Up Your Local SEO</a><ul></ul></li></ul></div>\n</div></div>\n\n\n\n<h2 id="aioseo-what-are-google-local-services-ads">What are Google Local Services Ads?</h2>\n\n\n\n<p>Google&#8217;s Local Services Ads (LSA) are lead generation ads that appear in local search results.</p>\n\n\n\n<p>They have a unique pricing set-up: you only pay per lead. This is different from PPC (pay-per-click) ads.</p>\n\n\n\n<ul>\n<li>Searchers who see the ads can call you or send you a message directly through the ad.</li>\n\n\n\n<li>You only pay for the leads that come via the ad.</li>\n</ul>\n\n\n\n<p>In fact, Google allows you to dispute any contact that you think is not a qualified lead. And they&#8217;ll resolve the dispute within a week.</p>\n\n\n\n<p>These ads have several appealing elements:</p>\n\n\n\n<ul>\n<li>You can kick off the process quickly; it only takes minutes to fill out their form.</li>\n\n\n\n<li>You can start getting qualified leads even if you <a href="https://www.seedprod.com/coming-soon-pages-wordpress/" target="_blank" rel="noopener" title="">don&#8217;t have a website set up yet</a>.</li>\n\n\n\n<li>You can appear at the top of local search results for related queries.</li>\n</ul>\n\n\n\n<h2 id="aioseo-screening-and-verification-process">Background Check Process</h2>\n\n\n\n<p>After you fill out a short form with your business information, Google will run a background check on your business.</p>\n\n\n\n<p>This check will include the business owner(s) and any field workers who interact on-site with customers.</p>\n\n\n\n<p>Any required business documents will be verified.</p>\n\n\n\n<h2 id="aioseo-what-is-the-google-screened-badge">What is the Google Screened Badge?</h2>\n\n\n\n<p>As part of the screening process, Google will do a business license check on service providers who are required to carry licenses. This includes lawyers and real estate agents.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="385" src="https://aioseo.com/wp-content/uploads/2023/02/google-screened-local-services-ads-1024x385.jpg" alt="local services ads google screened" class="wp-image-162325" srcset="https://aioseo.com/wp-content/uploads/2023/02/google-screened-local-services-ads-1024x385.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/02/google-screened-local-services-ads-300x113.jpg 300w, https://aioseo.com/wp-content/uploads/2023/02/google-screened-local-services-ads-768x289.jpg 768w, https://aioseo.com/wp-content/uploads/2023/02/google-screened-local-services-ads-1536x578.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/02/google-screened-local-services-ads-2048x771.jpg 2048w, https://aioseo.com/wp-content/uploads/2023/02/google-screened-local-services-ads-600x226.jpg 600w, https://aioseo.com/wp-content/uploads/2023/02/google-screened-local-services-ads-159x60.jpg 159w, https://aioseo.com/wp-content/uploads/2023/02/google-screened-local-services-ads-239x90.jpg 239w" sizes="100vw" /></figure>\n\n\n\n<p>Ads that feature these licensed professionals will display a green checkmark next to the phrase &#8220;Google Screened.&#8221; And searchers can click to see the business&#8217;s license number.</p>\n\n\n\n<h2 id="aioseo-what-is-the-google-guarantee-badge">What is the Google Guaranteed Badge?</h2>\n\n\n\n<p>The Google Guaranteed badge indicates that the advertised service provider has been screened and verified and they are backed by a <strong>financial guarantee</strong> offered by Google.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="612" src="https://aioseo.com/wp-content/uploads/2023/02/2-local-services-ads-google-guaranteed-1-1024x612.png" alt="local services ads google guaranteed example" class="wp-image-162326" srcset="https://aioseo.com/wp-content/uploads/2023/02/2-local-services-ads-google-guaranteed-1-1024x612.png 1024w, https://aioseo.com/wp-content/uploads/2023/02/2-local-services-ads-google-guaranteed-1-300x179.png 300w, https://aioseo.com/wp-content/uploads/2023/02/2-local-services-ads-google-guaranteed-1-768x459.png 768w, https://aioseo.com/wp-content/uploads/2023/02/2-local-services-ads-google-guaranteed-1-1536x918.png 1536w, https://aioseo.com/wp-content/uploads/2023/02/2-local-services-ads-google-guaranteed-1-2048x1224.png 2048w, https://aioseo.com/wp-content/uploads/2023/02/2-local-services-ads-google-guaranteed-1-600x358.png 600w, https://aioseo.com/wp-content/uploads/2023/02/2-local-services-ads-google-guaranteed-1-100x60.png 100w, https://aioseo.com/wp-content/uploads/2023/02/2-local-services-ads-google-guaranteed-1-151x90.png 151w" sizes="100vw" /></figure>\n\n\n\n<p>To be eligible for reimbursement,</p>\n\n\n\n<ul>\n<li>The customer must procure the business&#8217;s service directly through a Local Services Ad.</li>\n\n\n\n<li>The issue must be dissatisfaction with the <em>quality</em> of work, not dissatisfaction with responsiveness or other factors.</li>\n</ul>\n\n\n\n<p>Reimbursement is up to Google&#8217;s sole discretion and may be up to the full amount paid for the service (subject to a &#8220;lifetime limit&#8221; cap).</p>\n\n\n\n<p>This lifetime limit caps vary between countries. For example, in the U.S. the cap is set at $2,000.</p>\n\n\n\n<h2 id="aioseo-how-to-get-started-with-local-services-ads-and-become-google-guaranteed">How to Get Started With Local Services Ads and Become Google Guaranteed</h2>\n\n\n\n<p>Follow the <a href="https://aioseo.com/what-are-local-services-ads/" title="">instructions here</a> to get up and running with Local Services Ads.</p>\n\n\n\n<p>The process is easy:</p>\n\n\n\n<ul>\n<li>First, you&#8217;ll check your eligibility by seeing whether your particular service is listed.</li>\n\n\n\n<li>Then you&#8217;ll fill out a short form with your business information.</li>\n</ul>\n\n\n\n<p>The Google team will follow up quickly with you.</p>\n\n\n\n<p>Be sure to indicate that you are interested in being &#8220;Google Guaranteed&#8221; when you communicate with your ad representative.</p>\n\n\n\n<div class="wp-block-aioseo-theme-notice-box" role="alert">\n<p>The Google Guaranteed badge is sometimes referred to in articles as the &#8220;Google Guaranteed Program.&#8221;</p>\n</div>\n\n\n\n<p>After Google completes the background check, you&#8217;ll choose your budget.</p>\n\n\n\n<p>In the meantime, you can set up your local SEO.</p>\n\n\n\n<h2 id="aioseo-how-to-set-up-your-local-seo">How to Set Up Your Local SEO</h2>\n\n\n\n<p>To get started with local SEO, we recommend that you download and install the <a href="https://aioseo.com/pricing/" title="">All in One SEO (AIOSEO) plugin</a>.</p>\n\n\n\n<p>This plugin makes technical SEO tasks as easy as clicking some buttons and filling a form out. Plus, it will give you recommendations for optimizing your content.</p>\n\n\n\n<h3 id="aioseo-download-the-all-in-one-seo-aioseo-plugin">Download the All in One SEO (AIOSEO) Plugin</h3>\n\n\n\n<p>All in One SEO (AIOSEO) is an established WordPress plugin. It’s earned thousands of 5-star ratings on WordPress.org and is currently used by over 3 million people.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="485" src="https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png" alt="aioseo homepage" class="wp-image-140989" srcset="https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-1024x485.png 1024w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-300x142.png 300w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-768x364.png 768w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-600x284.png 600w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-127x60.png 127w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage-190x90.png 190w, https://aioseo.com/wp-content/uploads/2022/12/aioseo-homepage.png 1260w" sizes="100vw" /></figure>\n\n\n\n<p>After downloading and <a href="https://aioseo.com/docs/installing-all-in-one-seo-pro/">installing</a> the plugin, a wizard will open and walk you through a few simple steps. These include:</p>\n\n\n\n<ul>\n<li>Filling out some information about your website.</li>\n\n\n\n<li>Adding your social media profile links.</li>\n</ul>\n\n\n\n<h4 id="aioseo-add-your-business-information">Add Your Business Information</h4>\n\n\n\n<p>Next, in the top admin bar of your WordPress editor go to <strong>AIOSEO » Local SEO</strong>.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="454" src="https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-1024x454.jpg" alt="aioseo local seo menu" class="wp-image-154766" srcset="https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-1024x454.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-300x133.jpg 300w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-768x340.jpg 768w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-1536x680.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-2048x907.jpg 2048w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-600x266.jpg 600w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-135x60.jpg 135w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-menu-203x90.jpg 203w" sizes="100vw" /></figure>\n\n\n\n<p>Here you&#8217;ll fill in information about your business&#8217;s:</p>\n\n\n\n<ul>\n<li>Location(s)</li>\n\n\n\n<li>Opening hours</li>\n\n\n\n<li>Google Maps information.</li>\n</ul>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="478" src="https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-1024x478.png" alt="aioseo local seo settings" class="wp-image-154770" srcset="https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-1024x478.png 1024w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-300x140.png 300w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-768x359.png 768w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-600x280.png 600w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-128x60.png 128w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings-193x90.png 193w, https://aioseo.com/wp-content/uploads/2023/01/aioseo-local-seo-settings.png 1353w" sizes="100vw" /></figure>\n\n\n\n<p>Note: For the latter, you&#8217;ll need to generate a Google API Key. Follow <a href="https://aioseo.com/docs/setting-up-google-maps/">these instructions</a>.</p>\n\n\n\n<h4 id="aioseo-whats-schema">What&#8217;s Schema?</h4>\n\n\n\n<p>This local SEO process adds code called &#8220;schema&#8221; to your website. This helps Google to match your business to relevant search queries.</p>\n\n\n\n<p>This means Google can easily find and pull this information to display it as a &#8220;knowledge panel.&#8221; Here&#8217;s an example of a knowledge panel for a local business.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="637" src="https://aioseo.com/wp-content/uploads/2023/03/local-business-knowledge-panel-1024x637.jpg" alt="knowledge panel example" class="wp-image-166792" srcset="https://aioseo.com/wp-content/uploads/2023/03/local-business-knowledge-panel-1024x637.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/03/local-business-knowledge-panel-300x187.jpg 300w, https://aioseo.com/wp-content/uploads/2023/03/local-business-knowledge-panel-768x478.jpg 768w, https://aioseo.com/wp-content/uploads/2023/03/local-business-knowledge-panel-1536x956.jpg 1536w, https://aioseo.com/wp-content/uploads/2023/03/local-business-knowledge-panel-2048x1275.jpg 2048w, https://aioseo.com/wp-content/uploads/2023/03/local-business-knowledge-panel-600x373.jpg 600w, https://aioseo.com/wp-content/uploads/2023/03/local-business-knowledge-panel-96x60.jpg 96w, https://aioseo.com/wp-content/uploads/2023/03/local-business-knowledge-panel-145x90.jpg 145w" sizes="100vw" /></figure>\n\n\n\n<h4 id="aioseo-content-optimization">Content Optimization</h4>\n\n\n\n<p>You can get recommendations in the plugin for optimizing your content so that it ranks better in search engine results.</p>\n\n\n\n<p>Next, explore these SEO boosters:</p>\n\n\n\n<ul>\n<li>How to optimize your <a href="https://aioseo.com/how-to-check-if-your-google-search-snippets-are-properly-optimized/" title="">title tags and meta descriptions</a>. </li>\n\n\n\n<li>How to add <a href="https://aioseo.com/how-to-add-rich-snippets-to-wordpress/">rich snippets</a>.</li>\n</ul>\n\n\n\n<h3 id="aioseo-create-a-google-my-business-profile">Create a Google My Business Profile</h3>\n\n\n\n<p>We also recommend creating a <a href="https://www.google.com/business/" target="_blank" rel="noopener nofollow" title="">Google Business Profile</a>. Setting up a profile is an action that can improve your local SEO <a href="https://support.google.com/business/answer/7091?hl=en" target="_blank" rel="noopener nofollow" title="">per Google</a>. </p>\n\n\n\n<p>Once you&#8217;ve set it up, this profile will display to the right of Google search results for your business name.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="588" src="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-1024x588.jpg" alt="google business profile example" class="wp-image-166796" srcset="https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-1024x588.jpg 1024w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-300x172.jpg 300w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-768x441.jpg 768w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-600x344.jpg 600w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-105x60.jpg 105w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example-157x90.jpg 157w, https://aioseo.com/wp-content/uploads/2023/03/google-business-profile-example.jpg 1371w" sizes="100vw" /><figcaption class="wp-element-caption"><em>Google Business Profile displays look like knowledge panels, but they typically contain much more information.</em></figcaption></figure>\n\n\n\n<div class="wp-block-aioseo-theme-notice-box" role="alert">\n<p>You can set up a Google Business Profile and use Local Services Ads even if your website <a href="https://www.seedprod.com/coming-soon-pages-wordpress/" target="_blank" rel="noopener" title="">isn&#8217;t set up yet</a>.</p>\n</div>\n\n\n\n<h3 id="aioseo-get-local-seo-citations">Get Local SEO Citations</h3>\n\n\n\n<p>Many small businesses can benefit from <a href="https://aioseo.com/how-to-get-local-seo-citations/" title="local SEO citations">local SEO citations</a>. These are listings in business directories and data aggregators.</p>\n\n\n\n<p>You only need listings in 1-4 data aggregators and a dozen or so of the top business directories. </p>\n\n\n\n<p>Data aggregators will verify your business details, and other sites will begin to list your business once they see it’s been verified.</p>\n\n\n\n<p>However, it’s still a good idea to proactively submit your business to be listed on a dozen or so of the top directories.</p>\n\n\n\n<p>To get listed, you can use a low-cost service like <a href="https://aioseo.com/recommends/brightlocal" target="_blank" rel="noopener nofollow" title="">BrightLocal.com</a> or WhiteSpark.com. Simply fill out a form, and they&#8217;ll handle the rest.</p>\n\n\n\n<h3 id="aioseo-benefits-of-citations">Benefits of Citations</h3>\n\n\n\n<p>By having your business listed on authoritative sites, Google can see that your business details have been verified.</p>\n\n\n\n<p>These listings also add credibility to your online presence and boost your rankings. Seeing multiple citations of your business can influence potential customers too.</p>\n\n\n\n<h2 id="aioseo-which-service-businesses-are-eligible-for-local-services-ads">Which Service Businesses are Eligible for Local Services Ads?</h2>\n\n\n\n<p>The service businesses eligible for Google&#8217;s Local Services Ads are listed below. Many involve home services or commercial building services. For example, the list includes plumbers, roofers, and electricians.</p>\n\n\n\n<p>However, there are also training services (beauty schools and driving instruction), animal rescue services, real estate agents, financial planners, and lawyers on the list.</p>\n\n\n\n<ul>\n<li>Acupuncture</li>\n\n\n\n<li>Animal rescue services</li>\n\n\n\n<li>Appliance repair</li>\n\n\n\n<li>Beauty school</li>\n\n\n\n<li>Carpentry</li>\n\n\n\n<li>Carpet cleaner</li>\n\n\n\n<li>Child care services</li>\n\n\n\n<li>Countertop services</li>\n\n\n\n<li>Dance instruction</li>\n\n\n\n<li>Dentistry</li>\n\n\n\n<li>Driving instruction</li>\n\n\n\n<li>Electrical</li>\n\n\n\n<li>Fencing</li>\n\n\n\n<li>Financial planning</li>\n\n\n\n<li>First aid training</li>\n\n\n\n<li>Flooring</li>\n\n\n\n<li>Foundations</li>\n\n\n\n<li>Funeral services</li>\n\n\n\n<li>Garage door</li>\n\n\n\n<li>General contracting</li>\n\n\n\n<li>Handyman</li>\n\n\n\n<li>Home inspection</li>\n\n\n\n<li>Home security services</li>\n\n\n\n<li>Home theater services</li>\n\n\n\n<li>House cleaning</li>\n\n\n\n<li>HVAC (Heating and Air Conditioning)</li>\n\n\n\n<li>Junk removal</li>\n\n\n\n<li>Landscaping</li>\n\n\n\n<li>Language instruction</li>\n\n\n\n<li>Law</li>\n\n\n\n<li>Lawn Care</li>\n\n\n\n<li>Locksmith</li>\n\n\n\n<li>Massage school</li>\n\n\n\n<li>Moving</li>\n\n\n\n<li>Personal training</li>\n\n\n\n<li>Pest control</li>\n\n\n\n<li>Pet adoption services</li>\n\n\n\n<li>Pet boarding</li>\n\n\n\n<li>Pet grooming</li>\n\n\n\n<li>Pet training</li>\n\n\n\n<li>Plumbing</li>\n\n\n\n<li>Pool cleaning</li>\n\n\n\n<li>Pool contractor</li>\n\n\n\n<li>Preschool</li>\n\n\n\n<li>Real estate</li>\n\n\n\n<li>Roofing</li>\n\n\n\n<li>Sewage system services</li>\n\n\n\n<li>Siding</li>\n\n\n\n<li>Snow removal services</li>\n\n\n\n<li>Tax services</li>\n\n\n\n<li>Tree services</li>\n\n\n\n<li>Tutoring</li>\n\n\n\n<li>Veterinary services</li>\n\n\n\n<li>Water damage services</li>\n\n\n\n<li>Weight loss services</li>\n\n\n\n<li>Window cleaning</li>\n</ul>\n\n\n\n<h2 id="aioseo-whats-next">What’s Next?</h2>\n\n\n\n<p>We hope this post helped you learn how the Google Guarantee works, and the role that local SEO and Local Services Ads can play in your digital marketing plans.</p>\n\n\n\n<p>You can also check out our article on how to <a href="https://aioseo.com/how-to-boost-your-small-business-seo/">boost your SEO without expert help</a> and our complete <a href="https://aioseo.com/blog-post-seo-checklist/">blog SEO checklist</a>.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href="https://www.youtube.com/c/AIOSEO" target="_blank" rel="noopener nofollow" title="">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href="https://twitter.com/aioseopack" target="_blank" rel="noopener nofollow" title="">Twitter</a>, <a href="https://www.linkedin.com/company/aioseo/" target="_blank" rel="noopener nofollow" title="">LinkedIn</a>, or <a href="https://facebook.com/aioseopack/" target="_blank" rel="noopener nofollow" title="">Facebook</a> to stay in the loop.</p>The post <a href="https://aioseo.com/what-is-the-google-guaranteed-badge-for-local-businesses/">What is the Google Guaranteed Badge for Local Businesses?</a> first appeared on <a href="https://aioseo.com">AIOSEO</a>.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:36:"http://wellformedweb.org/CommentAPI/";a:1:{s:10:"commentRss";a:1:{i:0;a:5:{s:4:"data";s:81:"https://aioseo.com/what-is-the-google-guaranteed-badge-for-local-businesses/feed/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:38:"http://purl.org/rss/1.0/modules/slash/";a:1:{s:8:"comments";a:1:{i:0;a:5:{s:4:"data";s:1:"2";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}}}s:27:"http://www.w3.org/2005/Atom";a:1:{s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:0:"";s:7:"attribs";a:1:{s:0:"";a:3:{s:4:"href";s:24:"https://aioseo.com/feed/";s:3:"rel";s:4:"self";s:4:"type";s:19:"application/rss+xml";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:44:"http://purl.org/rss/1.0/modules/syndication/";a:2:{s:12:"updatePeriod";a:1:{i:0;a:5:{s:4:"data";s:9:"\n	hourly	";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:15:"updateFrequency";a:1:{i:0;a:5:{s:4:"data";s:4:"\n	1	";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}}}}}}}}s:4:"type";i:128;s:7:"headers";O:48:"WpOrg\\Requests\\Utility\\CaseInsensitiveDictionary":1:{s:7:"\0*\0data";a:18:{s:4:"date";s:29:"Fri, 14 Apr 2023 09:06:08 GMT";s:12:"content-type";s:34:"application/rss+xml; charset=UTF-8";s:13:"cf-edge-cache";s:24:"cache,platform=wordpress";s:13:"last-modified";s:29:"Thu, 13 Apr 2023 20:25:40 GMT";s:4:"etag";s:34:""246f9c33d2c5a0d50bea01b592f73b05"";s:15:"x-frame-options";s:22:"SAMEORIGIN, sameorigin";s:12:"x-robots-tag";s:15:"noindex, follow";s:7:"expires";s:29:"Fri, 14 Apr 2023 13:06:08 GMT";s:13:"cache-control";s:21:"public, max-age=14400";s:6:"pragma";s:8:"no-cache";s:4:"link";s:55:"<https://aioseo.com/wp-json/>; rel="https://api.w.org/"";s:25:"strict-transport-security";s:16:"max-age=15768000";s:3:"via";s:10:"1.1 google";s:15:"cf-cache-status";s:3:"HIT";s:3:"age";s:5:"10422";s:4:"vary";s:15:"Accept-Encoding";s:6:"server";s:10:"cloudflare";s:6:"cf-ray";s:20:"7b7aca830c8ec306-VIE";}}s:5:"build";s:14:"20221228115118";}', 'no');
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You can submit them to <a href="mailto:wpbriefing@wordpress.org">wpbriefing@wordpress.org</a>, either written or as a voice recording.</strong></em></p>\n\n\n\n<h2 class="wp-block-heading">Credits</h2>\n\n\n\n<p>Editor:&nbsp;<a href="https://profiles.wordpress.org/dustinhartzler/">Dustin Hartzler</a><br>Logo:&nbsp;<a href="https://profiles.wordpress.org/javiarce/" data-type="URL" data-id="https://profiles.wordpress.org/javiarce/">Javier Arce</a><br>Production:&nbsp;<a href="https://profiles.wordpress.org/cbringmann/">Chloé Bringmann</a><br>Song: Fearless First by Kevin MacLeod </p>\n\n\n\n<h2 class="wp-block-heading">Show Notes</h2>\n\n\n\n<ul>\n<li><a href="https://wordpress.org/news/2023/03/dolphy/">WordPress 6.2 &#8220;Dolphy&#8221;</a></li>\n\n\n\n<li><a href="https://wordpress.org/news/2023/03/introducing-the-wordpress-developer-blog/">Introducing the WordPress Developer Blog</a></li>\n\n\n\n<li><a href="https://make.wordpress.org/project/?p=251">WordPress Contributor Mentorship Program</a></li>\n\n\n\n<li><a href="https://wp.me/p2U65r-9Nl">Call for Volunteers: Contributor Working Group</a></li>\n\n\n\n<li><a href="https://make.wordpress.org/design/?p=11037">Why Jazz</a></li>\n\n\n\n<li>Make Slack channels <a href="https://wordpress.slack.com/archives/C04QZCREJ9W">#kidscamp</a> and <a href="https://wordpress.slack.com/archives/C03JNV77Y57">#sustainability</a> </li>\n</ul>\n\n\n\n<h2 class="wp-block-heading">Transcript</h2>\n\n\n\n<span id="more-14818"></span>\n\n\n\n<p>[Josepha Haden Chomphosy 00:00:00] </p>\n\n\n\n<p>Hello everyone, and welcome to the WordPress Briefing, the podcast where you can catch quick explanations of the ideas behind the WordPress Open Source project, some insight into the community that supports it, and get a small list of big things coming up in the next two weeks.</p>\n\n\n\n<p>I&#8217;m your host, Josepha Haden Chomphosy. Here we go.</p>\n\n\n\n<p>[00:00:28]</p>\n\n\n\n<p>The latest version of WordPress has shipped. WordPress 6.2, which was named after Eric Dolphy, was released on March 29th. And as is the way with software, there&#8217;s already a minor release underway to catch a few errant issues that folks like you have reported to us.</p>\n\n\n\n<p>It&#8217;s a big release that refines a lot of our design tools, but some of the most important changes are actually to the inserter. If you haven&#8217;t had a chance to get in there and play with it yet, here are the three things that I think you should know. </p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:01:08] </p>\n\n\n\n<p>First, the pattern browser. 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It&#8217;s great.&nbsp;</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:02:00]&nbsp;</p>\n\n\n\n<p>That&#8217;s also available when you&#8217;re working on templates or template parts, so you can make changes everywhere instead of going page by page. The second thing that I think you should know is about the media browser in that same area where you browse your patterns; you can also now browse for media.</p>\n\n\n\n<p>It lets you look through the images you&#8217;ve already added to your site, but it also lets you search for openly licensed images from Openverse. And if you choose one of those images from Openverse, it inserts the proper attribution for you. You still have to add your own alt text, but that&#8217;s the fun part anyway, right?</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:02:35]&nbsp;</p>\n\n\n\n<p>And number three, a Style Book. So this thing is available in the template editing area, specifically, as is appropriate, given what it actually does. So if you&#8217;re in the template area, toward the top right of the screen is like a half moon day mode, night mode looking icon. If you click on that, you can make changes to things inside your blocks.</p>\n\n\n\n<p>But if you click on the little eyeball icon that&#8217;s just underneath it, it pulls up a style book where you can also see and edit the styles globally. If that didn&#8217;t make sense to you, don&#8217;t worry. I&#8217;ve got you. I&#8217;m about to tell you a bunch of things you can do in here. You can edit the way headings and lists and tables, quotes, and code looks all across the site. You can edit the way images, galleries, files, and videos look using custom CSS.</p>\n\n\n\n<p>Yes. Also, all across the site. And you can edit buttons, separators, and individual blocks. Say it with me &#8212; all across the site. That is not a comprehensive list. There is a ton of stuff. You can see the styles that you have applied across the whole site. You can see them in context, and you can make any changes that you need globally, which means all across the site.</p>\n\n\n\n<p>Yeah. Style Books. What will we think of next? </p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:03:54]&nbsp;</p>\n\n\n\n<p>So those are my three things I think you should know about WordPress right now. As a former WordPress builder who was never really super great with the code, this stuff makes me feel powerful. I just love these changes, and I hope you do too.</p>\n\n\n\n<p> [00:04:07]</p>\n\n\n\n<p>Which brings us now to our small list of big things. First, we just launched the Developer Blog. It&#8217;s over at developer.wordpress.org/news. It has a bunch of content on it that not only is geared specifically toward developers that are using WordPress but especially the folks who are extending WordPress. It gives you kind of an in-depth look at various changes and projects, and implementations and what goes into each one of them.</p>\n\n\n\n<p>So it gives you a bit of like this aspirational overview of stuff that you could do with WordPress and then also gives you an inside look at how you would accomplish it yourself. It&#8217;s very cool. I like it a lot. Head on over there, but we&#8217;ll have a link to the show notes below.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:05:00]&nbsp;</p>\n\n\n\n<p>The second thing is that we have an MVP of our new mentorship program that is underway.</p>\n\n\n\n<p>It should be debuting for essentially testing any day now, a link to the posts detailing that work, just in case you want to join that important initiative. But it is an important thing for me. 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You get to be very measured, whatever it is, that expresses what you are trying to do and what you are trying to say with it.</p>\n\n\n\n<p>That&#8217;s why he feels like jazz is such an important part of the DNA of the WordPress project. Like I said, it&#8217;s a short read. I&#8217;ll put a link to it in the show notes.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:06:30]&nbsp;</p>\n\n\n\n<p>And finally, there are a few working groups that folks can contribute to right now. We don&#8217;t always have working groups. We generally just kind of do stuff inside individual teams. But right now, we&#8217;ve got like the kids camp group, the sustainability group, and of course, that mentorship working group that I mentioned earlier in our list.</p>\n\n\n\n<p>So if you&#8217;re wanting a little change of pace, I&#8217;d drop by their areas in the Making WordPress Slack to see if they have anything that&#8217;s up your alley. </p>\n\n\n\n<p>And that, my friends, is your small list of big things. Thank you for tuning in today for the WordPress Briefing. I&#8217;m your host, Josepha Haden Chomphosy, and I&#8217;ll see you again in a couple of weeks.</p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"14818";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:1;a:6:{s:4:"data";s:60:"\n		\n		\n		\n		\n		\n				\n		\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:37:"The Month in WordPress – March 2023";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:69:"https://wordpress.org/news/2023/04/the-month-in-wordpress-march-2023/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Mon, 03 Apr 2023 10:30:57 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:2:{i:0;a:5:{s:4:"data";s:18:"Month in WordPress";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:18:"month in wordpress";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=14780";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:383:"March saw the arrival of the first major release of 2023, WordPress 6.2 “Dolphy.” Planning for the project&#8217;s 20th anniversary continues with new celebratory updates and commemorative swag. Read on for the latest happenings in the WordPress space. Meet WordPress 6.2 “Dolphy” WordPress 6.2 “Dolphy” was released on March 29, 2023. Named after the acclaimed [&#8230;]";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"rmartinezduque";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:15294:"\n<p>March saw the arrival of the first major release of 2023, WordPress 6.2 “Dolphy.” Planning for the project&#8217;s 20th anniversary continues with new celebratory updates and commemorative swag. Read on for the latest happenings in the WordPress space.</p>\n\n\n\n<div style="height:3px" aria-hidden="true" class="wp-block-spacer"></div>\n\n\n\n<h2 class="wp-block-heading">Meet WordPress 6.2 “Dolphy”</h2>\n\n\n\n<p><strong><a href="https://wordpress.org/news/2023/03/dolphy/">WordPress 6.2</a> “Dolphy” was released on March 29, 2023</strong>. Named after the acclaimed jazz multi-instrumentalist and composer<strong> </strong>Eric Allan Dolphy Jr., the latest version of WordPress further enhances the site editing experience with significant updates.</p>\n\n\n\n<p>Highlights include a reimagined Site Editor interface, a more intuitive way to manage menus, and a distraction-free writing mode. A new Block Inserter design adds integration with <a href="https://openverse.org/">Openverse</a>, allowing you to easily browse and insert free, openly-licensed images and audio files into your content.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" width="1024" height="581" src="https://i0.wp.com/wordpress.org/news/files/2023/04/WordPress-6.2-highlight-grid.png?resize=1024%2C581&#038;ssl=1" alt="Feature highlights in WordPress 6.2: Reimagined Site Editor, more ways to manage menus, a more powerful inserter, faster access to media—yours and Openverse''s, the new Style Book, distraction-free writing, and more." class="wp-image-14782" srcset="https://i0.wp.com/wordpress.org/news/files/2023/04/WordPress-6.2-highlight-grid.png?resize=1024%2C581&amp;ssl=1 1024w, https://i0.wp.com/wordpress.org/news/files/2023/04/WordPress-6.2-highlight-grid.png?resize=300%2C170&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/04/WordPress-6.2-highlight-grid.png?resize=768%2C436&amp;ssl=1 768w, https://i0.wp.com/wordpress.org/news/files/2023/04/WordPress-6.2-highlight-grid.png?resize=1536%2C871&amp;ssl=1 1536w, https://i0.wp.com/wordpress.org/news/files/2023/04/WordPress-6.2-highlight-grid.png?resize=2048%2C1162&amp;ssl=1 2048w, https://i0.wp.com/wordpress.org/news/files/2023/04/WordPress-6.2-highlight-grid.png?w=3000&amp;ssl=1 3000w" sizes="(max-width: 1000px) 100vw, 1000px" data-recalc-dims="1" /></figure>\n\n\n\n<p>Whether you&#8217;re a content creator, designer, or developer, WordPress 6.2 has something for you. <a href="https://wordpress.org/news/2023/03/dolphy/"><strong>Check out the full announcement post</strong></a> for an overview of what&#8217;s new and the <a href="https://make.wordpress.org/core/2023/03/09/wordpress-6-2-field-guide/">Field Guide</a> for detailed developer notes.</p>\n\n\n\n<p>WordPress 6.2 is one of the last major releases planned for Phase 2 of the <a href="https://wordpress.org/about/roadmap/">project’s development roadmap</a> and was made possible thanks to more than 600 contributors.</p>\n\n\n\n<blockquote class="wp-block-quote has-extra-large-font-size">\n<p><a href="https://make.wordpress.org/test/2023/02/07/help-test-wordpress-6-2/"></a><a href="https://wordpress.org/download/">Download WordPress 6.2 “Dolphy.”</a></p>\n</blockquote>\n\n\n\n<div style="height:3px" aria-hidden="true" class="wp-block-spacer"></div>\n\n\n\n<h2 class="wp-block-heading">WP20 swag is here</h2>\n\n\n\n<p>Show your WordPress excitement with <strong>limited edition 20th anniversary merchandise</strong>—now available at the official <a href="https://mercantile.wordpress.org/product-category/wp20/"><strong>WordPress Mercantile store</strong></a>. If you prefer to create your own swag, you can use these <a href="https://wp20.wordpress.net/download-the-wp20-commemorative-logos/">WP20 downloadable assets</a>.</p>\n\n\n\n<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" width="1024" height="576" src="https://i0.wp.com/wordpress.org/news/files/2023/04/digital-banner-1.png?resize=1024%2C576&#038;ssl=1" alt="Blue background with confetti and WordPress 20th anniversary commemorative logo." class="wp-image-14785" srcset="https://i0.wp.com/wordpress.org/news/files/2023/04/digital-banner-1.png?resize=1024%2C576&amp;ssl=1 1024w, https://i0.wp.com/wordpress.org/news/files/2023/04/digital-banner-1.png?resize=300%2C169&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/04/digital-banner-1.png?resize=768%2C432&amp;ssl=1 768w, https://i0.wp.com/wordpress.org/news/files/2023/04/digital-banner-1.png?resize=1536%2C864&amp;ssl=1 1536w, https://i0.wp.com/wordpress.org/news/files/2023/04/digital-banner-1.png?resize=2048%2C1152&amp;ssl=1 2048w, https://i0.wp.com/wordpress.org/news/files/2023/04/digital-banner-1.png?w=3000&amp;ssl=1 3000w" sizes="(max-width: 1000px) 100vw, 1000px" data-recalc-dims="1" /></figure>\n\n\n\n<p>The 20th anniversary website <a href="https://wp20.wordpress.net/wp20-celebrations/" data-type="URL" data-id="https://wp20.wordpress.net/wp20-celebrations/">lists celebrations</a> as organizers announce and schedule them. Check back regularly to see if there’s an event in your area to join or <a href="https://wordpress.org/news/2023/03/lets-party-organize-your-wp20-celebration/">help organize one</a> to celebrate this milestone with your local community.</p>\n\n\n\n<blockquote class="wp-block-quote has-extra-large-font-size">\n<p><a href="https://wp20.wordpress.net/wapuu-coloring-giveaway-style-your-own-party-wapuu/">Enter the Wapuu Coloring Giveaway</a> by April 17, 2023, for a chance to win some commemorative WP20 swag!</p>\n</blockquote>\n\n\n\n<div style="height:3px" aria-hidden="true" class="wp-block-spacer"></div>\n\n\n\n<h2 class="wp-block-heading">New in the Gutenberg plugin</h2>\n\n\n\n<p>Two new versions of the Gutenberg plugin have shipped in the last month:</p>\n\n\n\n<ul>\n<li><a href="https://make.wordpress.org/core/2023/03/13/whats-new-in-gutenberg-15-3-13-march/"><strong>Gutenberg 15.3</strong></a><strong> </strong>was released on March 13, 2023. This version polishes the Site Editor experience, includes a new “Time to Read” block for displaying estimated read time to posts, and enhances the Duotone design tool.</li>\n\n\n\n<li><a href="https://make.wordpress.org/core/2023/03/22/whats-new-in-gutenberg-15-4-22-march/"><strong>Gutenberg 15.4</strong></a> is available for download as of March 22, 2023, and focuses primarily on bug fixes and testing improvements. Other additions include color and layout support for the Cover block, improved descriptions to help you understand the purpose of each template in the Site Editor, and the ability to turn paragraph blocks into columns.</li>\n</ul>\n\n\n\n<blockquote class="wp-block-quote has-extra-large-font-size">\n<p><a href="https://make.wordpress.org/core/2023/02/01/core-editor-improvement-strengthening-style-options/"></a>Follow the “<a href="https://make.wordpress.org/core/tag/gutenberg-new/">What’s new in Gutenberg</a>” posts to stay on top of the latest enhancements.</p>\n</blockquote>\n\n\n\n<div style="height:3px" aria-hidden="true" class="wp-block-spacer"></div>\n\n\n\n<h2 class="wp-block-heading">Team updates: Phase 3 planning, WordPress Developer Blog launch, and more</h2>\n\n\n\n<ul>\n<li>Gutenberg Lead Architect Matías Ventura <a href="https://make.wordpress.org/core/2023/03/24/phase-3-collaboration/">outlined the focus areas</a> for Phase 3 of the WordPress development roadmap, known as <strong>Collaboration</strong> or <strong>Collaborative Editing</strong>.</li>\n\n\n\n<li>Last month, the <a href="https://wordpress.org/news/2023/03/introducing-the-wordpress-developer-blog/">WordPress Developer Blog</a> officially launched (removing the &#8220;beta&#8221; label). <a href="https://developer.wordpress.org/news/#subscribe">Subscribe</a> to keep up with the latest features, tutorials, and learning resources in the WordPress development space.</li>\n\n\n\n<li>The Documentation Team seeks volunteers to help with <a href="https://make.wordpress.org/docs/2023/03/15/call-for-volunteers-to-help-with-6-2-end-user-documentation/">WordPress 6.2 end user documentation</a>.</li>\n\n\n\n<li>Are you looking to broaden your knowledge and improve your WordPress skills? See <a href="https://make.wordpress.org/updates/2023/04/01/whats-new-on-learn-wordpress-in-march-2023/">what’s new on Learn WordPress in March 2023</a>, including the latest course on <a href="https://learn.wordpress.org/course/converting-a-shortcode-to-a-block/">Converting a Shortcode to a Block</a>.</li>\n\n\n\n<li>A new <a href="https://make.wordpress.org/themes/2023/03/03/hallway-hangout-community-themes-initiative/">Community Themes initiative</a> aims to bring together a group of contributors to collaborate and build block themes.</li>\n\n\n\n<li>The Training Team is looking for assistance in creating content to complete <a href="https://make.wordpress.org/training/2023/03/29/introduction-to-wordpress-development-syllabus/">this WordPress Development syllabus</a>.</li>\n\n\n\n<li>The newly formed Contributor Working Group <a href="https://make.wordpress.org/community/2023/03/23/recap-of-contributor-working-group-inaugural-mentorship-chat-on-march-20-2023/">hosted an inaugural chat</a> to kick off work on the <a href="https://make.wordpress.org/project/2023/02/06/proposal-creating-a-wordpress-contributor-mentorship-program/">WordPress Mentorship Program</a>.</li>\n\n\n\n<li>The Polyglots Team is <a href="https://make.wordpress.org/polyglots/2023/03/29/adding-chatgpt-and-deepl-in-the-translation-memory/">testing AI systems</a> to help with translation work.</li>\n\n\n\n<li>The WordPress.org redesign project has a new dedicated Making WordPress Slack channel to coordinate work: <a href="https://wordpress.slack.com/archives/C04U953K77A">#website-redesign</a>.</li>\n\n\n\n<li>The March 2023 editions of the <a href="https://make.wordpress.org/polyglots/2023/03/15/polyglots-monthly-newsletter-march-2023/">Polyglots monthly newsletter</a> and the <a href="https://make.wordpress.org/community/2023/03/21/meetup-organizer-newsletter-march-2023/">Meetup Organizer newsletter</a> are available for reading.</li>\n\n\n\n<li>The Mobile Team announced a <a href="https://make.wordpress.org/mobile/2023/03/28/new-mobile-support-forum/">new support forum</a> for the WordPress mobile app.</li>\n</ul>\n\n\n\n<blockquote class="wp-block-quote has-extra-large-font-size">\n<p>Tune in to <a href="https://wordpress.org/news/2023/03/episode-52-phase-three-with-hector-prieto/">Episode 52 of WP Briefing</a> to learn more about the visioning behind Phase 3, Collaboration.</p>\n</blockquote>\n\n\n\n<div style="height:3px" aria-hidden="true" class="wp-block-spacer"></div>\n\n\n\n<h2 class="wp-block-heading">Feedback &amp; testing requests</h2>\n\n\n\n<ul>\n<li>A new Full Site Editing (FSE) Program exploration looks into the Site Editor as a design tool in light of the recent WordPress 6.2 release. Participants are asked to create a block theme without coding using the current editor tools. <a href="https://make.wordpress.org/test/2023/03/29/fse-program-exploration-build-a-block-theme/">Share your experience</a> by April 26, 2023.</li>\n\n\n\n<li>A group of Core contributors is working on a new <a href="https://make.wordpress.org/core/2023/03/30/proposal-the-interactivity-api-a-better-developer-experience-in-building-interactive-blocks/">Interactivity API proposal</a> to provide a better developer experience for building interactive blocks.</li>\n\n\n\n<li><a href="https://make.wordpress.org/updates/2023/03/25/mobile-team-update-march-25th/">Version 22.0</a> of the WordPress mobile app for iOS and Android is ready for testing.</li>\n</ul>\n\n\n\n<blockquote class="wp-block-quote has-extra-large-font-size">\n<p>Members of the Core Team are looking for user experience (UX) feedback on the <a href="https://make.wordpress.org/core/2023/03/28/call-for-testing-plugin-dependencies-ux/">Plugin Dependencies feature plugin</a>.</p>\n</blockquote>\n\n\n\n<div style="height:3px" aria-hidden="true" class="wp-block-spacer"></div>\n\n\n\n<h2 class="wp-block-heading">WordPress events updates</h2>\n\n\n\n<ul>\n<li>WordCamp Asia 2024 is <a href="https://asia.wordcamp.org/2024/">calling for organizers</a>. Apply by April 15, 2023.</li>\n\n\n\n<li>Registration for the <a href="https://europe.wordcamp.org/2023/contributor-day-registration-is-now-open/">WordCamp Europe 2023 Contributor Day</a> is now open.</li>\n\n\n\n<li>Want to create diverse and inclusive WordPress events? Mark your calendars for the upcoming <a href="https://make.wordpress.org/community/handbook/meetup-organizer/event-formats/diversity-speaker-training-workshop/#upcoming-wpdiversity-workshops">#WPDiversity workshops</a>.</li>\n\n\n\n<li>Four WordCamps are taking place this month:\n<ul>\n<li><img src="https://s.w.org/images/core/emoji/14.0.0/72x72/1f1ee-1f1f9.png" alt="🇮🇹" class="wp-smiley" style="height: 1em; max-height: 1em;" /> <a href="https://torino.wordcamp.org/2023/">WordCamp Torino</a>, Italy, on April 14-15, 2023</li>\n\n\n\n<li><img src="https://s.w.org/images/core/emoji/14.0.0/72x72/1f1e6-1f1f9.png" alt="🇦🇹" class="wp-smiley" style="height: 1em; max-height: 1em;" /> <a href="https://vienna.wordcamp.org/2023/">Wordcamp Vienna</a>, Austria, on April 15-16, 2023</li>\n\n\n\n<li><img src="https://s.w.org/images/core/emoji/14.0.0/72x72/1f1eb-1f1f7.png" alt="🇫🇷" class="wp-smiley" style="height: 1em; max-height: 1em;" /> <a href="https://paris.wordcamp.org/2023/">WordCamp Paris</a>, France, on April 21, 2023</li>\n\n\n\n<li><img src="https://s.w.org/images/core/emoji/14.0.0/72x72/1f1e7-1f1ec.png" alt="🇧🇬" class="wp-smiley" style="height: 1em; max-height: 1em;" /> <a href="https://sofia.wordcamp.org/2023/">WordCamp Sofia</a>, Bulgaria, on April 22-23, 2023</li>\n</ul>\n</li>\n</ul>\n\n\n\n<blockquote class="wp-block-quote has-extra-large-font-size">\n<p>Join WordPress Executive Director Josepha Haden Chomphosy as she discusses <a href="https://wordpress.org/news/2023/03/episode-51-is-routine-a-rut/">the benefits of routine and what role it plays in the WordPress project</a>.</p>\n</blockquote>\n\n\n\n<div style="height:3px" aria-hidden="true" class="wp-block-spacer"></div>\n\n\n\n<hr class="wp-block-separator has-text-color has-light-grey-color has-alpha-channel-opacity has-light-grey-background-color has-background" />\n\n\n\n<p><strong><em><strong><em><strong><em>Have a story we should include in the next issue of The Month in WordPress? <strong><em>Fill out </em></strong><a href="https://make.wordpress.org/community/month-in-wordpress-submissions/"><strong><em>this quick form</em></strong></a><strong><em> to let us know.</em></strong></em></strong></em></strong></em></strong></p>\n\n\n\n<p><em><em>The following folks contributed to this Month in WordPress: <a href=''https://profiles.wordpress.org/bsanevans/'' class=''mention''><span class=''mentions-prefix''>@</span>bsanevans</a>, <a href=''https://profiles.wordpress.org/cbringmann/'' class=''mention''><span class=''mentions-prefix''>@</span>cbringmann</a>, <a href=''https://profiles.wordpress.org/eidolonnight/'' class=''mention''><span class=''mentions-prefix''>@</span>eidolonnight</a>, <a href=''https://profiles.wordpress.org/rmartinezduque/'' class=''mention''><span class=''mentions-prefix''>@</span>rmartinezduque</a>, <a href=''https://profiles.wordpress.org/sereedmedia/'' class=''mention''><span class=''mentions-prefix''>@</span>sereedmedia</a>.</em></em></p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"14780";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:2;a:6:{s:4:"data";s:66:"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:26:"WordPress 6.2 “Dolphy”";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:42:"https://wordpress.org/news/2023/03/dolphy/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Wed, 29 Mar 2023 18:57:21 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:4:{i:0;a:5:{s:4:"data";s:7:"General";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:8:"Releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:3:"6.2";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:8:"releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=14659";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:202:"WordPress 6.2 "Dolphy" is here! Named for Eric Allen Dolphy Jr. the celebrated jazz woodwind player and ensemblist. Over 600 contributors made this release possible. Download WordPress 6.2 Dolphy today.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"Matt Mullenweg";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:63164:"\n<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" width="1024" height="683" src="https://i0.wp.com/wordpress.org/news/files/2023/03/inline-image-x2-1.png?resize=1024%2C683&#038;ssl=1" alt="WordPress 6.2 &quot;Dolphy&quot;" class="wp-image-14732" srcset="https://i0.wp.com/wordpress.org/news/files/2023/03/inline-image-x2-1.png?resize=1024%2C683&amp;ssl=1 1024w, https://i0.wp.com/wordpress.org/news/files/2023/03/inline-image-x2-1.png?resize=300%2C200&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/03/inline-image-x2-1.png?resize=768%2C512&amp;ssl=1 768w, https://i0.wp.com/wordpress.org/news/files/2023/03/inline-image-x2-1.png?resize=1536%2C1024&amp;ssl=1 1536w, https://i0.wp.com/wordpress.org/news/files/2023/03/inline-image-x2-1.png?resize=2048%2C1365&amp;ssl=1 2048w, https://i0.wp.com/wordpress.org/news/files/2023/03/inline-image-x2-1.png?w=3000&amp;ssl=1 3000w" sizes="(max-width: 1000px) 100vw, 1000px" data-recalc-dims="1" /></figure>\n\n\n\n<p>Say hello to WordPress 6.2 “Dolphy,&#8221; named for the woodwind jazz wiz, the multi-instrumentalist—<a href="https://en.wikipedia.org/wiki/Eric_Dolphy">Eric Allan Dolphy Jr</a>. Dolphy is acclaimed for having brought the bass clarinet to prominence in the jazz scene, creating a place for the flute and extending the lexicon of the alto saxophone. In a career that spanned continents, his artistry was at the forefront of pushing improvisational boundaries, ensemble work, and partnerships with well-respected artists like Charles Mingus and John Coltrane.</p>\n\n\n\n<p>This latest version of WordPress reimagines your site editing experience, introduces more ways to style your site, and offers a new distraction-free way to write. Discover improvements that give you more control and freedom to express your creative vision. There’s something for everyone, whether you’re a content creator, developer, site builder, or designer. Let the <a href="https://open.spotify.com/artist/6rxxu32JCGDpKKMPHxnSJp?si=UEYO5JU5TXyEeINuuhN6aQ">music of Eric Dolphy</a> delight you as you take in all that 6.2 has to offer.</p>\n\n\n\n<div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex">\n<div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://wordpress.org/wordpress-6.2.zip">Download WordPress 6.2 today</a></div>\n</div>\n\n\n\n<p>WordPress 6.2 is the first major release of 2023, covering over 900 enhancements and fixes. It’s also a transition point in the WordPress project’s <a href="https://wordpress.org/about/roadmap/">development roadmap</a>, shifting focus from customization to <a href="https://make.wordpress.org/core/2023/03/24/phase-3-collaboration/">early exploration of workflows and collaboration</a>.</p>\n\n\n\n<h2 class="wp-block-heading">What’s inside</h2>\n\n\n\n<h4 class="wp-block-heading">Meet&nbsp;the reimagined Site Editor</h4>\n\n\n\n<figure class="wp-block-image aligncenter size-full is-resized"><img decoding="async" loading="lazy" src="https://i0.wp.com/wordpress.org/news/files/2023/03/Site-Editor.png?resize=536%2C536&#038;ssl=1" alt="Image inlay of the reimagined Site Editor. WordPress 6.2 Dolphy" class="wp-image-14661" width="536" height="536" srcset="https://i0.wp.com/wordpress.org/news/files/2023/03/Site-Editor.png?w=872&amp;ssl=1 872w, https://i0.wp.com/wordpress.org/news/files/2023/03/Site-Editor.png?resize=300%2C300&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/03/Site-Editor.png?resize=150%2C150&amp;ssl=1 150w, https://i0.wp.com/wordpress.org/news/files/2023/03/Site-Editor.png?resize=768%2C768&amp;ssl=1 768w" sizes="(max-width: 536px) 100vw, 536px" data-recalc-dims="1" /></figure>\n\n\n\n<p>Ready for you to dive in and explore: 6.2 is your invitation to discover what the next generation of WordPress—and block themes—can do.&nbsp;</p>\n\n\n\n<p>Now out of beta, the Site Editor has an updated interface, giving you a new way to interact with your entire site. Explore full previews of your templates and template parts, then jump in and get to editing your site from wherever you choose.</p>\n\n\n\n<h4 class="wp-block-heading">Manage menus in more ways with the Navigation block</h4>\n\n\n\n<figure class="wp-block-image aligncenter size-full is-resized"><img decoding="async" loading="lazy" src="https://i0.wp.com/wordpress.org/news/files/2023/03/Navigation.png?resize=532%2C532&#038;ssl=1" alt="Image inlay of menu management from the Navigation block" class="wp-image-14662" width="532" height="532" srcset="https://i0.wp.com/wordpress.org/news/files/2023/03/Navigation.png?w=872&amp;ssl=1 872w, https://i0.wp.com/wordpress.org/news/files/2023/03/Navigation.png?resize=300%2C300&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/03/Navigation.png?resize=150%2C150&amp;ssl=1 150w, https://i0.wp.com/wordpress.org/news/files/2023/03/Navigation.png?resize=768%2C768&amp;ssl=1 768w" sizes="(max-width: 532px) 100vw, 532px" data-recalc-dims="1" /></figure>\n\n\n\n<p>Add, remove, and reorder menu items faster—with a new sidebar experience that makes editing your site’s navigation easier.</p>\n\n\n\n<h4 class="wp-block-heading">Discover a smoother experience for the Block Inserter</h4>\n\n\n\n<figure class="wp-block-image aligncenter size-full is-resized"><img decoding="async" loading="lazy" src="https://i0.wp.com/wordpress.org/news/files/2023/03/Patterns-Inserter.png?resize=536%2C536&#038;ssl=1" alt="Image inlay of the Block Inserter" class="wp-image-14663" width="536" height="536" srcset="https://i0.wp.com/wordpress.org/news/files/2023/03/Patterns-Inserter.png?w=872&amp;ssl=1 872w, https://i0.wp.com/wordpress.org/news/files/2023/03/Patterns-Inserter.png?resize=300%2C300&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/03/Patterns-Inserter.png?resize=150%2C150&amp;ssl=1 150w, https://i0.wp.com/wordpress.org/news/files/2023/03/Patterns-Inserter.png?resize=768%2C768&amp;ssl=1 768w" sizes="(max-width: 536px) 100vw, 536px" data-recalc-dims="1" /></figure>\n\n\n\n<p>A refreshed design gives you easier access to the content you need. Use the Media tab to quickly drag and drop content from your existing Media Library. Find patterns faster with a split view that lets you navigate categories and see previews all at once.</p>\n\n\n\n<h4 class="wp-block-heading">Find the controls you want when you need them</h4>\n\n\n\n<figure class="wp-block-image aligncenter size-full is-resized"><img decoding="async" loading="lazy" src="https://i0.wp.com/wordpress.org/news/files/2023/03/Settings-and-Styles-Tabs.png?resize=540%2C540&#038;ssl=1" alt="Tab between settings and styles in the block settings sidebar" class="wp-image-14664" width="540" height="540" srcset="https://i0.wp.com/wordpress.org/news/files/2023/03/Settings-and-Styles-Tabs.png?w=872&amp;ssl=1 872w, https://i0.wp.com/wordpress.org/news/files/2023/03/Settings-and-Styles-Tabs.png?resize=300%2C300&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/03/Settings-and-Styles-Tabs.png?resize=150%2C150&amp;ssl=1 150w, https://i0.wp.com/wordpress.org/news/files/2023/03/Settings-and-Styles-Tabs.png?resize=768%2C768&amp;ssl=1 768w" sizes="(max-width: 540px) 100vw, 540px" data-recalc-dims="1" /></figure>\n\n\n\n<p>Your block settings sidebar is better organized with tabs for Settings and Styles. So the tools you need are easy to identify and access.&nbsp;</p>\n\n\n\n<h4 class="wp-block-heading">Build faster with headers and footers for block themes</h4>\n\n\n\n<figure class="wp-block-image aligncenter size-full is-resized"><img decoding="async" loading="lazy" src="https://i0.wp.com/wordpress.org/news/files/2023/03/Block-themes.png?resize=534%2C534&#038;ssl=1" alt="" class="wp-image-14671" width="534" height="534" srcset="https://i0.wp.com/wordpress.org/news/files/2023/03/Block-themes.png?w=872&amp;ssl=1 872w, https://i0.wp.com/wordpress.org/news/files/2023/03/Block-themes.png?resize=300%2C300&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/03/Block-themes.png?resize=150%2C150&amp;ssl=1 150w, https://i0.wp.com/wordpress.org/news/files/2023/03/Block-themes.png?resize=768%2C768&amp;ssl=1 768w" sizes="(max-width: 534px) 100vw, 534px" data-recalc-dims="1" /></figure>\n\n\n\n<p>Discover a new collection of header and footer patterns. Use them with any block theme as a quick, high-quality starting point for your site’s templates.</p>\n\n\n\n<h4 class="wp-block-heading">Explore Openverse media right from the Editor</h4>\n\n\n\n<figure class="wp-block-image aligncenter size-full is-resized"><img decoding="async" loading="lazy" src="https://i0.wp.com/wordpress.org/news/files/2023/03/Openverse.png?resize=544%2C544&#038;ssl=1" alt="" class="wp-image-14670" width="544" height="544" srcset="https://i0.wp.com/wordpress.org/news/files/2023/03/Openverse.png?w=872&amp;ssl=1 872w, https://i0.wp.com/wordpress.org/news/files/2023/03/Openverse.png?resize=300%2C300&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/03/Openverse.png?resize=150%2C150&amp;ssl=1 150w, https://i0.wp.com/wordpress.org/news/files/2023/03/Openverse.png?resize=768%2C768&amp;ssl=1 768w" sizes="(max-width: 544px) 100vw, 544px" data-recalc-dims="1" /></figure>\n\n\n\n<p>Openverse’s library catalogs over 700 million+ free, openly licensed stock images and audio—and now it’s directly integrated into the WordPress experience through the Inserter.&nbsp;</p>\n\n\n\n<h4 class="wp-block-heading">Focus on writing with Distraction Free mode</h4>\n\n\n\n<figure class="wp-block-image aligncenter size-full is-resized"><img decoding="async" loading="lazy" src="https://i0.wp.com/wordpress.org/news/files/2023/03/Distraction-Free.png?resize=542%2C542&#038;ssl=1" alt="" class="wp-image-14665" width="542" height="542" srcset="https://i0.wp.com/wordpress.org/news/files/2023/03/Distraction-Free.png?w=872&amp;ssl=1 872w, https://i0.wp.com/wordpress.org/news/files/2023/03/Distraction-Free.png?resize=300%2C300&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/03/Distraction-Free.png?resize=150%2C150&amp;ssl=1 150w, https://i0.wp.com/wordpress.org/news/files/2023/03/Distraction-Free.png?resize=768%2C768&amp;ssl=1 768w" sizes="(max-width: 542px) 100vw, 542px" data-recalc-dims="1" /></figure>\n\n\n\n<p>For those times you want to be alone with your ideas. You can now hide all your panels and controls, leaving you free to bring your content to life.</p>\n\n\n\n<h4 class="wp-block-heading">Meet the new Style Book</h4>\n\n\n\n<figure class="wp-block-image aligncenter size-full"><img decoding="async" loading="lazy" width="560" height="560" src="https://i0.wp.com/wordpress.org/news/files/2023/03/Style-Book.png?resize=560%2C560&#038;ssl=1" alt="" class="wp-image-14667" srcset="https://i0.wp.com/wordpress.org/news/files/2023/03/Style-Book.png?w=560&amp;ssl=1 560w, https://i0.wp.com/wordpress.org/news/files/2023/03/Style-Book.png?resize=300%2C300&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/03/Style-Book.png?resize=150%2C150&amp;ssl=1 150w" sizes="(max-width: 560px) 100vw, 560px" data-recalc-dims="1" /></figure>\n\n\n\n<p>Get a complete overview of how every block in your site’s library looks. All in one place, all at a glance, directly in the Site Editor.</p>\n\n\n\n<h4 class="wp-block-heading">Copy and paste styles</h4>\n\n\n\n<figure class="wp-block-image aligncenter size-full"><img decoding="async" loading="lazy" width="560" height="560" src="https://i0.wp.com/wordpress.org/news/files/2023/03/Copy-_-Paste.png?resize=560%2C560&#038;ssl=1" alt="" class="wp-image-14666" srcset="https://i0.wp.com/wordpress.org/news/files/2023/03/Copy-_-Paste.png?w=560&amp;ssl=1 560w, https://i0.wp.com/wordpress.org/news/files/2023/03/Copy-_-Paste.png?resize=300%2C300&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/03/Copy-_-Paste.png?resize=150%2C150&amp;ssl=1 150w" sizes="(max-width: 560px) 100vw, 560px" data-recalc-dims="1" /></figure>\n\n\n\n<p>Perfect the design on one type of block, then copy and paste those styles to other blocks to get just the look you want.</p>\n\n\n\n<h4 class="wp-block-heading">Custom CSS</h4>\n\n\n\n<figure class="wp-block-image aligncenter size-full"><img decoding="async" loading="lazy" width="560" height="560" src="https://i0.wp.com/wordpress.org/news/files/2023/03/Custom-CSS.png?resize=560%2C560&#038;ssl=1" alt="" class="wp-image-14669" srcset="https://i0.wp.com/wordpress.org/news/files/2023/03/Custom-CSS.png?w=560&amp;ssl=1 560w, https://i0.wp.com/wordpress.org/news/files/2023/03/Custom-CSS.png?resize=300%2C300&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2023/03/Custom-CSS.png?resize=150%2C150&amp;ssl=1 150w" sizes="(max-width: 560px) 100vw, 560px" data-recalc-dims="1" /></figure>\n\n\n\n<p>Power up your site any way you wish with design tools and custom CSS for another level of control over your site’s look and feel for maximum creativity and artistry in your designs.</p>\n\n\n\n<h3 class="wp-block-heading">Other highlights in 6.2</h3>\n\n\n\n<ul>\n<li><strong>Sticky positioning</strong>: Choose to keep top-level group blocks fixed to the top of a page as visitors scroll.</li>\n\n\n\n<li><strong>Importing widgets</strong>: Options to import your favorite widgets from Classic themes to Block themes.</li>\n\n\n\n<li><strong>Local fonts in themes</strong>: Default WordPress themes offer better privacy with Google Fonts now included.</li>\n</ul>\n\n\n\n<h3 class="wp-block-heading">Performance highlights</h3>\n\n\n\n<p>“Dolphy” includes several impressive performance improvements. You’ll note overall faster load times for block themes of 14 to 18%, and for classic themes, speed increases of 2 to 5%. Server-side performance is also significantly boosted, with an increase of 17 to 23% for block themes and 3 to 5% for classic themes, 3 to 5%. The performance team is dedicated to these kinds of improvements. You can learn more about their work by following the Making WordPress blog using the <a href="https://make.wordpress.org/core/tag/performance/">#performance hashtag</a>.</p>\n\n\n\n<blockquote class="wp-block-quote"></blockquote>\n\n\n\n<h2 class="wp-block-heading">Learn more about WordPress 6.2</h2>\n\n\n\n<p>Explore <a href="https://learn.wordpress.org/workshops/">Learn WordPress</a> for quick how-to videos, courses, and other resources for the latest features in WordPress. Or join a free <a href="https://learn.wordpress.org/social-learning/">live interactive online workshop</a>.</p>\n\n\n\n<p>Check out the <a href="https://make.wordpress.org/core/2023/03/09/wordpress-6-2-field-guide/">WordPress 6.2 Field Guide</a> for detailed developer notes to help you build with WordPress and get the most out of the latest release. Read the <a href="https://wordpress.org/documentation/wordpress-version/version-6-2/">6.2 release notes</a> for additional technical details about this release, including installation information, updates, fixes, file changes, and more.</p>\n\n\n\n<h2 class="wp-block-heading">The 6.2 release squad</h2>\n\n\n\n<p>6.2 is made possible by the many folks who have enthusiastically helped keep the release on track and moving forward:</p>\n\n\n\n<ul>\n<li>Release Lead: <a href="https://profiles.wordpress.org/matt/">Matt Mullenweg</a></li>\n\n\n\n<li>Release Coordinators: <a href="https://profiles.wordpress.org/francina/">Francesca Marano</a>, <a href="https://profiles.wordpress.org/priethor/">Héctor Prieto</a></li>\n\n\n\n<li>Core Tech Co-Leads: <a href="https://profiles.wordpress.org/hellofromtonya/">Tonya Mork</a>, <a href="https://profiles.wordpress.org/audrasjb/">Jb Audras</a></li>\n\n\n\n<li>Editor Tech Co-Leads: <a href="https://profiles.wordpress.org/mamaduka/">George Mamadashvili</a>, <a href="https://profiles.wordpress.org/ntsekouras/">Nik Tsekouras</a></li>\n\n\n\n<li>Core Triage Co-Leads: <a href="https://profiles.wordpress.org/costdev/">Colin Stewart</a>, <a href="https://profiles.wordpress.org/mukesh27/">Mukesh Panchal</a></li>\n\n\n\n<li>Editor Triage Co-Leads: <a href="https://profiles.wordpress.org/annezazu/">Anne McCarthy</a>, <a href="https://profiles.wordpress.org/ndiego/">Nick Diego</a></li>\n\n\n\n<li>Design Lead: <a href="https://profiles.wordpress.org/richtabor/">Rich Tabor</a></li>\n\n\n\n<li>Documentation Co-Leads: <a href="https://profiles.wordpress.org/bph/">Birgit Pauli-Haack</a>, <a href="https://profiles.wordpress.org/femkreations/">Femy Praseet</a>, <a href="https://profiles.wordpress.org/milana_cap/">Milana Cap</a>, <a href="https://profiles.wordpress.org/webcommsat/">Abha Thakor</a></li>\n\n\n\n<li>Marketing &amp; Communications Co-Leads: <a href="https://profiles.wordpress.org/jpantani/">Jonathan Pantani</a>, <a href="https://profiles.wordpress.org/laurlittle/">Lauren Stein</a>, <a href="https://profiles.wordpress.org/marybaum/">Mary Baum</a></li>\n\n\n\n<li>Test Co-Leads: <a href="https://profiles.wordpress.org/robinwpdeveloper/">Robin</a>, <a href="https://profiles.wordpress.org/adeltahri/">Adel Tahri</a></li>\n\n\n\n<li>Performance Lead: <a href="https://profiles.wordpress.org/flixos90/">Felix Arntz</a></li>\n</ul>\n\n\n\n<h2 class="wp-block-heading">Thank you, contributors</h2>\n\n\n\n<p>WordPress 6.2 couldn’t be here without the countless effort and passion of more than 600 contributors in at least 50 countries. A special thank you to the 178 new contributors who joined a release for the first time. Their collaboration helped deliver hundreds of enhancements and fixes, ensuring a stable release for all—a testament to the power and capability of the WordPress community.</p>\n\n\n\n<p class="is-style-wporg-props-long alignfull"><a href="https://profiles.wordpress.org/10upsimon/">10upsimon</a> · <a href="https://profiles.wordpress.org/254volkan/">254volkan</a> · <a href="https://profiles.wordpress.org/mercime/">@mercime</a> · <a href="https://profiles.wordpress.org/aaroncampbell/">Aaron D. Campbell</a> · <a href="https://profiles.wordpress.org/aeg0125/">Aaron Graham</a> · <a href="https://profiles.wordpress.org/jorbin/">Aaron Jorbin</a> · <a href="https://profiles.wordpress.org/aaronrobertshaw/">Aaron Robertshaw</a> · <a href="https://profiles.wordpress.org/webcommsat/">Abha Thakor</a> · <a href="https://profiles.wordpress.org/abidhasan112/">Abid Hasan</a> · <a href="https://profiles.wordpress.org/abitofmind/">abitofmind</a> · <a href="https://profiles.wordpress.org/abtop/">ABTOP</a> · <a href="https://profiles.wordpress.org/ace100/">ace100</a> · <a href="https://profiles.wordpress.org/bosconiandynamics/">Adam Bosco</a> · <a href="https://profiles.wordpress.org/adamsilverstein/">Adam Silverstein</a> · <a href="https://profiles.wordpress.org/admwgn/">Adam Wiltgen</a> · <a href="https://profiles.wordpress.org/adeltahri/">Adel Tahri</a> · <a href="https://profiles.wordpress.org/adhun/">Adhun Anand</a> · <a 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href="https://profiles.wordpress.org/bgardner/">Brian Gardner</a> · <a href="https://profiles.wordpress.org/bronsonquick/">Bronson Quick</a> · <a href="https://profiles.wordpress.org/brookemk/">Brooke Kaminski</a> · <a href="https://profiles.wordpress.org/brookedot/">Brooke.</a> · <a href="https://profiles.wordpress.org/buutqn/">buutqn</a> · <a href="https://profiles.wordpress.org/cameronjonesweb/">Cameron Jones</a> · <a href="https://profiles.wordpress.org/cbravobernal/">Carlos Bravo</a> · <a href="https://profiles.wordpress.org/carlosgprim/">Carlos Garcia Prim</a> · <a href="https://profiles.wordpress.org/poena/">Carolina Nymark</a> · <a href="https://profiles.wordpress.org/shireling/">Chad Chadbourne</a> · <a href="https://profiles.wordpress.org/critterverse/">Channing Ritter</a> · <a href="https://profiles.wordpress.org/mcaskill/">Chauncey McAskill</a> · <a href="https://profiles.wordpress.org/chintan1896/">Chintan hingrajiya</a> · <a href="https://profiles.wordpress.org/chiragrathod103/">Chirag Rathod</a> · <a href="https://profiles.wordpress.org/cbringmann/">Chloe Bringmann</a> · <a href="https://profiles.wordpress.org/chocofc1/">chocofc1</a> · <a href="https://profiles.wordpress.org/chouby/">Chouby</a> · <a href="https://profiles.wordpress.org/chrisbaltazar/">chrisbaltazar</a> · <a href="https://profiles.wordpress.org/apermo/">Christoph Daum</a> · <a href="https://profiles.wordpress.org/chrystl/">Chrystl</a> · <a href="https://profiles.wordpress.org/ckanderson22/">ckanderson22</a> · <a href="https://profiles.wordpress.org/claytoncollie/">Clayton Collie</a> · <a href="https://profiles.wordpress.org/cnspecialcolor/">cnspecialcolor</a> · <a href="https://profiles.wordpress.org/codesdnc/">codesdnc</a> · <a href="https://profiles.wordpress.org/codingchicken/">Coding Chicken</a> · <a href="https://profiles.wordpress.org/costdev/">Colin Stewart</a> · <a href="https://profiles.wordpress.org/conner_bw/">conner_bw</a> · <a href="https://profiles.wordpress.org/copons/">Copons</a> · <a href="https://profiles.wordpress.org/corentingautier/">corentingautier</a> · <a href="https://profiles.wordpress.org/coreyw/">Corey Worrell</a> · <a href="https://profiles.wordpress.org/cbirdsong/">Cory Birdsong</a> · <a href="https://profiles.wordpress.org/craigfrancis/">Craig Francis</a> · <a href="https://profiles.wordpress.org/craiglpeters/">craiglpeters</a> · <a href="https://profiles.wordpress.org/geisthanen/">Creative Andrew</a> · <a href="https://profiles.wordpress.org/mitogh/">Crisoforo Gaspar</a> · <a href="https://profiles.wordpress.org/cu121/">Cupid Chakma</a> · <a href="https://profiles.wordpress.org/daisyo/">Daisy Olsen</a> · <a href="https://profiles.wordpress.org/dalirajab/">dali-rajab</a> · <a href="https://profiles.wordpress.org/dalleyne/">Damien Alleyne</a> · <a href="https://profiles.wordpress.org/colorful-tones/">Damon Cook</a> · <a href="https://profiles.wordpress.org/danielbachhuber/">Daniel 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href="https://profiles.wordpress.org/dshanske/">David Shanske</a> · <a href="https://profiles.wordpress.org/get_dave/">David Smith</a> · <a href="https://profiles.wordpress.org/davidvongries/">David Vongries</a> · <a href="https://profiles.wordpress.org/dsas/">Dean Sas</a> · <a href="https://profiles.wordpress.org/dennisatyoast/">Dennis Claassen</a> · <a href="https://profiles.wordpress.org/dmsnell/">Dennis Snell</a> · <a href="https://profiles.wordpress.org/derekblank/">derekblank</a> · <a href="https://profiles.wordpress.org/devanshijoshi/">Devanshi Joshi</a> · <a href="https://profiles.wordpress.org/dhusakovic/">dhusakovic</a> · <a href="https://profiles.wordpress.org/dilipbheda/">Dilip Bheda</a> · <a href="https://profiles.wordpress.org/dd32/">Dion Hulse</a> · <a href="https://profiles.wordpress.org/doctorlai/">doctorlai</a> · <a href="https://profiles.wordpress.org/ocean90/">Dominik Schilling</a> · <a href="https://profiles.wordpress.org/donncha/">Donncha</a> · <a href="https://profiles.wordpress.org/drzraf/">drzraf</a> · <a href="https://profiles.wordpress.org/d-signed/">DSIGNED</a> · <a href="https://profiles.wordpress.org/dustinrue/">dustinrue</a> · <a href="https://profiles.wordpress.org/chopinbach/">Edwin Cromley</a> · <a href="https://profiles.wordpress.org/eidolonnight/">Eidolon Night</a> · <a href="https://profiles.wordpress.org/ellatrix/">Ella van Durpe</a> · <a href="https://profiles.wordpress.org/emanuelx/">emanuelx</a> · <a href="https://profiles.wordpress.org/manooweb/">Emmanuel Hesry</a> · <a href="https://profiles.wordpress.org/enej/">Enej Bajgorić</a> · <a href="https://profiles.wordpress.org/lopo/">Enrico Battocchi</a> · <a href="https://profiles.wordpress.org/ericlewis/">Eric Andrew Lewis</a> · <a href="https://profiles.wordpress.org/edanzer/">Erick Danzer</a> · <a href="https://profiles.wordpress.org/kebbet/">Erik Betshammar</a> · <a href="https://profiles.wordpress.org/esratpopy/">Esrat Sultana Popy</a> · <a href="https://profiles.wordpress.org/manuilov/">Eugene M</a> · <a href="https://profiles.wordpress.org/eherman24/">Evan Herman</a> · <a href="https://profiles.wordpress.org/fabiankaegy/">Fabian K&#228;gy</a> · <a href="https://profiles.wordpress.org/fosuahmed/">Faisal Ahmed</a> · <a href="https://profiles.wordpress.org/faisal03/">Faisal Alvi</a> · <a href="https://profiles.wordpress.org/fasuto/">fasuto</a> · <a href="https://profiles.wordpress.org/felipeelia/">Felipe Elia</a> · <a href="https://profiles.wordpress.org/felipelavinz/">Felipe Lav&#237;n</a> · <a href="https://profiles.wordpress.org/flixos90/">Felix Arntz</a> · <a href="https://profiles.wordpress.org/femkreations/">Femy Praseeth</a> · <a href="https://profiles.wordpress.org/mista-flo/">Florian TIAR</a> · <a href="https://profiles.wordpress.org/fpodhorsky/">fpodhorsky</a> · <a href="https://profiles.wordpress.org/francina/">Francesca Marano</a> · <a href="https://profiles.wordpress.org/fcoveram/">Francisco</a> · <a href="https://profiles.wordpress.org/bueltge/">Frank Bueltge</a> · <a href="https://profiles.wordpress.org/franz00/">franzaurus</a> · <a href="https://profiles.wordpress.org/fuadragib/">Fuad Ragib</a> · <a href="https://profiles.wordpress.org/galbaras/">Gal Baras</a> · <a href="https://profiles.wordpress.org/gamecreature/">gamecreature</a> · <a href="https://profiles.wordpress.org/garrett-eclipse/">Garrett Hyder</a> · <a href="https://profiles.wordpress.org/pento/">Gary Pendergast</a> · <a href="https://profiles.wordpress.org/soulseekah/">Gennady Kovshenin</a> · <a href="https://profiles.wordpress.org/revgeorge/">George Hotelling</a> · <a href="https://profiles.wordpress.org/mamaduka/">George Mamadashvili</a> · <a href="https://profiles.wordpress.org/geriux/">Gerardo Pacheco</a> · <a href="https://profiles.wordpress.org/gisgeo/">gisgeo</a> · <a href="https://profiles.wordpress.org/glendaviesnz/">Glen Davies</a> · <a href="https://profiles.wordpress.org/gziolo/">Greg Zi&#243;łkowski</a> · <a href="https://profiles.wordpress.org/grl570810/">grl570810</a> · <a href="https://profiles.wordpress.org/gvgvgvijayan/">gvgvgvijayan</a> · <a href="https://profiles.wordpress.org/hvar/">H-var</a> · <a href="https://profiles.wordpress.org/hakre/">hakre</a> · <a href="https://profiles.wordpress.org/hanshenrik/">hanshenrik</a> · <a href="https://profiles.wordpress.org/hareesh-pillai/">Hareesh S</a> · <a href="https://profiles.wordpress.org/haritpanchal/">Harit Panchal</a> · <a href="https://profiles.wordpress.org/hasanmisbah/">Hasan Misbah</a> · <a href="https://profiles.wordpress.org/hasanuzzamanshamim/">Hasanuzzaman</a> · <a href="https://profiles.wordpress.org/hazdiego/">Haz</a> · <a href="https://profiles.wordpress.org/helen/">Helen Hou-Sandi</a> · <a href="https://profiles.wordpress.org/helgatheviking/">HelgaTheViking</a> · <a href="https://profiles.wordpress.org/ehtmlu/">Helmut Wandl</a> · <a href="https://profiles.wordpress.org/luehrsen/">Hendrik Luehrsen</a> · <a href="https://profiles.wordpress.org/hilayt24/">Hilay Trivedi</a> · <a href="https://profiles.wordpress.org/hiren1094/">hiren sanja</a> · <a href="https://profiles.wordpress.org/patelhitesh/">Hitesh Patel</a> · <a href="https://profiles.wordpress.org/hughiemolloy/">hughie.molloy</a> · <a href="https://profiles.wordpress.org/hugodevos/">hugodevos</a> · <a href="https://profiles.wordpress.org/hztyfoon/">hztyfoon</a> · <a href="https://profiles.wordpress.org/priethor/">Héctor Prieto</a> · <a href="https://profiles.wordpress.org/polevaultweb/">Iain Poulson</a> · <a href="https://profiles.wordpress.org/ianbelanger/">Ian Belanger</a> · <a href="https://profiles.wordpress.org/iandunn/">Ian Dunn</a> · <a href="https://profiles.wordpress.org/iazel/">Iazel</a> · <a href="https://profiles.wordpress.org/ignatggeorgiev/">Ignat Georgiev</a> · <a href="https://profiles.wordpress.org/imanish003/">imanish003</a> · <a href="https://profiles.wordpress.org/ingeniumed/">ingeniumed</a> · <a href="https://profiles.wordpress.org/innovext/">Innovext</a> · <a href="https://profiles.wordpress.org/inwerpsel/">inwerpsel</a> · <a href="https://profiles.wordpress.org/iqbalrony/">iqbalrony</a> · <a href="https://profiles.wordpress.org/isabel_brison/">Isabel Brison</a> · <a href="https://profiles.wordpress.org/itpathsolutions/">IT Path Solutions</a> · <a href="https://profiles.wordpress.org/ivanjeronimo/">ivanjeronimo</a> · <a href="https://profiles.wordpress.org/jhoffmann/">j.hoffmann</a> · <a href="https://profiles.wordpress.org/jackreichert/">Jack Reichert</a> · <a href="https://profiles.wordpress.org/jaedm97/">Jaed Mosharraf</a> · <a href="https://profiles.wordpress.org/jakariaistauk/">Jakaria Istauk</a> · <a href="https://profiles.wordpress.org/outrankjames/">James</a> · <a href="https://profiles.wordpress.org/jameskoster/">James Koster</a> · <a href="https://profiles.wordpress.org/james-roberts/">James Roberts</a> · <a href="https://profiles.wordpress.org/janthiel/">Jan Thiel</a> · <a href="https://profiles.wordpress.org/janusdev/">janusdev</a> · <a href="https://profiles.wordpress.org/jsnajdr/">Jarda Snajdr</a> · <a href="https://profiles.wordpress.org/ipajen/">Jarko Piironen</a> · <a href="https://profiles.wordpress.org/javiarce/">Javier Arce</a> · <a href="https://profiles.wordpress.org/carazo/">Javier Carazo</a> · <a href="https://profiles.wordpress.org/javiercasares/">Javier Casares</a> · <a href="https://profiles.wordpress.org/jchambo/">jchambo</a> · <a href="https://profiles.wordpress.org/audrasjb/">Jean-Baptiste Audras</a> · <a href="https://profiles.wordpress.org/jeanphilippegreen/">Jean-Philippe Green</a> · <a href="https://profiles.wordpress.org/jeawhanlee/">jeawhanlee</a> · <a href="https://profiles.wordpress.org/jeffmatson/">Jeff Matson</a> · <a href="https://profiles.wordpress.org/jffng/">Jeff Ong</a> · <a href="https://profiles.wordpress.org/jeffpaul/">Jeffrey Paul</a> · <a href="https://profiles.wordpress.org/jmdodd/">Jennifer M. Dodd</a> · <a href="https://profiles.wordpress.org/jeremyfelt/">Jeremy Felt</a> · <a href="https://profiles.wordpress.org/jeherve/">Jeremy Herve</a> · <a href="https://profiles.wordpress.org/lobeless14/">Jeremy Lind</a> · <a href="https://profiles.wordpress.org/jeryj/">jeryj</a> · <a href="https://profiles.wordpress.org/luminuu/">Jessica Lyschik</a> · <a href="https://profiles.wordpress.org/jhned/">jhned</a> · <a href="https://profiles.wordpress.org/jigar-bhanushali/">jigar bhanushali</a> · <a href="https://profiles.wordpress.org/jipmoors/">Jip Moors</a> · <a href="https://profiles.wordpress.org/joedolson/">Joe Dolson</a> · <a href="https://profiles.wordpress.org/joemcgill/">Joe McGill</a> · <a href="https://profiles.wordpress.org/joelmadigan/">joelmadigan</a> · <a href="https://profiles.wordpress.org/joen/">Joen Asmussen</a> · <a href="https://profiles.wordpress.org/johnbillion/">John Blackbourn</a> · <a href="https://profiles.wordpress.org/johnjamesjacoby/">John James Jacoby</a> · <a href="https://profiles.wordpress.org/johnwatkins0/">John Watkins</a> · <a href="https://profiles.wordpress.org/jokerrs/">Jokerrs</a> · <a href="https://profiles.wordpress.org/jb510/">Jon Brown</a> · <a href="https://profiles.wordpress.org/psykro/">Jonathan Bossenger</a> · <a href="https://profiles.wordpress.org/desrosj/">Jonathan Desrosiers</a> · <a href="https://profiles.wordpress.org/jpantani/">Jonathan Pantani</a> · <a href="https://profiles.wordpress.org/jongycastillo/">Jong</a> · <a href="https://profiles.wordpress.org/spacedmonkey/">Jonny Harris</a> · <a href="https://profiles.wordpress.org/jorgefilipecosta/">Jorge Costa</a> · <a href="https://profiles.wordpress.org/jornp/">jornp</a> · <a href="https://profiles.wordpress.org/dunhakdis/">Joseph G.</a> · <a href="https://profiles.wordpress.org/chanthaboune/">Josepha Haden</a> · <a href="https://profiles.wordpress.org/joshuatf/">joshuatf</a> · <a href="https://profiles.wordpress.org/joyously/">Joy</a> · <a href="https://profiles.wordpress.org/jsh4/">jsh4</a> · <a href="https://profiles.wordpress.org/juanfra/">Juan Aldasoro</a> · <a href="https://profiles.wordpress.org/juanmaguitar/">JuanMa Garrido</a> · <a href="https://profiles.wordpress.org/juhise/">Juhi Saxena</a> · <a href="https://profiles.wordpress.org/jrf/">Juliette Reinders Folmer</a> · <a href="https://profiles.wordpress.org/juliobox/">Julio Potier</a> · <a href="https://profiles.wordpress.org/justinahinon/">Justin Ahinon</a> · <a href="https://profiles.wordpress.org/greenshady/">Justin Tadlock</a> · <a href="https://profiles.wordpress.org/welenofsky/">Justin Welenofsky</a> · <a href="https://profiles.wordpress.org/justlevine/">justlevine</a> · <a href="https://profiles.wordpress.org/kadamwhite/">K. Adam White</a> · <a href="https://profiles.wordpress.org/kacper3355/">kacper3355</a> · <a href="https://profiles.wordpress.org/kafleg/">KafleG</a> · <a href="https://profiles.wordpress.org/kevin940726/">Kai Hao</a> · <a href="https://profiles.wordpress.org/kajalgohel/">Kajal Gohel</a> · <a href="https://profiles.wordpress.org/kaneva/">kaneva</a> · <a href="https://profiles.wordpress.org/kapilpaul/">Kapil Paul</a> · <a href="https://profiles.wordpress.org/zoonini/">Kathryn P.</a> · <a href="https://profiles.wordpress.org/kkoppenhaver/">Keanan Koppenhaver</a> · <a href="https://profiles.wordpress.org/ryelle/">Kelly Choyce-Dwan</a> · <a href="https://profiles.wordpress.org/kellychoffman/">Kelly Hoffman</a> · <a href="https://profiles.wordpress.org/kbat82/">Kevin Batdorf</a> · <a href="https://profiles.wordpress.org/kjellr/">Kjell Reigstad</a> · <a href="https://profiles.wordpress.org/obenland/">Konstantin Obenland</a> · <a href="https://profiles.wordpress.org/konyoldeath/">konyoldeath</a> · <a href="https://profiles.wordpress.org/kowsar89/">Kowsar Hossain</a> · <a href="https://profiles.wordpress.org/krunal265/">Krunal Bhimajiyani</a> · <a href="https://profiles.wordpress.org/krupalpanchal/">Krupal Panchal</a> · <a href="https://profiles.wordpress.org/kmadhak/">Kunal Madhak</a> · <a href="https://profiles.wordpress.org/lanacodes/">Lana Codes</a> · <a href="https://profiles.wordpress.org/larsmqller/">larsmqller</a> · <a href="https://profiles.wordpress.org/laurelfulford/">laurelfulford</a> · <a href="https://profiles.wordpress.org/laurlittle/">Lauren Stein</a> · <a href="https://profiles.wordpress.org/0mirka00/">Lena Morita</a> · <a href="https://profiles.wordpress.org/lenasterg/">Lena Stergatou</a> · <a href="https://profiles.wordpress.org/leonidasmilossis/">Leo Milo</a> · <a href="https://profiles.wordpress.org/lifeboat/">lifeboat</a> · <a href="https://profiles.wordpress.org/rudlinkon/">Linkon Miyan</a> · <a href="https://profiles.wordpress.org/lkraav/">lkraav</a> · <a href="https://profiles.wordpress.org/webaxones/">Lo&#239;c Antignac</a> · <a href="https://profiles.wordpress.org/thelovekesh/">Lovekesh Kumar</a> · <a href="https://profiles.wordpress.org/dreadlox/">Lox</a> · <a href="https://profiles.wordpress.org/lozula/">lozula</a> · <a href="https://profiles.wordpress.org/lucius0101/">lucius0101</a> · <a href="https://profiles.wordpress.org/lucymtc/">Lucy Tomas</a> · <a href="https://profiles.wordpress.org/gigitux/">Luigi</a> · <a href="https://profiles.wordpress.org/luisherranz/">luisherranz</a> · <a href="https://profiles.wordpress.org/pyrobd/">Lukman Nakib</a> · <a href="https://profiles.wordpress.org/pagelab/">M&#225;rcio Duarte</a> · <a href="https://profiles.wordpress.org/mrdollu/">Madhu Dollu</a> · <a href="https://profiles.wordpress.org/madhudollu/">Madhu Dollu</a> · <a href="https://profiles.wordpress.org/onemaggie/">Maggie Cabrera</a> · <a href="https://profiles.wordpress.org/mahbubshovan/">Mahbub Shovan</a> · <a href="https://profiles.wordpress.org/mahekkalola/">Mahek Kalola</a> · <a href="https://profiles.wordpress.org/manfcarlo/">manfcarlo</a> · <a href="https://profiles.wordpress.org/manojkpatil/">Manoj Patil</a> · <a href="https://profiles.wordpress.org/fullofcaffeine/">Marcelo de Moraes Serpa</a> · <a href="https://profiles.wordpress.org/mciampini/">Marco Ciampini</a> · <a href="https://profiles.wordpress.org/marekdedic/">Marek Dědič</a> · <a href="https://profiles.wordpress.org/chaton666/">Marie Comet</a> · <a href="https://profiles.wordpress.org/tyxla/">Marin Atanasov</a> · <a href="https://profiles.wordpress.org/santosguillamot/">Mario Santos</a> · <a href="https://profiles.wordpress.org/marissamakes/">Marissa Matthews</a> · <a href="https://profiles.wordpress.org/clorith/">Marius L. J.</a> · <a href="https://profiles.wordpress.org/markjaquith/">Mark Jaquith</a> · <a href="https://profiles.wordpress.org/markoserb/">Marko Ivanovic</a> · <a href="https://profiles.wordpress.org/marksabbath/">marksabbath</a> · <a href="https://profiles.wordpress.org/flootr/">Markus</a> · <a href="https://profiles.wordpress.org/mkox/">Markus Kosmal</a> · <a href="https://profiles.wordpress.org/mhkuu/">Martijn van der Klis</a> · <a href="https://profiles.wordpress.org/marybaum/">Mary Baum</a> · <a href="https://profiles.wordpress.org/matclayton/">matclayton</a> · <a href="https://profiles.wordpress.org/wetah/">Mateus Machado Luna</a> · <a href="https://profiles.wordpress.org/paapst/">Mathieu Paapst</a> · <a href="https://profiles.wordpress.org/mmaattiiaass/">Matias Benedetto</a> · <a href="https://profiles.wordpress.org/matveb/">Matias Ventura</a> · <a href="https://profiles.wordpress.org/mattkeys/">Matt Keys</a> · <a href="https://profiles.wordpress.org/matt/">Matt Mullenweg</a> · <a href="https://profiles.wordpress.org/matthiasreinholz/">Matthias Reinholz</a> · <a href="https://profiles.wordpress.org/h4l9k/">Mauricio</a> · <a href="https://profiles.wordpress.org/wppunk/">Max</a> · <a href="https://profiles.wordpress.org/cadic/">Max Lyuchin</a> · <a href="https://profiles.wordpress.org/maximej/">Maxime J.</a> · <a href="https://profiles.wordpress.org/jamilbd07/">MD Jamil Uddin</a> · <a href="https://profiles.wordpress.org/kawserz/">Md Kawser Ahmed Khan Jami</a> · <a href="https://profiles.wordpress.org/rakibwordpress/">Md Rakib Hossain</a> · <a href="https://profiles.wordpress.org/abirhasandipu/">Md. 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Yakini</a> · <a href="https://profiles.wordpress.org/renatoagds/">Renato Augusto Gama dos Santos</a> · <a href="https://profiles.wordpress.org/rezakhan995/">Reza Khan</a> · <a href="https://profiles.wordpress.org/youknowriad/">Riad Benguella</a> · <a href="https://profiles.wordpress.org/riccardodicurti/">Riccardo Di Curti</a> · <a href="https://profiles.wordpress.org/richtabor/">Rich Tabor</a> · <a href="https://profiles.wordpress.org/rinkychowdhury9/">Rinky Chowdhury</a> · <a href="https://profiles.wordpress.org/ritteshpatel/">Ritesh Patel</a> · <a href="https://profiles.wordpress.org/rjasdfiii/">rjasdfiii</a> · <a href="https://profiles.wordpress.org/noisysocks/">Robert Anderson</a> · <a href="https://profiles.wordpress.org/robinwpdeveloper/">Robin</a> · <a href="https://profiles.wordpress.org/robin-labadie/">Robin Labadie</a> · <a href="https://profiles.wordpress.org/rodage/">rodage</a> · <a href="https://profiles.wordpress.org/rodricus/">rodricus</a> · <a 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Community translators are hard at work ensuring more translations are on their way. Thank you to everyone who helps to make WordPress 6.2 available in 200 languages.</p>\n\n\n\n<h2 class="wp-block-heading">A release haiku for 6.2&nbsp;</h2>\n\n\n\n<p>Six point two, so new<br>Shiny and ready for you<br>Congrats on hard work!</p>\n\n\n\n<p class="has-text-align-left has-tiny-font-size"><em>* Portrait of Eric Allen Dolphy Jr. discovered via <a href="https://openverse.org/image/36720968-690c-4287-a2dd-619573cc23a6">Openverse</a>. Colorization by D. Pountain; Original by F. 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";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:9:"enclosure";a:1:{i:0;a:5:{s:4:"data";s:0:"";s:7:"attribs";a:1:{s:0:"";a:3:{s:3:"url";s:60:"https://wordpress.org/news/files/2023/03/WP-Briefing-052.mp3";s:6:"length";s:1:"0";s:4:"type";s:0:"";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"Santana Inniss";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:25748:"\n<p>On Episode fifty-two of the WordPress Briefing podcast, join WordPress Executive Director Josepha Haden Chomphosy and special guest Héctor Prieto as they discuss phase three and why it&#8217;s more than just collaborative editing!</p>\n\n\n\n<p><em><strong>Have a question you&#8217;d like answered? You can submit them to <a href="mailto:wpbriefing@wordpress.org">wpbriefing@wordpress.org</a>, either written or as a voice recording.</strong></em></p>\n\n\n\n<h2 class="wp-block-heading">Credits</h2>\n\n\n\n<p>Editor:&nbsp;<a href="https://profiles.wordpress.org/dustinhartzler/">Dustin Hartzler</a><br>Logo:&nbsp;<a href="https://profiles.wordpress.org/javiarce/" data-type="URL" data-id="https://profiles.wordpress.org/javiarce/">Javier Arce</a><br>Production:&nbsp;<a href="https://profiles.wordpress.org/santanainniss/">Santana Inniss</a><br>Song: Fearless First by Kevin MacLeod </p>\n\n\n\n<p><em><strong>Have a question you&#8217;d like answered? You can submit them to <a href="mailto:wpbriefing@wordpress.org">wpbriefing@wordpress.org</a>, either written or as a voice recording.</strong></em></p>\n\n\n\n<h2 class="wp-block-heading">Show Notes</h2>\n\n\n\n<ul>\n<li><a href="https://riad.blog/2020/06/11/write-as-blocks-in-an-encrypted-collaborative-environment/">Write as Blocks in an Encrypted Collaborative Environment by Riad Benguella</a> </li>\n\n\n\n<li><a href="https://github.com/youknowriad/asblocks" data-type="URL" data-id="https://github.com/youknowriad/asblocks">Riad Benguella’s collaborative editing GitHub repository</a></li>\n\n\n\n<li><a href="https://profiles.wordpress.org/youknowriad/">Riad Benguella&#8217;s WordPress.org Profile</a></li>\n\n\n\n<li><a href="https://github.com/WordPress/gutenberg/pull/23129" data-type="URL" data-id="https://github.com/WordPress/gutenberg/pull/23129">Block Collab: New package, a framework for collaborative editing GitHub PR</a></li>\n\n\n\n<li><a href="https://make.wordpress.org/core/2023/03/24/phase-3-collaboration/">Phase 3: Collaboration</a></li>\n\n\n\n<li><a href="https://github.com/WordPress/gutenberg/issues/48457" data-type="URL" data-id="https://github.com/WordPress/gutenberg/issues/48457">Matías Ventura Quick Search GH Issue</a></li>\n\n\n\n<li><a href="https://profiles.wordpress.org/matveb/">Matías Ventura WordPress.org Profile</a></li>\n\n\n\n<li><a href="https://make.wordpress.org/core/2023/03/23/wordpress-6-2-release-day-process/">WordPress 6.2 Release Day Process</a></li>\n\n\n\n<li><a href="https://wordpress.org/news/2023/03/introducing-the-wordpress-developer-blog/">Introducing the WordPress Developer Blog</a></li>\n\n\n\n<li><a href="https://europe.wordcamp.org/2022/contributor-day/" data-type="URL" data-id="https://europe.wordcamp.org/2022/contributor-day/">WordCamp Europe Contributor Day Registration</a></li>\n\n\n\n<li><a href="https://wp20.wordpress.net/wapuu-coloring-giveaway-style-your-own-party-wapuu/" data-type="URL" data-id="https://wp20.wordpress.net/wapuu-coloring-giveaway-style-your-own-party-wapuu/">WP20 Wapuu Coloring Giveaway</a></li>\n</ul>\n\n\n\n<h2 class="wp-block-heading">Transcript</h2>\n\n\n\n<span id="more-14697"></span>\n\n\n\n<p>[Josepha Haden Chomphosy 00:00:00]&nbsp;</p>\n\n\n\n<p>Hello everyone, and welcome to the WordPress Briefing, the podcast where you can catch quick explanations of the ideas behind the WordPress open source project, some insight into the community that supports it, and get a small list of big things coming up in the next two weeks. I&#8217;m your host, Josepha Haden Chomphosy. Here we go.&nbsp;</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:00:40]<br><br>I have with me today Hécto Prieto. You all may know him from the WordPress Slack. He recently was, I believe, a release coordinator, maybe for the last release. Was that for 6.1?</p>\n\n\n\n<p>[Héctor Prieto 00:00:51]<br><br>Yes. It was for 6.1 and also 6.0, in fact.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:00:54]<br><br>All right. Well, welcome to the WordPress Briefing today. How are you doing?</p>\n\n\n\n<p>[Héctor Prieto 00:00:59]&nbsp;</p>\n\n\n\n<p>Well, I&#8217;m excited to be here. I&#8217;m a longtime listener of the podcast since the first episode. So I&#8217;m super excited to be here with you today.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:01:06]<br><br>Yes. Longtime listener. First-time caller. All right, well, we&#8217;re gonna have a topic that just dumps you right in the soup, as they say in the United States. So we are actually here to talk about phase three of Gutenberg. It&#8217;s been a long time coming, and there are a lot of questions that folks have about what&#8217;s going into it and what&#8217;s not going into it.</p>\n\n\n\n<p>And as someone who works really closely with our Gutenberg technical architect, Matías Ventura, I figured you would be exactly the right person to come and talk about your favorite things. From your perspective, what is going to be the biggest enhancement that we start to approach in phase three?</p>\n\n\n\n<p>Like which thing, which API is gonna take the most work, do you think?</p>\n\n\n\n<p>[Héctor Prieto 00:01:53]<br><br>Well, the most work, that&#8217;s a very hard question to answer because we are still we are going to start an exploration phase to determine how far we want to go with each of these APIs. So, in general, all these APIs and these products are standalone projects. And some of them are shorter, and some of them are longer.</p>\n\n\n\n<p>I would say, in general, the real-time collaboration sounds the most technically challenging because of what it represents and all the changes needed to how we interact with WordPress from async to sync, basically. That would be the hardest part. I think there are also already a few prototypes working, but we need to see how that scales, for example.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:02:32]</p>\n\n\n\n<p>Yeah. So speaking of a few prototypes, I know that there are two or three different prototypes specifically for collaborative editing, but do we have people or groups, working groups in the community that have built any other prototypes? Or is it just kind of first passes at collaborative editing that we&#8217;ve seen?</p>\n\n\n\n<p>[Héctor Prieto 00:02:52]<br><br>Well, apart from Riad Benguella’s exploration, there&#8217;s a public repository with that exploration, there are a few plugins trying the same, trying real-time collaboration.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:03:03]<br><br>Yeah, I can think of co-blocks and as blocks, and then I feel like there was a third one.</p>\n\n\n\n<p>[Héctor Prieto 00:03:09]&nbsp;</p>\n\n\n\n<p>Yeah.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:03:09]<br><br>We&#8217;ll find the links to all these</p>\n\n\n\n<p>[Héctor Prieto 00:03:12]</p>\n\n\n\n<p>Yeah. Let&#8217;s add them to the show notes.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:03:14]<br><br>Excellent. So that&#8217;s going to be the biggest one. Is there, of the list of APIs, and this is based on the post that Matías sent out last week. If you all haven&#8217;t seen that, we&#8217;ll put that in the show notes as well. But from the APIs that Matías sort of helped us to identify last week, is there any one that you are particularly excited about for fixing things in WordPress or just generally like an interesting topic of development for you?</p>\n\n\n\n<p>[Héctor Prieto 00:03:42]<br><br>Well, I would say all of them and how they all play together. But, if I need to pick one of them…</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:03:48]<br><br>Everything&#8217;s the best!&nbsp;</p>\n\n\n\n<p>[Héctor Prieto 00:03:50]<br><br>I&#8217;ll cheat anyway, and I will going to pick two out of them because they solve issues at different levels. I&#8217;m very excited about visual revisions. I think it helps a lot of users, and it affects even non-technical users.</p>\n\n\n\n<p>So it&#8217;s one of the projects that lower how hard or complex WordPress can be to use sometimes. It&#8217;s going to be a huge improvement. It&#8217;s going to, I mean, bringing blocks to the revision system. I mean, it&#8217;s just a dream come true for me. I&#8217;m also going to highlight the search everywhere or quick search feature Matías already opened an issue in the GitHub repository right now.&nbsp;</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:04:28]<br><br>Mm-hmm.</p>\n\n\n\n<p>[Héctor Prieto 00:04:28]<br><br>So the idea for this product is to have a power user shortcut that opens searching, an Alfred-like or Spotlight-like interface for those familiar with MacOS operating systems.</p>\n\n\n\n<p>When you can type anything, any place you want to go, or you want to search for any specific text in a document. And it&#8217;s supposed to be your power user command tool. So that you can do most things there.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:04:53]<br><br>Oh, and I mean not only power user command tool, but also there are some applications there for folks who have mobility issues, people who are using primarily keyboard as opposed to keyboard and mouse, all that kind of stuff, right?</p>\n\n\n\n<p>[Héctor Prieto 00:05:07]<br><br>Exactly. And just thinking long term with the rise of AI, it could be possible even to add some natural language processing to this interface so that users could just write in, in plain text, in natural language, what they want to do, and WordPress would provide the action for them.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:05:23]<br><br>Very nice. My two favorites, since you gave two favorites and I can&#8217;t just give one at that point, my two favorite projects, which are also probably really, really hard projects, are those explorations around fixing notifications. That is a really big project. And one that I think that, in general, the WordPress project is going to be really excited to have some input on.&nbsp;</p>\n\n\n\n<p>And so that&#8217;s one that I really will have an eye on. And the other one that I&#8217;m going to definitely have my eye on is the media gallery redesign. I realize that this shows, between you and I, that shows our two specific focuses. Because, of course, you work directly with guiding all of our developers. And I am very much like our user advocate. And WordPress “everyman.”</p>\n\n\n\n<p>I don&#8217;t know if that&#8217;s a term that makes sense outside the US. But I do a lot of advocacy for folks who are using WordPress from the user side as opposed to from the developer side because, of course, we have a lot of excellent developers. So y&#8217;all don&#8217;t need my help with your advocacy.</p>\n\n\n\n<p>But yeah, that really shows that you and I have different focuses, which I think is good too.</p>\n\n\n\n<p>[Héctor Prieto 00:06:32]<br><br>Yes. Also, it’s worth noting that at the end of the day, any improvement we make for developers is so that developers can build better things for users. So, at the end of the day, everything is in the best interest of the users.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:06:45]&nbsp;</p>\n\n\n\n<p>That&#8217;s right. That&#8217;s definitely a good point. Yeah. So, a final question about this particular thing because we&#8217;re trying to keep it a little brief and also because we&#8217;ll have a few other podcasts that are specifically about phase three as our explorations get going. Final question here: If you felt like there was one API or one project in particular that could benefit from a lot of community involvement which would you guess that was?</p>\n\n\n\n<p>[Héctor Prieto 00:07:20]<br><br>I don&#8217;t think I can single out any of them. I think getting user feedback is going to be a vital part of this phase, as always. So I would encourage our listeners to just participate in discussions and provide feedback as we start releasing the first prototypes in the Gutenberg plugin. I don&#8217;t think I can pick one of them for you, completely honest.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:07:43]&nbsp;</p>\n\n\n\n<p>Yeah. My guess for that is going to be the rework of the dashboard, the admin, WP admin. I think that a lot of people are gonna have a lot to say about what they use it for, what they would like to be able to use it for, how to make it look more modern, how to make it feel more modern. I think that that probably is going to benefit from a lot of early testing and possibly some specific user testing around the concepts of design in there.</p>\n\n\n\n<p>And so that&#8217;s one that that I think probably is going to take a lot of feedback from the community. And community, in this case, I think, is not only our developers and designers and copy folks who are working to build the CMS, but probably also all of our folks who are extending WordPress, everybody who is working in agencies, things like that.</p>\n\n\n\n<p>[Héctor Prieto 00:08:35]<br><br>Hmm, well, if I need to pick one, I would say the publishing flows could use also lots of feedback and testing because we are going to implement editorial requirements and customized user flows. And, of course, there are many, many different workflows out there that we might not be able to think of ourselves.</p>\n\n\n\n<p>So just imagine the sheer amount of different use cases. There&#8217;s going to be, or there currently is with customizations of third-party plugins. So, yeah. I would like to listen to how people would like the publishing flows to be. What are the specific use cases?&nbsp;</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:09:09]<br><br>So really, just everything, we need a lot of user feedback on everything.</p>\n\n\n\n<p>[Héctor Prieto 00:09:13]<br><br>Yes. That&#8217;s the summary.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:09:15]</p>\n\n\n\n<p>I don&#8217;t think that&#8217;s a bad summary. I know that we talk a bit about how WordPress is made better by the activity of our co-creators, the people who are using the software and testing the software, and telling us how it could be better. Those are the groups of people that make sure that we are the best version or headed in the best direction on any of our things with the software.</p>\n\n\n\n<p>And so I guess it&#8217;s probably not super unusual for everyone to hear like we need your feedback on everything because that&#8217;s probably what we do half the time.</p>\n\n\n\n<p>[Héctor Prieto 00:09:44]<br><br>Yeah, absolutely.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:09:47]<br><br>So the publishing workflows, that reminds me that there has been a little bit of a conversation lately around the naming of this phase, basically.</p>\n\n\n\n<p>And I know that the phases don&#8217;t necessarily need names. Like that&#8217;s why they&#8217;re numbered, and that&#8217;s a great idea. Like numbers are wonderful ways to reference things, but it also is just easier to reference it in kind of general conversation.</p>\n\n\n\n<p>So the first phase was easier editing, and it really focused on the editing experience itself. The second one was customization, and now the third phase has been called collaboration for quite a bit of time.</p>\n\n\n\n<p>But as we got closer and closer to this phase and we had more and more conversations that were coming out of phases one and two, it became really clear that really what we&#8217;re looking at here is more around workflows. And I love that that is an option for how to refer to this. Probably that&#8217;s how I will refer to it for most of the time that I talk about it as we are looking at phase three. </p>\n\n\n\n<p>Because I remember that when we were first building the prototypes of Gutenberg, one of the big flags that I had was that breaking changes are not just about what we can see or any sort of visual regressions or what causes the white screen of death. Also, some of the things that are breaking changes should be considered in those workflows when we change where things are or how you accomplish a task.</p>\n\n\n\n<p>And our users weren&#8217;t ready for it. That is something that is breaking for them, right?</p>\n\n\n\n<p>[Héctor Prieto 00:11:25]&nbsp;<br><br>Yes. As you mentioned, this phase was referenced as collaboration, real-time collaboration, for a long time, but if we think of how this collaboration looks, it&#8217;s much more than just editing at the same time. A very big part of collaboration is also asynchronous collaboration by adding in-line comments and improving these notifications when you have a comment in your draft. I think the power of this phase is how everything comes together. These individual pieces come together.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 0:11:51]<br><br>Yes, and I don&#8217;t know where that first flag that sparked the discussion around, like, okay, but collaborative editing is not quite big enough and also means a bunch of different things for a bunch of different people. It depends on the size of your organization or the type of content you&#8217;re writing.</p>\n\n\n\n<p>Like, I don&#8217;t know where that conversation started. My guess is, you know, some WordCamp somewhere, and an attendee was like, did you, did anybody ever think about these problems? And then they kind of worked their way around the Make Core site or otherwise made their way around to Matias&#8217;s ears.</p>\n\n\n\n<p>But yeah, I think that was a really smart choice. And you&#8217;re exactly right, collaborative editing; that can refer to the synchronous kind or the asynchronous kind, and both of those types of collaboration are equally valuable and probably equally used.</p>\n\n\n\n<p>[Héctor Prieto 00:12:40]<br><br>Yes. And one important point to note here is that this editorial flows, and this collaboration is crucial to implement multilingualism going into phase four. We need to think that as soon as we have posts and pages in different languages, there are going to be requirements in terms of how to translate these pieces of content.</p>\n\n\n\n<p>So this will need collaboration, all forms of collaboration.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:13:02]<br><br>Yeah, absolutely. This maybe was before your time with the project, but I was team multilingual-first for a long time. Or at least thinking that we could do the multilingual part of this work alongside the collaborative editing part of the work. I&#8217;ve spent a lot of time trying to understand what we think is going in phase three versus what probably we need to be able to do as far as having native multilingual support in the project.</p>\n\n\n\n<p>And I have softened my very hard position on that. You know, we&#8217;re big fans of strong positions loosely held, strong opinions loosely held. And this was one of those moments where I had that really strong opinion that we could just do them concurrently. We can do them at the same time.</p>\n\n\n\n<p>And I think it was a conversation that you and I were having when you were pointing out the complexities of translating WordPress at all, let alone being able to translate all your content as well. And it makes a lot of sense, and you&#8217;re right. I think that there are a lot of interactions, a lot of workflows that we&#8217;re gonna have to kind of refresh or redesign or rebuild before it really makes sense for us to help make that a nice streamlined option for multilingual offerings.</p>\n\n\n\n<p>[Héctor Prieto 00:14:17]<br><br>Yes, absolutely. As a Spanish-speaking person, I&#8217;m super excited about having multilingual in Core, but I also understand that we need some tooling ready before implementing multilingual in Core.&nbsp;</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:14:29]&nbsp;</p>\n\n\n\n<p>There are no, there really are no easy problems left in WordPress, right? Like, we all agree on this now?</p>\n\n\n\n<p>[Héctor Prieto 00:14:36]<br><br>That&#8217;s correct. And we&#8217;re creating something incrementally. If we look at the phases, they are ordered sequentially. But that doesn&#8217;t mean that when we start phase three, we are, finishing phase two completely in the same way. We have not finished phase one.</p>\n\n\n\n<p>That will be like saying, when is WordPress finished, when is the development finished? So it&#8217;s an incremental project, and it&#8217;s always going to be to need refining. So it&#8217;s of course, multilingual needs to come after collaboration because we need those tools.</p>\n\n\n\n<p>But that doesn&#8217;t mean we need to finish the collaboration phase or have it very advanced phase three before we can start phase four. That will be determined in the next month as we start explorations.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:15:17]&nbsp;</p>\n\n\n\n<p>So if you all, which I know you are, are interested in better workflows, more streamlined ways of working inside WordPress, and or interested in how we are gonna get multilingual settled in the future, this is a great time to get involved in this project and in the community. Like I said, we&#8217;ve got that post up that Matías shipped last week, which, again, if you have not read it, go read it because it&#8217;s got excellent, excellent information in there for you.&nbsp;</p>\n\n\n\n<p>Héctor, before we head out, is there anything that you wanna make sure that you let the listeners know, either about phase three or just about WordPress in general?</p>\n\n\n\n<p>[Héctor Prieto 00:15:57]<br><br>Well, tomorrow is WordPress 6.2 release day. So happy 6.2, everybody!</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:16:04]<br><br>Happy 6.2. Oh, yeah. Yeah. Which means today is the dry run; probably in three hours, we&#8217;re doing the dry run.</p>\n\n\n\n<p>[Héctor Prieto 00:16:14]<br><br>Depends on when we&#8217;re listening to this, but yes.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:16:18]&nbsp;</p>\n\n\n\n<p>Oh, that&#8217;s a good point. Right? Not everybody listens to this the second it becomes available. Time zones. That&#8217;s right. Oh, man. Look at us being a global project and just pretending like everybody listens to this particular thing the moment that it&#8217;s available.</p>\n\n\n\n<p>I apologize to everybody who&#8217;s listening to it after the release or in the middle of the release party or whatever you&#8217;re doing. Regardless, tomorrow, if you&#8217;re listening to it today, is the WordPress 6.2 release, and it&#8217;s gonna be great.</p>\n\n\n\n<p>Well, Héctor, thank you so much for joining me today. I really enjoyed having you on, and thanks for letting me interview you.</p>\n\n\n\n<p>[Héctor Prieto 00:16:59]<br><br>Thank you for having me. It was my pleasure to be here.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:17:10]</p>\n\n\n\n<p>So that brings us now to our small list of big things, and as is frequently the case, it&#8217;s actually kind of a big list of big things. So we&#8217;re gonna hop right in here. As Héctor and I mentioned in the episode, the release WordPress 6.2 is coming out tomorrow, depending on when you&#8217;re listening to this. If you listen to it on the 27th, it comes out on the 28th of March.&nbsp;</p>\n\n\n\n<p>If you have a chance to drop by the release party. I would encourage you to; they&#8217;re pretty interesting just to get an idea of everything that it takes to build WordPress. It is, of course, the last few hours before a release, and so you don&#8217;t get a full scope.</p>\n\n\n\n<p>But it&#8217;s always nice to see the way that everybody in the community works together, especially there in that last moment when we&#8217;re trying to package something and test it in a bunch of environments all across the world.&nbsp;</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:18:00]&nbsp;</p>\n\n\n\n<p>I love attending those. And so I encourage it. The next episode of the WordPress Briefing is going to have the release rundown.</p>\n\n\n\n<p>I&#8217;ll go through the key features and highlights that finally made it into 6.2. The reason we don&#8217;t do those beforehand is just in case we have to remove anything at the last minute from a release. It doesn&#8217;t happen too often, but it does happen sometimes. And so, next episode of WP Briefing, that&#8217;s what we&#8217;ll be talking about.</p>\n\n\n\n<p>The next thing on my list is a new developer blog. So there is a brand new developer blog. It was launched last Wednesday. It&#8217;s a great resource for WordPress developers to stay up to date and hear the latest in the WordPress development world. And also, we had been hearing some feedback from our developers in recent years that if you are like exploring how to extend WordPress, if you&#8217;re in that group of extenders, people who are building themes or building plugins, you&#8217;ve kind of feel like you&#8217;ve lost a place where you can have those exploratory conversations.&nbsp;</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:19:00]&nbsp;</p>\n\n\n\n<p>This is gonna be one of those places. We&#8217;ll put a link in the show notes. So far, the content that&#8217;s planned, I think, is really interesting.</p>\n\n\n\n<p>Next thing on our small list, big list, of big things is WordCamp Europe&#8217;s Contributor Day.</p>\n\n\n\n<p>So registration for Contributor Day is now open, and it does require a separate registration than regular attendance at WordCamp Europe. So if you are registered for WordCamp Europe, you already have your ticket for that, but you are not registered for Contributor Day, click the link in the show notes and come on down to spend a little time giving back to the WordPress Project.</p>\n\n\n\n<p>And the last thing on our list today is that we have a WP20 Wapuu coloring giveaway. So put on your little party hats, and grab your crayons. The 20th anniversary Wapuu coloring giveaway is here. There is an opportunity to color in your own community-driven Wapuu and tweet it to us using #WapuuWP20 for your chance to win a sweet haul of WP20 swag items.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:20:00]</p>\n\n\n\n<p>You can check out the full rules at the link in our show notes.</p>\n\n\n\n<p>And that, my friends, is your small list of big things. Thanks for tuning in today for the WordPress Briefing. I&#8217;m your host, Josepha Haden Chomphosy, and I&#8217;ll see you again in a couple of weeks.&nbsp;</p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"14697";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:4;a:6:{s:4:"data";s:69:"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:40:"Introducing the WordPress Developer Blog";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:76:"https://wordpress.org/news/2023/03/introducing-the-wordpress-developer-blog/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Wed, 22 Mar 2023 13:00:00 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:5:{i:0;a:5:{s:4:"data";s:11:"Development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:7:"General";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:7:"Updates";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:17:"Developer content";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:11:"development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=14649";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:137:"The WordPr Developer blog, a dedicated   space to support devs, is available to help ideas sharing, ways of using new features, and more.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:15:"Chloe Bringmann";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:4661:"\n<p>With much activity happening in the WordPress development space every day, keeping up-to-date with the latest updates can be challenging. The new <a href="https://developer.wordpress.org/news/">WordPress Developer Blog</a> is a developer-focused resource to help you stay on top of the latest software features, tutorials, and learning materials relevant to the open source project.</p>\n\n\n\n<p>This blog is the culmination of a community effort that began last year. Formed by experienced WordPress community members and developers, the <a href="https://developer.wordpress.org/news/about/">editorial group</a> has since worked on a wide range of content already available—from theme and block development tutorials to tips and tricks for leveraging WordPress in the site editing era.</p>\n\n\n\n<h2 class="wp-block-heading">A new home for developers</h2>\n\n\n\n<p>As a complementary resource to the WordPress documentation, the Developer Blog aims to provide a shared space to stay informed of development-related updates, keep up with ongoing discussions and ideas, and explore cutting-edge use cases.</p>\n\n\n\n<p>In other words, <strong>consider it as a central hub for developers and </strong><a href="https://make.wordpress.org/updates/2020/05/01/care-and-influence-a-theory-about-the-wordpress-community/"><strong>extenders</strong></a> of different backgrounds and skill levels to learn with quality content from reliable sources, share knowledge, and drive WordPress development forward.</p>\n\n\n\n<p>True to the open source way, the blog will likely evolve. As its editors and readers learn and create more content, it will adapt in response to the needs of community members like you.</p>\n\n\n\n<p>Everyone is welcome to chime in on-topic discussions, share ideas or contribute. <a href="https://developer.wordpress.org/news/how-to-contribute/">Learn more about how to get involved</a>.</p>\n\n\n\n<h2 class="wp-block-heading">What about the content?</h2>\n\n\n\n<p>Content on the WordPress Developer Blog covers many topics, including tutorials on <a href="https://developer.wordpress.org/news/category/themes/">theme development</a>, <a href="https://developer.wordpress.org/news/category/plugins/">plugins</a>, and <a href="https://developer.wordpress.org/news/category/block-development/">block development</a>. You can also expect posts on WordPress APIs, best practices for working with WordPress, updates on upcoming releases, and <a href="https://developer.wordpress.org/news/category/learning/">learning resources</a> for beginners and seasoned developers.</p>\n\n\n\n<p>These articles offer a good hint at what&#8217;s already in store for you:</p>\n\n\n\n<ul>\n<li><a href="https://developer.wordpress.org/news/2022/11/17/demystifying-home-and-posts-templates-in-wordpress-theme-development/">Demystifying home and posts templates in WordPress theme development</a></li>\n\n\n\n<li><a href="https://developer.wordpress.org/news/2022/11/creating-themes-from-a-pattern-first-mindset/">Creating themes from a pattern-first mindset</a></li>\n\n\n\n<li><a href="https://developer.wordpress.org/news/2023/02/static-vs-dynamic-blocks-whats-the-difference/">Static vs. dynamic blocks: What’s the difference?</a></li>\n\n\n\n<li><a href="https://developer.wordpress.org/news/2023/02/creating-custom-block-styles-in-wordpress-themes/">Creating custom block styles in WordPress themes</a></li>\n\n\n\n<li><a href="https://developer.wordpress.org/news/2023/03/whats-new-for-developers-march-2023/">What’s new for developers? (March 2023)</a></li>\n</ul>\n\n\n\n<h2 class="wp-block-heading">Sounds interesting? </h2>\n\n\n\n<p><a href="https://developer.wordpress.org/news/#subscribe">Subscribe to the Developer Blog</a> to keep up with the latest content in the WordPress development space.</p>\n\n\n\n<p><em>Props for content and peer review <a href=''https://profiles.wordpress.org/chanthaboune/'' class=''mention''><span class=''mentions-prefix''>@</span>chanthaboune</a> <a href=''https://profiles.wordpress.org/rmartinezduque/'' class=''mention''><span class=''mentions-prefix''>@</span>rmartinezduque</a> <a href=''https://profiles.wordpress.org/mburridge/'' class=''mention''><span class=''mentions-prefix''>@</span>mburridge</a> <a href=''https://profiles.wordpress.org/marybaum/'' class=''mention''><span class=''mentions-prefix''>@</span>marybaum</a> <a href=''https://profiles.wordpress.org/bph/'' class=''mention''><span class=''mentions-prefix''>@</span>bph</a>&nbsp;<a href=''https://profiles.wordpress.org/greenshady/'' class=''mention''><span class=''mentions-prefix''>@</span>greenshady</a> <a href=''https://profiles.wordpress.org/webcommsat/'' class=''mention''><span class=''mentions-prefix''>@</span>webcommsat</a>.</em></p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"14649";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:5;a:6:{s:4:"data";s:69:"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:33:"WordPress 6.2 Release Candidate 3";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:69:"https://wordpress.org/news/2023/03/wordpress-6-2-release-candidate-3/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Tue, 21 Mar 2023 17:43:07 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:5:{i:0;a:5:{s:4:"data";s:11:"Development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:7:"General";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:8:"Releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:11:"development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:8:"releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=14685";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:315:"WordPress 6.2 Release Candidate 3 is now available for download and testing.\nThis version of the WordPress software is under development. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended that you test RC3 on a test server and site.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:16:"Jonathan Pantani";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:4918:"\n<p>It’s the final countdown: the third (and last) scheduled <a href="https://make.wordpress.org/core/handbook/glossary/#release-candidate">release candidate</a> (RC3) for WordPress 6.2 is ready! </p>\n\n\n\n<p>The WordPress 6.2 release is scheduled for March 28, 2023—just one week away! Now is your last opportunity to test it before the general release.&nbsp;</p>\n\n\n\n<p>Just tuning in now? Catch up on the featured highlights, and dig into more 6.2 details in the <a href="https://wordpress.org/news/2023/03/wordpress-6-2-release-candidate-1/">WordPress 6.2 RC1 release announcement</a>.</p>\n\n\n\n<p>Thanks to all the Beta and RC testers who have assisted in this release. Since <a href="https://wordpress.org/news/2023/03/wordpress-6-2-release-candidate-2/">RC2</a> was released on March 14, there have been about 21 issues resolved in <a href="https://core.trac.wordpress.org/query?status=accepted&amp;status=closed&amp;changetime=03%2F15%2F2023..03%2F21%2F2023&amp;milestone=6.2&amp;col=id&amp;col=summary&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id">Trac</a> and <a href="https://github.com/WordPress/gutenberg/commits/wp/6.2">GitHub</a>.</p>\n\n\n\n<p>Your feedback and help in filing bug reports keep the WordPress experience stable, smooth, and delightful. It’s critical work and a great way to contribute to the project.&nbsp;</p>\n\n\n\n<h2 class="wp-block-heading">How to install RC3 for testing</h2>\n\n\n\n<p><strong>This version of the WordPress software is under development. </strong>Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended that you test RC3 on a test server and site.&nbsp;</p>\n\n\n\n<p>You can test WordPress 6.2 RC3 in three ways:</p>\n\n\n\n<p><strong>Option 1</strong>: Install and activate the <a href="https://wordpress.org/plugins/wordpress-beta-tester/">WordPress Beta Tester</a> plugin (select the “Bleeding edge” channel and “Beta/RC Only” stream).</p>\n\n\n\n<p><strong>Option 2</strong>: Direct download the <a href="https://wordpress.org/wordpress-6.2-RC3.zip">RC3 version (zip)</a>.</p>\n\n\n\n<p><strong>Option 3</strong>: Use the following WP-CLI command:</p>\n\n\n\n<p><code>wp core update --version=6.2-RC3</code></p>\n\n\n\n<h2 class="wp-block-heading">A shout out to plugin and theme developers</h2>\n\n\n\n<p>Your products are the reason WordPress does so many things for more people across the world. As you test your latest versions against RC3, make sure you update the “<em>Tested up to”</em> version in your plugin’s readme file to 6.2. If you find compatibility problems, please post detailed information to the <a href="https://wordpress.org/support/forum/alphabeta/">support forums</a>.</p>\n\n\n\n<p>Check out the <a href="https://make.wordpress.org/core/2023/03/09/wordpress-6-2-field-guide/">WordPress 6.2 Field Guide</a> for more details about the major changes in this release.</p>\n\n\n\n<h2 class="wp-block-heading">Help translate WordPress</h2>\n\n\n\n<p>Do you speak a language other than English? <a href="https://translate.wordpress.org/projects/wp/dev">Help translate WordPress into more than 100 languages.</a>&nbsp;</p>\n\n\n\n<h2 class="wp-block-heading">Keep WordPress bug-free—help with testing</h2>\n\n\n\n<p>Without your testing support, hitting important product milestones would be a much bigger challenge. It’s also a meaningful way to contribute to the project. If you’re new to testing, or it’s been a while, <a href="https://make.wordpress.org/test/2023/02/07/help-test-wordpress-6-2/">this detailed guide</a> can help you get started.&nbsp;</p>\n\n\n\n<p>If you think you have run into an issue, please report it to the <a href="https://wordpress.org/support/forum/alphabeta/">Alpha/Beta area</a> in the support forums. If you are comfortable writing a reproducible bug report, you can <a href="https://core.trac.wordpress.org/newticket">file one on WordPress Trac</a>. You can also check your issue against a list of <a href="https://core.trac.wordpress.org/tickets/major">known bugs</a>.</p>\n\n\n\n<h2 class="wp-block-heading">Release the haiku</h2>\n\n\n\n<p>Wow, we’re oh so close<br>Test, test. Get it out the door.<br>Please no RC 4.</p>\n\n\n\n<p class="has-text-align-right"><em>Thank you to the following contributors for collaborating on this post: <a href=''https://profiles.wordpress.org/laurlittle/'' class=''mention''><span class=''mentions-prefix''>@</span>laurlittle</a> <a href=''https://profiles.wordpress.org/marybaum/'' class=''mention''><span class=''mentions-prefix''>@</span>marybaum</a> <a href=''https://profiles.wordpress.org/audrasjb/'' class=''mention''><span class=''mentions-prefix''>@</span>audrasjb</a> <a href=''https://profiles.wordpress.org/cbringmann/'' class=''mention''><span class=''mentions-prefix''>@</span>cbringmann</a> <a href=''https://profiles.wordpress.org/webcommsat/'' class=''mention''><span class=''mentions-prefix''>@</span>webcommsat</a></em></p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"14685";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:6;a:6:{s:4:"data";s:72:"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:33:"WordPress 6.2 Release Candidate 2";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:69:"https://wordpress.org/news/2023/03/wordpress-6-2-release-candidate-2/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Tue, 14 Mar 2023 17:59:33 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:6:{i:0;a:5:{s:4:"data";s:11:"Development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:7:"General";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:8:"Releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:3:"6.2";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:11:"development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:5;a:5:{s:4:"data";s:8:"releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=14640";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:315:"WordPress 6.2 Release Candidate 2 is now available for download and testing.\nThis version of the WordPress software is under development. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended that you test RC2 on a test server and site.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:16:"Jonathan Pantani";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:4681:"\n<p>Here it is: the second release candidate (RC2) for WordPress 6.2 is ready! </p>\n\n\n\n<p>WordPress 6.2 is scheduled for release on March 28, 2023—which is only two weeks away. Now is your perfect opportunity if you haven’t tried it out yet. Your feedback and help filing bug reports are what keep the WordPress experience stable, smooth, and delightful. It’s important work and a great way to contribute to the project.&nbsp;</p>\n\n\n\n<p>Thanks to everyone who tested the Beta and RC releases so far. Since RC1 was released on March 9, there have been about 36 issues resolved in <a href="https://core.trac.wordpress.org/query?status=accepted&amp;status=closed&amp;changetime=03%2F07%2F2023..03%2F13%2F2023&amp;milestone=6.2&amp;col=id&amp;col=summary&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id">Trac</a> and <a href="https://github.com/WordPress/gutenberg/commits/wp/6.2">GitHub</a>.&nbsp;</p>\n\n\n\n<p>Catch up on the featured highlights, and dig into more 6.2 details, in the <a href="https://wordpress.org/news/2023/03/wordpress-6-2-release-candidate-1/">WordPress 6.2 RC1 release announcement</a>.</p>\n\n\n\n<h2 class="wp-block-heading">How to install RC2 for testing</h2>\n\n\n\n<p><strong>This version of the WordPress software is under development. </strong>Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended that you test RC2 on a test server and site.&nbsp;</p>\n\n\n\n<p>You can test WordPress 6.2 RC2 in three ways:</p>\n\n\n\n<p><strong>Option 1</strong>: Install and activate the <a href="https://wordpress.org/plugins/wordpress-beta-tester/">WordPress Beta Tester</a> plugin (select the “Bleeding edge” channel and “Beta/RC Only” stream).</p>\n\n\n\n<p><strong>Option 2</strong>: Direct download the <a href="https://wordpress.org/wordpress-6.2-RC2.zip">RC2 version (zip)</a>.</p>\n\n\n\n<p><strong>Option 3</strong>: Use the following WP-CLI command:</p>\n\n\n\n<p><code>wp core update --version=6.2-RC2</code></p>\n\n\n\n<h2 class="wp-block-heading">A shoutout to plugin and theme developers</h2>\n\n\n\n<p>Your products are the reason WordPress does so many more things for more people across the world. As you test your latest versions against RC2, make sure you update the “<em>Tested up to”</em> version in your plugin’s readme file to 6.2. If you find compatibility problems, please post detailed information to the <a href="https://wordpress.org/support/forum/alphabeta/">support forums</a>.</p>\n\n\n\n<p>Check out the <a href="https://make.wordpress.org/core/2023/03/09/wordpress-6-2-field-guide/">WordPress 6.2 Field Guide</a> for more details about the major changes in this release.</p>\n\n\n\n<h2 class="wp-block-heading">Help translate WordPress</h2>\n\n\n\n<p>Do you speak a language other than English? <a href="https://translate.wordpress.org/projects/wp/dev">Help translate WordPress into more than 100 languages.</a>&nbsp;</p>\n\n\n\n<h2 class="wp-block-heading">Join the bug hunt—test, test, test</h2>\n\n\n\n<p>Without your testing support, hitting important product milestones would be a much bigger challenge. It’s also a meaningful way to contribute to the project. If you’re new to testing, or it’s been a while, <a href="https://make.wordpress.org/test/2023/02/07/help-test-wordpress-6-2/">this detailed guide</a> can help you get started.&nbsp;</p>\n\n\n\n<p>If you think you have run into an issue, please report it to the <a href="https://wordpress.org/support/forum/alphabeta/">Alpha/Beta area</a> in the support forums. If you are comfortable writing a reproducible bug report, you can <a href="https://core.trac.wordpress.org/newticket">file one on WordPress Trac</a>. You can also check your issue against a list of <a href="https://core.trac.wordpress.org/tickets/major">known bugs</a>.</p>\n\n\n\n<h2 class="wp-block-heading">Release the haiku</h2>\n\n\n\n<p>Listen, we are close<br>One step to final RC<br>Breathe, and keep going</p>\n\n\n\n<p><em>Thank you to the following contributors for collaborating on this post: <a href=''https://profiles.wordpress.org/laurlittle/'' class=''mention''><span class=''mentions-prefix''>@</span>laurlittle</a> <a href=''https://profiles.wordpress.org/marybaum/'' class=''mention''><span class=''mentions-prefix''>@</span>marybaum</a> <a href=''https://profiles.wordpress.org/audrasjb/'' class=''mention''><span class=''mentions-prefix''>@</span>audrasjb</a> <a href=''https://profiles.wordpress.org/cbringmann/'' class=''mention''><span class=''mentions-prefix''>@</span>cbringmann</a></em></p>\n\n\n\n<p><em>Haiku by <a href=''https://profiles.wordpress.org/sereedmedia/'' class=''mention''><span class=''mentions-prefix''>@</span>sereedmedia</a></em></p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"14640";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:7;a:6:{s:4:"data";s:61:"\n		\n		\n		\n		\n		\n				\n		\n		\n\n					\n										\n					\n		\n		\n\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:7:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:42:"WP Briefing: Episode 51: Is Routine a Rut?";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:63:"https://wordpress.org/news/2023/03/episode-51-is-routine-a-rut/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Mon, 13 Mar 2023 12:00:00 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:2:{i:0;a:5:{s:4:"data";s:7:"Podcast";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:11:"wp-briefing";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:53:"https://wordpress.org/news/?post_type=podcast&p=14621";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:103:"Join Josepha as she discussed the benefits of routine and what role it plays in the WordPress project. ";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:9:"enclosure";a:1:{i:0;a:5:{s:4:"data";s:0:"";s:7:"attribs";a:1:{s:0:"";a:3:{s:3:"url";s:60:"https://wordpress.org/news/files/2023/03/WP-Briefing-051.mp3";s:6:"length";s:1:"0";s:4:"type";s:0:"";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:14:"Santana Inniss";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:9299:"\n<p>On Episode fifty-one of the WordPress Briefing podcast, join WordPress Executive Director Josepha Haden Chomphosy as she makes a case for why routine is a good thing&#8211; in life and in the WordPress project. </p>\n\n\n\n<p><em><strong>Have a question you&#8217;d like answered? You can submit them to <a href="mailto:wpbriefing@wordpress.org">wpbriefing@wordpress.org</a>, either written or as a voice recording.</strong></em></p>\n\n\n\n<h2 class="wp-block-heading">Credits</h2>\n\n\n\n<p>Editor:&nbsp;<a href="https://profiles.wordpress.org/dustinhartzler/">Dustin Hartzler</a><br>Logo:&nbsp;<a href="https://profiles.wordpress.org/javiarce/" data-type="URL" data-id="https://profiles.wordpress.org/javiarce/">Javier Arce</a><br>Production:&nbsp;<a href="https://profiles.wordpress.org/santanainniss/">Santana Inniss</a><br>Song: Fearless First by Kevin MacLeod </p>\n\n\n\n<h2 class="wp-block-heading">Show Notes</h2>\n\n\n\n<ul>\n<li><a href="https://make.wordpress.org/core/2023/03/06/wordpress-6-2-rc1-postponed-additional-beta-5-added/" data-type="URL" data-id="https://make.wordpress.org/core/2023/03/06/wordpress-6-2-rc1-postponed-additional-beta-5-added/">Beta 5, Additional Beta Released</a></li>\n\n\n\n<li><a href="https://wordpress.org/news/2023/03/wordpress-6-2-release-candidate-1/">WordPress 6.2, Release Candidate 1</a></li>\n\n\n\n<li><a href="https://wp20.wordpress.net/wp20-celebrations/" data-type="URL" data-id="https://wp20.wordpress.net/wp20-celebrations/">Join WordPress 20th Anniversary Celebrations</a></li>\n\n\n\n<li><a href="https://www.eventbrite.com/e/organizing-diverse-inclusive-wordpress-events-ameremea-tickets-561034247537" data-type="URL" data-id="https://www.eventbrite.com/e/organizing-diverse-inclusive-wordpress-events-ameremea-tickets-561034247537">Organizing Diverse and Inclusive WordPress Events</a></li>\n\n\n\n<li><a href="https://make.wordpress.org/community/2023/02/27/proposal-modify-the-events-and-news-widget-to-show-topic-based-meetups-worldwide/">Events News Widget Modification Proposal</a></li>\n</ul>\n\n\n\n<h2 class="wp-block-heading">Transcript</h2>\n\n\n\n<span id="more-14621"></span>\n\n\n\n<p>[Josepha Haden Chomphosy 00:00:00]&nbsp;</p>\n\n\n\n<p>Hello everyone, and welcome to the WordPress Briefing, the podcast where you can catch quick explanations of the ideas behind the WordPress open source project, some insight into the community that supports it, and get a small list of big things coming up in the next two weeks.</p>\n\n\n\n<p>I&#8217;m your host, Josepha Haden Chomphosy. Here we go.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:00:29]</p>\n\n\n\n<p>All right, my WordPress wonders; it&#8217;s time to join me for one of my gentle rants on basic leadership principles. Today we&#8217;re talking about the importance of routine and predictability in everyday life. But don&#8217;t worry, I&#8217;m gonna tie it all together with WordPress, too. So by now you&#8217;re probably aware that I don&#8217;t really consider myself one of those “born leaders.”&nbsp;</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:01:00]&nbsp;</p>\n\n\n\n<p>Over the years, I&#8217;ve put a lot of effort into researching characteristics of good leaders and general leadership methods overall. But one of the things I encountered early on in my leadership learning journey was the concept of routine.</p>\n\n\n\n<p>As with most leadership practices I hold, routine has more than one purpose. From a very pragmatic standpoint, routines provide predictability and the more predictable something is, the lower the cognitive load becomes, which in turn lets you use your thinking power for something better. For instance, if you know that in every check-in with your team lead, she&#8217;s gonna ask you what you were proud to have shipped last week, what you want to ship next week, and what things stand in the way of your plans, then you know that that is what you have to prepare for.&nbsp;</p>\n\n\n\n<p>The knowledge work, the thinking part. The thinking part stops being, what is my team lead going to ask me and starts being what is the problem that she can help me solve?&nbsp;</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:02:00]&nbsp;</p>\n\n\n\n<p>But from a more human standpoint, that kind of predictability helps us to understand when something that happened is out of the ordinary. Whether it&#8217;s a notification of a comment left on your blog or syntactical highlighting that lets you know that you&#8217;ve written something that&#8217;s out of voice or against grammar standards, it just lets you know that something is unusual there and deserves your attention.&nbsp;</p>\n\n\n\n<p>Now for me, this has a lot of applications across the WordPress project. There are the obvious things like the cadence of our major release cycles or our notification system, which honestly could use a bit of TLC, a little bit of elbow grease.</p>\n\n\n\n<p>But there are also less obvious things that this idea still applies to simply because of the way our brains work, the information architecture on our sites, for instance. It should make sense visually and semantically because that makes it easy for us to skim and predict where the highest value content is for us. Or the user interface across the back end of our software.&nbsp;</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:03:00]&nbsp;</p>\n\n\n\n<p>Having familiar tasks or actions across any type of content or area of content makes it easier for a site maintainer to flow from one area of a site to the next, fixing things as they find them without necessarily having to stop and put down their hammer and pick up a screwdriver or whatever metaphor works for you. Or if you&#8217;re doing more nuanced work, like put down your timpani mallets and pick up your xylophone mallets.&nbsp;</p>\n\n\n\n<p>So, yeah, consistency. Consistency is the topic of today&#8217;s gentle rant. I get really worked up about it because I feel like consistency ends up being this euphemism for being boring. But I honestly believe that it&#8217;s the consistency and the dependability that make it clear what is supposed to be exciting, the things that are different enough that they merit our attention.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:03:38]&nbsp;</p>\n\n\n\n<p>Which, fortunately, now brings us to our small list of big things. It&#8217;s actually a pretty big list today and also a bunch of pretty big things. So first thing to know, there was an additional beta added to this release cycle.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:04:00]&nbsp;</p>\n\n\n\n<p>It was beta five; it came out last week, I think. There was a bit of a regression that we worked our way through. And so RC1, release candidate one, is going to be postponed a little bit because of that. But don&#8217;t wait until RC to start testing, obviously RC is tomorrow, so that means you get to test, like, today!</p>\n\n\n\n<p>The second thing on our small list of big things is that we have the WordPress 20th anniversary coming up. That&#8217;s May 27th. And you can join in the celebrations. So at WordPress&#8217;s 10th anniversary and 15th anniversary, we had like a big, ongoing global set of parties, like Meetup events got together and made cakes, or did a concert, or did a hackathon for various reasons.</p>\n\n\n\n<p>Like they all got together on May 27th or thereabouts and did some really fun, like celebration of how far WordPress has gotten them and how far they hope to be able to go with WordPress.&nbsp;</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:05:00]&nbsp;</p>\n\n\n\n<p>So if you are from the before times WordCamp kind of organizing timeframe, you know that we always consider WordCamps to be like an annual celebration of the excellence of your community and how much you all come together and how different you are as part of this overall big WordPress-y thingy.&nbsp;</p>\n\n\n\n<p>All right. Third item that we have is that, I know that I mentioned this in the last WP Briefing as well, but we have another session of the diverse and inclusive WordPress events coming up that&#8217;s happening on March 16th. So coming up really fast, we&#8217;ll put a link to that in the show notes as well.</p>\n\n\n\n<p>And the final thing, I don&#8217;t remember what list number we&#8217;re at, but the final thing is that there is a proposal out there right now to modify the events and news widget that we use inside the WordPress dashboard. If you&#8217;re not familiar with it, it is a place where all of the local-to-you Meetup events get listed.</p>\n\n\n\n<p>[Josepha Haden Chomphosy 00:06:00]&nbsp;</p>\n\n\n\n<p>It&#8217;s where all of the news items from various WordPress media outlets get published. We just have a link to it there. And so, we would like to make some changes to that so that we&#8217;re able to include not only specific location types of events but also events that are location agnostic because they&#8217;re online but might have a specific, identifying niche that you particularly find interesting.</p>\n\n\n\n<p>So it might be for Spanish speakers or for women in particular, or whatever it might be. There&#8217;s a proposal out for that. We&#8217;ll put a link to that in the show notes as well.&nbsp;</p>\n\n\n\n<p>And that, my friends, is your small list of big things. Thanks for tuning in today for the WordPress Briefing. I&#8217;m your host, Josepha Haden Chomphosy, and I&#8217;ll see you again in a couple of weeks.&nbsp;</p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"14621";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:8;a:6:{s:4:"data";s:69:"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:33:"WordPress 6.2 Release Candidate 1";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:69:"https://wordpress.org/news/2023/03/wordpress-6-2-release-candidate-1/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Thu, 09 Mar 2023 17:39:19 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:5:{i:0;a:5:{s:4:"data";s:11:"Development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:8:"Releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:3:"6.2";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:11:"development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:4;a:5:{s:4:"data";s:8:"releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=14619";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:316:"WordPress 6.2 Release Candidate 1 is now available for download and testing.\nThis version of the WordPress software is under development. Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended that you test RC 1 on a test server and site.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:8:"marybaum";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:10157:"\n<p>WordPress 6.2’s first release candidate (RC1) is here and ready for testing.</p>\n\n\n\n<p>Reaching this part of the release cycle is a key milestone. While we consider release candidates ready for final release, additional testing and use by the community can only make it better.</p>\n\n\n\n<p>The official release of 6.2 is just three short weeks away on March 28. In open source, we say with <a href="https://en.wiktionary.org/wiki/given_enough_eyeballs,_all_bugs_are_shallow">many eyes, all bugs are shallow</a>, so we ask everyone across the WordPress ecosystem—theme and plugin developers, educators, agencies, and creators—<a href="https://make.wordpress.org/test/2023/02/07/help-test-wordpress-6-2/">to jump in and help test</a>.</p>\n\n\n\n<p><strong>This version of the WordPress software is under development. </strong>Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended that you test RC1 on a test server and site.&nbsp;</p>\n\n\n\n<p>You can test WordPress 6.2 RC1 in three ways:</p>\n\n\n\n<p><strong>Option 1</strong>: Install and activate the <a href="https://wordpress.org/plugins/wordpress-beta-tester/">WordPress Beta Tester</a> plugin (select the “Bleeding edge” channel and “Beta/RC Only” stream).</p>\n\n\n\n<p><strong>Option 2</strong>: Direct download the <a href="https://wordpress.org/wordpress-6.2-RC1.zip">RC1 version (zip)</a>.</p>\n\n\n\n<p><strong>Option 3</strong>: Use the following WP-CLI command:</p>\n\n\n\n<pre class="wp-block-code"><code class="">wp core update --version=6.2-RC1</code></pre>\n\n\n\n<p><em>First-time tester? <a href="https://make.wordpress.org/test/handbook/get-setup-for-testing/">Here&#8217;s a guide to getting started</a>.</em> </p>\n\n\n\n<h2 class="wp-block-heading">What’s in WordPress 6.2 RC1</h2>\n\n\n\n<p>This release includes over 900 enhancements and fixes and is the first major release of 2023.&nbsp;</p>\n\n\n\n<ul>\n<li><a href="https://github.com/WordPress/gutenberg/commits/wp/6.2">Gutenberg commits on GitHub</a></li>\n\n\n\n<li><a href="https://core.trac.wordpress.org/query?status=accepted&amp;status=closed&amp;changetime=2023-02-21..2023-03-01&amp;milestone=6.2&amp;col=id&amp;col=milestone&amp;col=owner&amp;col=type&amp;col=priority&amp;order=id">Core Trac Tickets</a></li>\n</ul>\n\n\n\n<p>WordPress 6.2 comes packed with enhancements to make everything you do smoother, faster and a little more inspired:</p>\n\n\n\n<ul>\n<li>A refreshed Site Editor for easier template browsing</li>\n\n\n\n<li>A new sidebar experience in the Navigation block for simpler menu management</li>\n\n\n\n<li>Reorganized block settings with separate tabs for Settings and Styles</li>\n\n\n\n<li>New inserter design that lets you add Media—including Openverse and its more than 600-million-item catalog, plus your entire Media Library—and better categories</li>\n\n\n\n<li>More header and footer patterns for block themes</li>\n\n\n\n<li>A new Style Book that shows your entire site’s look and feel all in one place</li>\n\n\n\n<li>New controls to let you copy and paste block styles for faster, simpler design across your whole site</li>\n\n\n\n<li>Custom CSS you can add for those finishing touches, per block and globally</li>\n\n\n\n<li>Sticky positioning to keep important blocks fixed when scrolling</li>\n\n\n\n<li>Distraction Free mode for moments you want to focus on writing</li>\n\n\n\n<li>New options that let you import certain widgets from classic to block themes</li>\n\n\n\n<li>The removal of the Site Editor’s beta label—welcome to the next generation of WordPress</li>\n</ul>\n\n\n\n<p><em>Want to see some of these featured highlights in action? Check out the <a href="https://wordpress.org/news/2023/03/your-wordpress-6-2-preview/">WordPress 6.2 Demo</a> recorded March 2, 2023.</em></p>\n\n\n\n<p>Do you crave a deep dive into tech specs? These recent posts cover a few of the latest technical updates. This is not an exhaustive list, but it should get you started:&nbsp;</p>\n\n\n\n<ul>\n<li><a href="https://make.wordpress.org/core/2023/03/07/patterns-api-expanded-to-include-template_types-property/">Patterns API expanded to include template_types property</a></li>\n\n\n\n<li><a href="https://wp.me/p2AvED-qNP">Introduction of Block Inspector Tabs</a></li>\n\n\n\n<li><a href="https://wp.me/p2AvED-qR8">Shadows in Global Styles</a></li>\n\n\n\n<li><a href="https://wp.me/p2AvED-qME">Introducing the HTML API</a></li>\n\n\n\n<li><a href="https://wp.me/p2AvED-qM4">Miscellaneous Editor Changes</a></li>\n\n\n\n<li><a href="https://wp.me/p2AvED-qNm">Custom CSS for global styles and per block</a>&nbsp;</li>\n\n\n\n<li><a href="https://wp.me/p2AvED-qLf">Google Fonts are included locally in bundled themes</a></li>\n\n\n\n<li><a href="https://make.wordpress.org/core/2023/03/03/editor-components-updates-in-wordpress-6-2/">Editor Components updates in WordPress 6.2</a></li>\n\n\n\n<li><a href="https://wp.me/p2AvED-qPp">Enhanced accessibility</a></li>\n\n\n\n<li>And much, much more</li>\n</ul>\n\n\n\n<p>These are also compiled into a <a href="https://make.wordpress.org/core/2023/03/09/wordpress-6-2-field-guide/">comprehensive WordPress 6.2 Field Guide</a>.&nbsp;&nbsp;</p>\n\n\n\n<h2 class="wp-block-heading">Let&#8217;s go on a bug hunt!</h2>\n\n\n\n<p>Without your testing support, hitting important product milestones would be a much bigger challenge. It’s also a meaningful way to contribute to the project. If it’s your first time, or it’s been a while, <a href="https://make.wordpress.org/test/2023/02/07/help-test-wordpress-6-2/">this detailed guide</a> is a great resource to lean on.&nbsp;</p>\n\n\n\n<p>From a global perspective, every time you test a pre-release version, you help secure the future of WordPress. How? By helping the community prove the software is stable, easy to use, and as bug-free as possible.&nbsp;</p>\n\n\n\n<p>Want to know more about testing releases in general? You can follow along with the <a href="https://make.wordpress.org/test/">testing initiatives</a> that happen in Make Core. You can also join the <a href="https://wordpress.slack.com/messages/core-test/">#core-test channel</a> on the <a href="https://wordpress.slack.com/">Making WordPress Slack workspace</a>.</p>\n\n\n\n<p>If you think you have run into an issue, please report it to the <a href="https://wordpress.org/support/forum/alphabeta/">Alpha/Beta area</a> in the support forums. If you are comfortable writing a reproducible bug report, you can <a href="https://core.trac.wordpress.org/newticket">file one on WordPress Trac</a>. You can also check your issue against a list of <a href="https://core.trac.wordpress.org/tickets/major">known bugs</a>.</p>\n\n\n\n<p>Interested in the details on the latest Gutenberg features? Find out what’s been included since WordPress 6.1 (the last major release of WordPress). You will find more details in these <em>What’s new in Gutenberg</em> posts for <a href="https://make.wordpress.org/core/2023/02/10/whats-new-in-gutenberg-15-0-18-january-2/">15.1</a>, <a href="https://make.wordpress.org/core/2023/01/20/whats-new-in-gutenberg-15-0-18-january/">15.0</a>, <a href="https://make.wordpress.org/core/2023/01/04/whats-new-in-gutenberg-14-9-4-january/">14.9</a>, <a href="https://make.wordpress.org/core/2022/12/22/whats-new-in-gutenberg-14-8-21-december/">14.8</a>, <a href="https://make.wordpress.org/core/2022/12/09/whats-new-in-gutenberg-14-7-7-december/">14.7</a>, <a href="https://make.wordpress.org/core/2022/11/23/whats-new-in-gutenberg-14-6-23-november/">14.6</a>, <a href="https://make.wordpress.org/core/2022/11/09/whats-new-in-gutenberg-14-5-9-november/">14.5</a>, <a href="https://make.wordpress.org/core/2022/10/27/whats-new-in-gutenberg-14-4-26-october/">14.4</a>, <a href="https://make.wordpress.org/core/2022/10/13/whats-new-in-gutenberg-14-3-12-october/">14.3</a>, and <a href="https://make.wordpress.org/core/2022/09/30/whats-new-in-gutenberg-14-2-28-september/">14.2</a>.</p>\n\n\n\n<h2 class="wp-block-heading">A special thanks to WordPress plugin and theme developers</h2>\n\n\n\n<p>Do you build plugins and themes?&nbsp;Your products play a special role in helping WordPress do more things for more people across the world. In turn, more people in the WordPress Community mean a bigger, more robust open web.</p>\n\n\n\n<p>Chances are, you have already been testing your latest versions against the WordPress 6.2 betas. With RC1, you will want to finalize your testing and update the “<em>Tested up to”</em> version in your plugin’s readme file to 6.2.&nbsp;</p>\n\n\n\n<p>If you find compatibility problems, please post detailed information to the <a href="https://wordpress.org/support/forum/alphabeta/">support forums</a>.</p>\n\n\n\n<h2 class="wp-block-heading">Help translate WordPress</h2>\n\n\n\n<p>Do you speak a language other than English? ¿Español? Français? Português? Русский? 日本? <a href="https://translate.wordpress.org/projects/wp/dev">Help translate WordPress into more than 100 languages.</a> This release also marks the <a href="https://make.wordpress.org/polyglots/handbook/glossary/#hard-freeze">hard string freeze</a> point of the 6.2 release cycle.</p>\n\n\n\n<h2 class="wp-block-heading">Hungry for even more?</h2>\n\n\n\n<p>Want to know more about what went into the making of WordPress 6.2? Please check out the <a href="https://make.wordpress.org/core/6-2/">6.2 release cycle</a>, the <a href="https://make.wordpress.org/core/">Make WordPress Core blog</a>, or search for <a href="https://make.wordpress.org/core/tag/6-2/">all things 6.2 related</a>.&nbsp;</p>\n\n\n\n<h2 class="wp-block-heading">Another haiku for 6.2—it’s tradition!&nbsp;</h2>\n\n\n\n<pre class="wp-block-verse">Beta has left us<br>The code sings such happy songs<br>Six point two RC</pre>\n\n\n\n<p><em>Thank you to the following contributors for collaborating on this post: </em><a href="https://profiles.wordpress.org/laurlittle/"><em>@laurlittle</em></a><em> </em><a href="https://profiles.wordpress.org/cbringmann/"><em>@cbringmann</em></a><em>, <a href="https://profiles.wordpress.org/audrasjb/">@audrasjb</a>, <a href="https://profiles.wordpress.org/jpantani/">@jpantani</a>. Haiku by @<a href="https://github.com/nomad-skateboarding-dev">nomad-skateboarding-dev</a></em>.</p>\n";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:30:"com-wordpress:feed-additions:1";a:1:{s:7:"post-id";a:1:{i:0;a:5:{s:4:"data";s:5:"14619";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}}}i:9;a:6:{s:4:"data";s:66:"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n		\n\n					\n										\n					\n		\n		\n			";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";s:5:"child";a:4:{s:0:"";a:6:{s:5:"title";a:1:{i:0;a:5:{s:4:"data";s:26:"Your WordPress 6.2 Preview";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"link";a:1:{i:0;a:5:{s:4:"data";s:62:"https://wordpress.org/news/2023/03/your-wordpress-6-2-preview/";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:7:"pubDate";a:1:{i:0;a:5:{s:4:"data";s:31:"Mon, 06 Mar 2023 17:11:38 +0000";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:8:"category";a:4:{i:0;a:5:{s:4:"data";s:7:"General";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:1;a:5:{s:4:"data";s:3:"6.2";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:2;a:5:{s:4:"data";s:11:"development";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}i:3;a:5:{s:4:"data";s:8:"releases";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:4:"guid";a:1:{i:0;a:5:{s:4:"data";s:35:"https://wordpress.org/news/?p=14573";s:7:"attribs";a:1:{s:0:"";a:1:{s:11:"isPermaLink";s:5:"false";}}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}s:11:"description";a:1:{i:0;a:5:{s:4:"data";s:179:"Watch this ‘live product demo’ recording with release squad members Anne McCarthy and Rich Tabor as they share exciting enhancements anticipated for the WordPress 6.2 release.";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:32:"http://purl.org/dc/elements/1.1/";a:1:{s:7:"creator";a:1:{i:0;a:5:{s:4:"data";s:16:"Jonathan Pantani";s:7:"attribs";a:0:{}s:8:"xml_base";s:0:"";s:17:"xml_base_explicit";b:0;s:8:"xml_lang";s:0:"";}}}s:40:"http://purl.org/rss/1.0/modules/content/";a:1:{s:7:"encoded";a:1:{i:0;a:5:{s:4:"data";s:67367:"\n<p>On March 2, release squad members <a href="https://profiles.wordpress.org/annezazu/">Anne McCarthy</a> and <a href="https://profiles.wordpress.org/richtabor/">Rich Tabor</a> presented a live product demo of all the delights coming in WordPress 6.2, set to release on March 28, 2023.&nbsp;</p>\n\n\n\n<figure class="wp-block-embed is-type-video is-provider-videopress wp-block-embed-videopress"><div class="wp-block-embed__wrapper">\n<iframe title="VideoPress Video Player" aria-label=''VideoPress Video Player'' width=''500'' height=''315'' src=''https://video.wordpress.com/embed/5nQlEknZ?at=31&amp;hd=1&amp;cover=1'' frameborder=''0'' allowfullscreen allow=''clipboard-write''></iframe><script src=''https://v0.wordpress.com/js/next/videopress-iframe.js?m=1674852142''></script>\n</div></figure>\n\n\n\n<p>A first-of-its-kind event in the world of WordPress releases, the showcase was moderated by fellow community member <a href="https://profiles.wordpress.org/njwrigley/">Nathan Wrigley</a> and joined by nearly 90 participants.&nbsp;</p>\n\n\n\n<p>During the demo, Anne and Rich highlighted some of the new features and enhancements that will continue to revolutionize the way you interact with WordPress. They gave a quick tour of the Site Editor’s refreshed interface, which lets you browse and preview templates before editing. They also covered all the new and highly anticipated ways to manage styles, as well as improvements to the Navigation block, new collections of header and footer patterns, the new distraction-free mode for focusing on writing, and plenty more.&nbsp;</p>\n\n\n\n<p>It was a jam-packed hour that sparked plenty of excitement—and a lively question and answer session that wrapped up the event on a high note. The presenters weren&#8217;t able to answer all the questions that were posed so they were <a href="https://a8c.slack.com/archives/C04S7RYK0F3/p1678330454722129?thread_ts=1678330090.320659&amp;cid=C04S7RYK0F3">collected and answered in a follow-up post</a> on <a href="https://make.wordpress.org/core/">Make.Wordpress.org/Core</a>.</p>\n\n\n\n<p>Watch the recording of the live demo in case you missed it, or want to relive the moment (and the funky fresh demo site designed by Rich). You can find a full transcript of the live demo below.&nbsp;</p>\n\n\n\n<h2 class="wp-block-heading">Referenced Resources</h2>\n\n\n\n<ul>\n<li><a href="https://make.wordpress.org/core/2023/02/2https://make.wordpress.org/core/2023/02/21/6-2-live-product-demo/%201/6-2-live-product-demo/">Live demo announcement</a></li>\n\n\n\n<li><a href="https://make.wordpress.org/core/2023/02/06/roadmap-to-6-2/">6.2 release roadmap</a></li>\n\n\n\n<li><a href="https://make.wordpress.org/core/2023/02/04/phase-2-finale/">Wrapping Phase 2 of the Gutenberg project</a><strong>&nbsp;</strong></li>\n\n\n\n<li><a href="https://wordpress.org/news/2023/02/wordpress-6-2-beta-1/">6.2 release enters Beta 1</a></li>\n\n\n\n<li><a href="https://make.wordpress.org/core/2023/03/01/wordpress-6-2-beta-4/">Beta 4 and the latest call for testing</a></li>\n\n\n\n<li><a href="https://github.com/WordPress/gutenberg/issues/47043">Fixed/sticky positioning GitHub issue</a></li>\n\n\n\n<li><a href="https://learn.wordpress.org/">Learn WordPress</a></li>\n\n\n\n<li>FSE theme developers on Twitch: <a href="https://www.twitch.tv/daisyonwp">daisyonwp</a> and <a href="https://www.twitch.tv/ryanwelchercodes">ryanwelchercodes</a></li>\n\n\n\n<li><a href="https://developer.wordpress.org/news/2023/02/intrinsic-design-theming-and-rethinking-how-to-design-with-wordpress/">Intrinsic design, theming, and rethinking how to design with WordPress</a></li>\n\n\n\n<li><a href="https://github.com/annezazu">Anne McCarthy on GitHub</a></li>\n\n\n\n<li>Learn WP workshop: <a href="https://www.meetup.com/learn-wordpress-online-workshops/events/291813021/?isFirstPublish=true">How to create a website on mobile</a></li>\n</ul>\n\n\n\n<p><em>Props to <a href=''https://profiles.wordpress.org/cbringmann/'' class=''mention''><span class=''mentions-prefix''>@</span>cbringmann</a> and <a href=''https://profiles.wordpress.org/laurlittle/'' class=''mention''><span class=''mentions-prefix''>@</span>laurlittle</a> for co-authoring and editing this post, <a href=''https://profiles.wordpress.org/evarlese/'' class=''mention''><span class=''mentions-prefix''>@</span>evarlese</a>, <a href=''https://profiles.wordpress.org/courtneypk/'' class=''mention''><span class=''mentions-prefix''>@</span>courtneypk</a>, and <a href=''https://profiles.wordpress.org/mysweetcate/'' class=''mention''><span class=''mentions-prefix''>@</span>mysweetcate</a> for captioning, and <a href=''https://profiles.wordpress.org/robinwpdeveloper/'' class=''mention''><span class=''mentions-prefix''>@</span>robinwpdeveloper</a> for uploading the recording files to wordpress.tv.</em></p>\n\n\n\n<h2 class="wp-block-heading">Transcript</h2>\n\n\n\n<span id="more-14573"></span>\n\n\n\n<pre class="wp-block-preformatted"><strong>Nathan Wrigley </strong>0:22  <strong>\n</strong>How are we doing? Should we go for it?\n\n<strong>Anne McCarthy  </strong>0:24  <strong>\n</strong>I think we can start.\n\n<strong>Nathan Wrigley </strong> 0:26<strong> \n</strong>Why not? The recording has started. So let''s get, let''s get cracking.\n\nHello, welcome everybody to the WP 6.2 Live Demo outline. I''m Nathan Wrigley. I do a few things around the WordPress community, mainly to do with video and podcasting and things like that. But it''s not about me.\n\nToday, we''ve got two fabulous guests. We''ve got Anne McCarthy and Rich Tabor, and they''re going to do a full on Product Demo. It''s a little bit unlike things that you may have seen, because in the more recent past, lots of new features have been added. And so Rich, and Anne are going to spend the time on the screen in a moment, and they''re going to show you all of the bits and pieces that you may find dropping into a WordPress install near you. Let''s hope. There''s been a lot that''s been happening, so there really will be probably 20 or 30 minutes of live demos, so look forward to that. I''ve got to get them to introduce themselves in a couple of moments.\n\nJust before that, though, a little bit of housekeeping. This is going to be recorded, so if you have to drop out halfway through and go elsewhere, completely fine. It''s going to be posted at the Make/Core website, but it will also come fully complete with a transcript as well. So, if that''s something that you''re looking for, that will all be there. Also to say that if you want to post any questions, we''d love that. In fact, there''s a whole portion at the end when Rich and Anne have finished speaking, where we''re going to field questions toward them. Now there''s really two places to do that. If you''re live with us on Zoom, then if you hit the Q&amp;A button at the bottom of the screen and post your questions in there, I guess specifity... specific... Whatever that word is, be specific. Help us out. Tell us exactly what you want to know and we''ll get the questions to them. The other way to do that is to go into Slack. And there is a channel in there, #walkthrough. And if you want to post any questions in there as well, that would be great. So yeah, just to recap, Q&amp;A button if you''re in Zoom, and use the Slack #walkthrough channel, if you are in the Making WordPress Slack. Okay, right. I think we''ll take you guys one at a time if that''s alright. First off a little bit of an introduction from both of you. Let''s begin with with Anne McCarthy, shall we? Hello, Anne!\n\n<strong>Anne McCarthy  </strong>2:42<strong>\n</strong>Hello, hello. It''s so good to be back on literally any sort of live stream with you.\n\nI appreciate that you''re a part of this\n\n<strong>Nathan Wrigley </strong> 2:48<strong> \n</strong>Yeah, that''s really nice.\n\n<strong>Anne McCarthy  </strong>2:49<strong>\n</strong>Well, I''m Anne McCarthy. I''m a product wrangler at Automattic. I live in Seattle. I also run the FSE Outreach Program, which is basically dedicated to testing all the latest and greatest of WordPress, which is part of why I''m so excited to be part of this demo, is because so much neat stuff has come through this that I''ve had the privilege of going through a little bit early on with the ever growing calls for testing. So that''s a little bit about me, I''ll pop it over to Rich.\n\n<strong>Nathan Wrigley  </strong>3:17<strong>\n</strong>Yeah. So Rich, if you want to take the baton there.\n\n<strong>Rich Tabor  </strong>3:21<strong>\n</strong>Yeah. Hey, everyone. I''m Rich Tabor. I''m a product manager at Automattic. And I work on WordPress and Gutenberg, in particular. From a little bit south of Atlanta, Georgia, in the US, and been building and tinkering with WordPress for I think, close to 11 years now. So it''s, it''s been a good run, and I''m super stoked about where things are heading.\n\n<strong>Nathan Wrigley  </strong>3:43<strong>\n</strong>Yeah, and things definitely have been moving in a very much a forward direction, WordPress, 6.1. And WordPress 6.2. There''s so much clear blue sky between the two of them. I think probably the best thing at this point is if we can have it, I don''t know what whose screen is coming on. I think it might be Rich''s, or maybe it''s Anne''s, I don''t know.\n\n<strong>Rich Tabor  </strong>4:00<strong>\n</strong>Yeah.\n\n<strong>Nathan Wrigley  </strong>4:01<strong>\n</strong>If we can get that screen shared, then I will slide my way out of this call and say, Rich and Anne, it''s... it''s over to you. I''ll be back soon as you''re finished for any Q&amp;As.\n\n<strong>Anne McCarthy  </strong>4:14<strong>\n</strong>Awesome. Thank you.\n\n<strong>Rich Tabor  </strong>4:17<strong>\n</strong>Alright, everybody can see my screen right now?\n\n<strong>Anne McCarthy  </strong>4:19 <strong>\n</strong>Yes. Rich did an excellent job designing this. I do want to call this out that I love, absolutely love this.\n\n<strong>Rich Tabor  </strong>4:26<strong>\n</strong>Thanks, Anne. Yeah, this is actually running Twenty Twenty-Three. So it''s kind of showcasing some of the things you can do just with the core theme. And some of the design tooling that we are, that has been built into 6.2. So this view here is the site editor. So I''m going to orient you here. There''s one big change here in particular, I want to call out visually, is this idea of the frame here on the right, and this will pull up the local template. So I''m looking at my homepage of the site right now. If I navigate into other templates, I can pull those up here on the right as well. And then you can also navigate template parts. So this part''s not very new to 6.2. But the idea of zooming in on different template parts and templates and having them appear here in the frame is. And that''s important because of this concept of browse mode. And this is where you could dive into an actual page from the site editor. So here, I just pulled up the about page of the site, and I can click into it and actually start making changes. Now, the changes here within the post content block are going to be relative to this about page. But I can also modify the template which then changes the about, or changes the page on any instance of this particular template. So it''s a new concept and how we can browse the site. But it''s a very powerful, and really the first iteration of that way of managing a site.\n\n<strong>Anne McCarthy  </strong>5:50<strong>\n</strong>And also lightly introduced content editing in the site editor, as you mentioned. So it''s a kind of a neat merging of the two worlds, which I know folks have long been wanting to see that unified. And same with the frame, it kind of adds a nice layer where instead of just being dropped in, like before, you kind of are given a more zoomed out view, which I think helps address a lot of the feedback that we saw around the orientation when you''re entering the site editor.\n\n<strong>Rich Tabor  </strong>6:12 <strong>\n</strong>Yeah, exactly. And really, if we think a little bit further out than 6.2, this could also house setting to use. So we do have, you know, one view here that that is relative to 6.1, where you can see all of your different templates. But imagine if we had any other different types of settings and controls and different pages loaded within here, doesn''t have to be just the front end templates and renders of your site.\n\nAlright, so we''re gonna dive into this here. So you can go into it just by clicking on the frame. I''ll do that one more time just to show, you just click on it. And now you entered right into it. You can edit it right off, so we can make changes, just as if we zoomed into it in the other way in 6.1. And then we have a bunch of styling tools that have been added to 6.2, so I want to kind of hone in on these. Like, this panel itself is not new. We have style variations, you can zoom in here, we''ve got this new zoomed out view, where you can apply different ones at a time. And then we also have this icon here, which triggers the style book. Now the style book is a very interesting tool here that really lets you customize the theme''s style guide, essentially. So I can go through each of these tabs, which are relative to the block categories, and see all of the blocks loaded on this particular site. So right here, I''ve got like Button blocks and Columns block and whatnot. So if I click on one of these, it''ll pull up the Style panel of that particular block. And then when I make changes over here, these are applied globally throughout my entire site. So if I want to change the way this button looks, let''s say we do some smaller tags, maybe we''ll add a little bit of letter spacing, and maybe make it capitalized. See, it''s getting applied everywhere that the button is used. Also do some changes here to padding, perhaps. We''ll do something custom here. I think that looks nice. And now...\n\n<strong>Anne McCarthy </strong> 8:13\nReal quick while you''re doing this, I wanted to note that like this is something that folks have really struggled with previously with the site editor, where if you''re editing a block that isn''t in the template already, you''re not able to see this. So as Rich is showing, you can actually look at any block that''s being used in your theme and see how the change that you''re making in styles will impact that. Where before, if the block wasn''t present in that template that you were editing, it was hard to know exactly what was happening. And so now you have both the style book and this inline preview that you see in the Style section to rely upon, which is pretty neat.\n\n<strong>Rich Tabor</strong>  8:43\nYeah, exactly. And really, you could theoretically go in and design your entire theme with the style book. Now, I know there''s some advantage to design in context of pages and whatnot. And I''ll go into that in a bit. But the idea is that you really can quickly browse through all of the different blocks and tighten up what you want to within these controls. And it''s not limited to the standard variation as well. There''s also these style variations of each block that you can now manipulate as well. So we''re gonna go in, say, we''ll change the radius of this one. So we want it to be sharp like our other button. But we have these new controls. Like, this is a shadow control we''ve added in 6.2, where you can apply, say, like this shadow here might be nice. This one here, and so some fallback shadows, within core that a theme can provide as well, its own values. But this now will apply for every single variation of the outline on my site here.\n\n<strong>Anne McCarthy  </strong>9:39 \nAnd you''ll notice that it''s not in the style book right now. And that''s just part of the future feature development is showing the variations of blocks as well.\n\n<strong>Rich Tabor </strong> 9:47\nExactly, yes, I would imagine that this would this would show up the variations of the button block, yeah. Which is a nice way to really customize these, like it used to be only CSS would be used to manipulate these variations here. And now it kind of abstracts that away and you can do it within the editing experience. That''s really nice. It really is. There''s also this idea of block CSS, so you can add custom CSS that is scoped to a particular block. So if I add CSS here, it''ll be applied for the button block wherever it''s used. Now, I wouldn''t recommend using additional CSS in most cases. I would, I would suggest using all the different controls that we''ve built, that are built into 6.2. But the idea of using CSS to add a little pizzazz to this particular button block is fine. But just with that caveat that you wouldn''t want to use it exclusively. Like I wouldn''t apply a background color via CSS, I would rather use the background elements color here. There''s also additional CSS, which emulates what was previously in the customizer. So we do have site wide CSS that can be applied within the site editor and also on the front end of your site. Again, I wouldn''t emphasize using this exclusively, as there are a lot of new design tools that I would explore first, from the top level styles here where you can apply colors to the background, text and buttons. But if there was anything extra you wanted to add, you could do so within the stylesheet here.\n\n<strong>Anne McCarthy </strong> 11:21\nAnd I''ll note we''d love to hear feedback if there are certain things that you''re repeatedly adding custom CSS for. So either commenting on a currently open issue, or if you don''t find one, opening an issue would be super helpful, because it''s neat to see what folks are using for CSS so we can fill those gaps.\n\n<strong>Rich Tabor </strong> 11:36\nYeah, exactly. So that''s the global Style panel here. But there are some quite a few other improvements along with styling. So the first is the idea of pushing styles globally. So if I''m in here, and I''m designing, let''s say I want to add a radius, I want to do some different typography as to appearance like this, like bold, italic look. And then we''ll also...\n\n<strong>Anne McCarthy  </strong>12:07\nThat''s cool.\n\n<strong>Rich Tabor  </strong>12:07\nThanks. Also, let me make the letter spacing, maybe we''ll make it a little bit bigger, actually, and then, I think that''ll work. Do these changes here and see I''ve just styled this one particular block this button up here. And this button down here is still using the global styles that we designed earlier. But now I can go through my settings panel here and hit Apply globally. And I''m going to here so we can see that happen. The styles are now pushed globally to all the other blocks. So this is really helpful for when you''re designing in flow. And you don''t necessarily want to abstract out into the style book and you want to push your changes that you just did here, because you like the way the button looks and want those applied everywhere, all at once. I think this is really powerful way to to quickly design within the editor. Another tool that is quite useful, I''m going to take this heading here and manipulate this. It''s the idea of copying and pasting styling. So we''re going to use that same bold italic look, maybe we''ll make that a little smaller, we can even manipulate this size to be a little bigger. Now we go here to copy styles. And then I can come all the way down here to this other heading that''s very similar, and paste it in. And there we have that style applied just to these two headers. And you would do this when you don''t necessarily want every single heading to have this effect. But perhaps there are like elements on this page that you want to push those changes to, specifically. So copying and pasting allows you to be very granular, whereas applying styling globally, lets you be more of a holistic design experience for pushing styles. Another neat...\n\n<strong>Anne McCarthy  </strong>13:57 \nOh, real quick, I just wanted to know like I think one of the things that''s interesting is, as we''ve added more design options to blocks like this is part of the experience of scaling things and making it easier to use. So when we think about like intuitive and delightful. Some of these tools coming into 6.2 really take you know, the tons of design tools that we''ve added over the last couple releases and makes it easy so you can actually tweak things and then reuse. So I think that''s one of the things I want to call out is it''s kind of this crescendo. Where now the tools that are coming to 6.2 to really ease the experience and allow you to do a lot of neat stuff where rather than having to re-tweak everything through every single heading block. A lot of stuff is used. So...\n\n<strong>Rich Tabor  </strong>14:34\nYeah, exactly. WordPress is moving towards a design tool and less of like, what you see is what you can only have. It''s more of an expression of creativity and it really does open up the doors for for designing beautiful pages on the web. I think it''s really powerful.\n\nAnother cool bit that we''ve added is the idea of sticky positioning. So headers would be nice sometimes if they stick to the top, so for top level group blocks, this is a group block here, there''s this new position attribute where you can assign it to sticky. And as you can see, right in the editor, it''s already showing me that this is sticky on the front end. And also here as well. It''s only available for top level blocks for now, there''s still some some odd stuff to figure out on how we communicate when something is not going to stick due to the the parent height of the elements around it. But for top level, it''s still fine. So we have it here. But there are some iterations that are already happening for the next release that will kind of bring this into more, bring some more capabilities to this particular feature.\n\n<strong>Anne McCarthy  </strong>15:44 \nYeah, and I''m very excited because one of the things I wanted to briefly call out was the how the header, the template part has that purple. So another neat thing coming to this release, that was a big part of feedback for the outreach program was having to look parts and reusable blocks having a different coloring, because there are different kinds of blocks are synced across the site, when you make little changes and impacts everything everywhere. So that''s another neat thing that''s coming with this release, is that you can kind of see those a bit differently in the List view as well as when you''re in the editor. I see Nathan has his hand raised. Is that intentional? Oh, it''s removed. Okay.\n\n<strong>Nathan Wrigley </strong> 16:23 \nIt was not intentional. That''s my mistake. I''m sorry.\n\n<strong>Rich Tabor </strong> 16:28 \nYeah, it helps you see quickly too like, what is the template part, particularly for headers and footers, it makes it easier to browse quickly.\n\nSo speaking of template parts, and patterns in particular, so headers and footers, are new patterns added within WordPress 6.2. And now that they''re loaded, actually from the pattern directory, which is kind of neat. And I''m going to show you how to replace a footer with one of those other patterns. So if you have your footer template parts selected, you can go to replace footer. Now this flow is not new to 6.2, but it''s going to call out these other improvements. And then you just click one there, and you have it loaded here, that''s the site logo that I''m using up here as well. And you can modify this text without having to do any any funky PHP filters or moving actual templates. And if you want to change it again, you go back to replace say, let''s pick this other one, let''s try this one. It''s kind of nice. And there''s this focus view, or you can zoom in to just the footer itself. You can even check the responsiveness of it and see how it, how it reacts on mobile, and make any of your changes here and have those persist over to the actual template whenever you close it out. It''s a nice way to really kind of clean up the editing experience. So you''re not seeing this entire group of groups and instead kind of focusing on what you''re actually wanting to complete. You can do the same for the header as well.\n\n<strong>Anne McCarthy  </strong>18:01\nYeah, and as Rich mentioned, there are some new patterns that are being bundled from the directory, which I think are really extensive. Regardless of what theme you''re using, there''s going to be some pattern for group patterns that help democratize design where you can use them in anything.\n\n<strong>Rich Tabor  </strong>18:15\nYes, that''s right. All right. So navigation. Navigation has gone under a... quite a bit of work in the last a couple of months. And really, this is all about trying to make it easier to manage your site''s navigation and also add pages and links and then even styling. So there''s this new dedicated list view for the navigation block. So it''s essentially emulating a little bit of what''s available over here except for you had to kind of get down to it. Now it brings it top of mine and the surface area here. You can drag them around, move them up and down, even add submenu links and remove them as well. And then you can style it like normal. And now apply different styles via the styles tab to the block itself, or even individual page links and whatnot, you can dive into them and manage them all from here, instead of having to only manage them from up here. This really kind of abstracts the complexity from from this particular canvas interface into a more familiar interface here on the sidebar. It''s really a great effort. And it''s it''s taken some time to refine but it''s getting there and it''s feels a lot nicer.\n\n<strong>Anne McCarthy  </strong>19:30 \nYeah, there''s been a lot of good feedback about this as well just because it kind of is meant to marry the classic experience with bringing blocks into it. So it is in addition to being edit, editing on canvas, so if you really want to continue to edit as a block you still, you can continue to do that. But it does add a nice interface and the block settings where you''re able to do it. And I''ll briefly call out here the split settings, which we''ll probably talk about later. But you''ll see here for more complex blocks, there''s some nice split settings making it a little bit easier, more intuitive to go through.\n\n<strong>Rich Tabor </strong> 20:02\nYeah, that''s right. And if you take a look at navigation here, this is very similar to this component added here. And, and that''s, that''s purposeful, we want it to look and feel familiar. Either way you''re managing navigation. So you can also add some menu items here, remove them and drag them around and reset them here, as well as browse into the individual pages. So that''s what I have for the site editor portion of the demo. And did you have anything else you wanted to add to this, Anne?\n\n<strong>Anne McCarthy  </strong>20:37\nOh, could you resize the Browse mode for me? I just love the resizing. I think it''s kind of cool. This is just like a fun, you know, thing to call out. But maybe you won''t noticem but you can resize it. So as you''re quickly going through your site, if you want to see how it looks in different ways, you can also do that. So that''s the final thing I''ll shout out.\n\n<strong>Rich Tabor  </strong>20:56\nYeah. So then, yeah, exactly. It''s... there''s a lot of fine, fine touches like that. Well, we can''t obviously can''t call them all out today. But it is really getting tightened up overall as an admin experience for the site.\n\n<strong>Anne McCarthy  </strong>21:12\nIt''s such a great foundation in the future, for sure.\n\n<strong>Rich Tabor </strong> 21:15\nExactly, exactly. Alright, so if we press this back button here, it goes right back to the dashboard, I''m gonna go and leave...\n\n<strong>Anne McCarthy </strong> 21:25\nThat back button was a big piece of feedback people had they would get into the site or not know how to get back out. So I appreciate you calling that out.\n\n<strong>Rich Tabor  </strong>21:32\nYeah, exactly. It''s been through a number of iterations. And I think we''ve settled on something that feels feels nice; it does feel nice.\n\n<strong>Anne McCarthy  </strong>21:41\nI agree.\n\n<strong>Rich Tabor  </strong>21:43\nSo...\n\n<strong>Anne McCarthy  </strong>21:44\nAh yes, the removal of the beta label.\n\n<strong>Rich Tabor  </strong>21:46\nYou want to talk to this, Anne?\n\n<strong>Anne McCarthy  </strong>21:48\nYeah, I would love to jump in on this actually. So you''ll notice that the beta label is removed for this release. And part of why we wanted to show it now is to see how all the features, how the experience has changed, how much more you can do. And all of that has led to the removal of the beta label. And that doesn''t mean that feature development is done that it''s like, you know, gonna stay this way forever, it just means it''s in a place where we invite you all to try to the site editor, it is out of beta. And a lot of development work has gone into testing this. So we''ve had almost, I think, 20 calls for testing with the outreach program. It''s been through multiple major WordPress release cycles, there is still more work to be done. But I''m very excited to see the beta label removed, I think the features that are coming to 6.2. And the foundation that is set with 6.2 really marks a level of maturity. That is pretty exciting. So consider this an invitation to try out modern WordPress, and to check it out.\n\n<strong>Rich Tabor</strong>  22:43\nA hundred percent, I couldn''t have said it better.\n\nAlright, so another neat part that''s added recently for 6.2 is this idea of distraction free mode. So it''s not turned on by default, but I have it on so we can see the results here. So you can go in and type right here. And then actually, I''m gonna throw in some Lorem here. So you can see it in action. So this feels more like a text editor and less like a Block Editor. Whenever distraction free mode is on even the the multi block selection, it feels really nice. It doesn''t there''s not this idea of blocks, even it''s kind of abstracted from here, there''s less noise, there''s less distraction. And just think that the idea is that it''s just you and your words, it''s just writing and publishing. And if you want to publish, you can hover over here, you''ll see the toolbar come down, you can hit Publish or draft. And then this is how you would turn it off and back on here. And then you still have control of all the existing tool. And it''s just a much simpler, streamlined interface. And you do have access to blocks, you can still add them if you''d like to, but the idea is just being able to write without the distractions is really powerful. And a really nice publishing experience overall.\n\n<strong>Anne McCarthy  </strong>24:08 \nAnd this is for everyone. So this is like a lot of stuff we''re coming to say it or using a block theme. This is available for anyone who''s using the Block Editor. And to be honest, I use this for basically all my writing now. Especially for any post or page, I typically will go into this mode. So I''m very excited about this. And I hope folks feel the same way.\n\n<strong>Rich Tabor  </strong>24:28\nYeah, exactly. I''ve been using that too for quite a bit. But the thing is, is also not only for post editing, so I have a page here that I''ve created. And I have distraction free mode turned on, which kind of removes all the extraneous tooling and it really lets me focus in on the actual blocks here so I can manipulate them to an extent. I can even drop in different imagery for these images here and modify the buttons and whatnot and even add more blocks but the idea is it''s almost like a simplified editing experience for pages as well, not only for posts. And here, I''ll come up here and turn off distraction free mode to see it all in real time.\n\n<strong>Anne McCarthy  </strong>25:13  \nAnd this isn''t yet available for the site editor, but I have a feeling a number of folks are going to be keen to see that put in there as well.\n\n<strong>Rich Tabor </strong> 25:20  \nExactly, yeah, I don''t see why it wouldn''t work in the site editor as well. I think it''d be very nice. Yeah. So we have some other improvements here that are fun. So this inserter here has gotten a couple of changes here. So blocks looks familiar, it''s still the same, but patterns is where we started seeing some changes. Instead of having some featured patterns loaded in a block category selector, we''ve split them out individually as their categories here, you''re gonna load up some of the different header patterns that are loaded in WordPress 6.2. So you can load them here and see them in this tray, and then click to add them to your site. Which is really nice, it''s a nice way to kind of go through them quickly and see a bunch of different ones. We also have the media tab up here, which is new, which splits out the images from your Media Library, videos, and audio as well, including the Openverse library. So this is a catalogue of, I believe, over 600 million free, openly licensed stock imagery. And you could search from right here in the inserter. So let''s type in birds. And click on one, and it will add an image block with the image already added to it, we have got the caption down here. If you don''t want the caption, you just turn it off right here, this little control that was added. And now you can manipulate it right off. So let''s say this, drop it into here. Maybe we''ll make these about the same size and move it over to something interesting.\n\n<strong>Anne McCarthy  </strong>26:53\nAnd I''ll note that there was a GDPR concern around the images being properly uploaded rather than hotlinked. And I wanted to just note that that''s been addressed. So the images are uploaded to your Media Library. That''s why. So in case anyone has that question. Sorry, continue.\n\n<strong>Rich Tabor  </strong>27:08\nYeah, no, that''s a good point. It''s very important. A key benefit to have this flow here is that instead of instead of having to add an image block, and then open your Media Library, and then pick an image, and then you have it here, it''s really this one flow of searching visually, and searching here, as well. And then having it added as an image block already. So it kind of skipping all the extra steps that you always have to do anyhow, it''s really nice. And we have a couple of interface changes. So there''s the settings icon up here that used to be a cog, and now it represents the sidebar itself. So when you open it, the sidebar is triggered, if that''s closed. And that''s changed for a couple of reasons. But one of the bigger reasons is, as I mentioned earlier, this idea of split tabs, so we have the cog for settings. And that''s when a block has additional settings that are not per the norm of the styles that are available within WordPress, then you''ll have a new settings tab pulled out here. And that''s to keep the density nice whenever you''re editing and it feels good instead of having everything kind of in your face all at once. Now for other blocks, like the paragraph block, there''s not additional settings, so automatically not included. The tabs up top and just be everything top level. But  when a third party plugin adds like a different settings panel, or even if you extend one of these core blocks that does not have one, and a detects one should be auto added as well. So it''s kind of just like a nice, fluid way to continue improving the experience of editing within WordPress.\n\n<strong>Anne McCarthy </strong> 28:49\nYeah, so plugin authors can also kind of make sure where they want settings and styles to show that it shows up correctly. And there''s a dev note about that as well.\n\n<strong>Rich Tabor  </strong>28:58\nYes, that''s right, you can you can decide as when you''re extending or adding your own inspector controls. That''s what these are called here, whether or not they''re included within styles or settings as well. Yeah.\n\nThen another smaller change that''s kind of nice is this idea of pulling the outline from its own toolbar item up here into the list view. It''s because they''re very relative, you know, a list of all the blocks on your page, also an outline of what''s going on. So they''re combined now into this one view. We also have time to read word count and character count here, which is nice. And then this is a little guide here that just helps you understand the structure of the importance of the structure of the document and making sure that it is properly structured. All right, was there anything else that we wanted to add you think, Anne?\n\n<strong>Anne McCarthy  </strong>29:51\nI''ll add one last call out just because I''m trying to think about like little dev tidbits if you want to disable it prefers there is a way to disable Openverse as well I know that''s always a concern. We add something it''s like, okay, how do we get rid of because I don''t want a client getting into it, there is a way to disable that is documented as well. The other thing is the pattern. So there''s new categories, the patterns. And so query is now posts, a couple of things were merged, there''s no call to action. And there''s also some lovely, which I''m gonna brag on Rich, again, some new text based, query patterns. We have a lot of visual patterns for the query loop, and now there''s wonderful, more text focused ones, which I think is really exciting. And just another great way where patterns have evolved and patterns is obviously a huge part of the future building with WordPress. So I''m very excited about those and keen to see just more variation with query loop, I think it''s really powerful block to make easier to use. So I''m excited to see it. Otherwise, I think that''s, I think that covers a lot of what we were trying to go through.\n\n<strong>Rich Tabor </strong> 30:57\nYeah, and there''s certainly more. There''s a lot of interesting, minute details that are, you know, quality of life improvements around editing and designing. And we can''t cover them all today. But it''s just, there''s a lot of exploratory ideas and cool, interesting pieces that have been the result of lots of feedback and lots of testing, like I mentioned earlier. And, you know, it''s really a testament to open source and contributing and really working together as a team to make this thing we call WordPress ours and making it a brilliant publishing experience. So just thank you to everyone who''s put in time ideas, effort, code, design, marketing, copy, all of that, and more to making this what it is. It wouldn''t be possible without you.\n\n<strong>Anne McCarthy  </strong>31:46\nTotally agree. And thank you, Rich, for doing such an excellent job building this site and demoing all this.\n\n<strong>Nathan Wrigley  </strong>31:51  \nYeah, indeed. Thank you, Rich. Thank you, Anne. Just to let you know that, in theory, there''s possibly up to about 25 minutes left. If anybody wishes to pose a question, we''re going to do our best to get the answer directly from Rich and Anne. Whether that means putting the screen back on, I don''t really know. But we''ve got a few that have come in. The place to put those, it would appear that some people have figured out how to do that in Zoom. But if you go to the walkthrough channel, in the making WordPress Slack, you can post some questions in there and all things being equal, we''ll get them raised as quickly as we can. So we''ve got a few. In all honesty, because they''ve been copied and pasted from various different places, I can''t necessarily say who the name of the person is that sent them. But first question I''ve got over here for either of you. It says when you save globally, under the Advanced tab, does this change the stylesheet? Interesting.\n\n<strong>Rich Tabor  </strong>32:54 \nSo this will change the attributes of the blocks. So if I throw in that example, there, I pushed the attributes of that one block globally. So they''re applied to every block. So it does affect some styles, but not writing any style sheet or writing to the core style sheets.\n\n<strong>Nathan Wrigley  </strong>33:11\nCan I ask the question? It''s not something that''s been submitted by anybody else, but it just occurred to me that as you were clicking the global button, I just wondered if there was a "get out" from there. In other words, if you inadvertently click the global button, is there an undo option in there? In other words, can you back away from all of the buttons suddenly changing or all of the H1s? \n\n<strong>Anne McCarthy  </strong>33:32 \nYou do have to hit save after. You can''t just hit Apply globally. You have to hit save, and that''s where the multi-entity saving pops up. The multi-entity saving is kind of strange in that it''s not good at discarding changes. So you basically would just have to like leave. Like it would be like, Whoops, I hit that. You probably also have to hit the undo. Like there''s - those are the two kind of options. So, yeah.\n\n<strong>Rich Tabor </strong> 33:54 \nYeah. The undo is like a global thing. It works there as well. Yes.\n\n<strong>Anne McCarthy</strong>  33:58 \nAnd there''s a reason that feature is hidden, like under Advanced and collapsed. That''s not necessarily for everyone. But for folks who do like to tinker, it is available.\n\n<strong>Rich Tabor  </strong>34:08  \nRight. And it''s also only available in the site editor as well. So it''s the more the global view of editing your site is where you can access that. \n\n<strong>Nathan Wrigley  </strong>34:17  \nPerfect.\n\nOkay, so I have a question from Zoom. Is copying and pasting styles as demonstrated just for core blocks? They go on to say more, which I''ll read out. Some blocks collect, some block collections have their own C&amp;P, and I''m curious what might carry over, if anything? And then there''s a follow up. Also, if CSS classes are assigned to a block, will applying global styles to a block be to all of the same block, i.e. H2? Or, hopefully, will a custom class allow for a more granular global CSS? There''s a lot in that question, but if we start with the: is copying and pasting styles demonstrated just for core blocks?\n\n<strong>Rich Tabor  </strong>34:56  \nSo it works for blocks that have leveraged the block support system within core. So if you have opted your block into using background color, and text color, link color, any of the layout settings, anything that was in the styles tab, then all of those would get pushed to or get copied or pasted or even pushed to the global application of styles as well. Now, if there''s, if a block has done its own sort of background color attributes, I don''t know that those would persist as well. But if you use what''s available in core, it''s really one or two lines of JSON will get you the background color support that you need. \n\n<strong>Nathan Wrigley</strong>  35:35\nAnything to add to that, Anne?\n\n<strong>Anne McCarthy  </strong>35:37  \nNo, just another reason to rely on what core is building. So it''s a another great example of how these features will work together and how adoption helps whenever these new things come out.\n\n<strong>Nathan Wrigley  </strong>35:49  \nOkay, so we''ll go on to the next question then. So this is from Zoom, and apologies, I don''t know your name. Can we have this as a feature request? Can we have sticky sidebar block for some groups next release, please? \n\n<strong>Anne McCarthy </strong> 36:05 \nProbably would do a separate block, I''m guessing. Yeah, do you have anything to add to that?\n\n<strong>Rich Tabor</strong>  36:11\nYeah, I would say we wouldn''t need a sticky sidebar block. Right now that group lock in top level-only does support position sticky. And the only reason it was turned off like we did have it on for one of the Gutenberg releases for everything - for every group block - but it was turned off just because there was too much confusion around if you had a sticky element that wasn''t didn''t have enough space to stick for and enough height to stick. So it wouldn''t actually be sticking. You wouldn''t see a result of you applying a sticky position to it. So I think we can figure that out with some some UX to really clean that experience up so that you do expect and understand what''s going on. When you apply that to a block. That''s not the root level of the document. So it''ll be there. It just takes a little bit more iteration.\n\n<strong>Nathan Wrigley</strong>  37:00\nOkay, another question. This time from Slack. When there are changes made in the site editor, are the templates still marked with the blue dots to indicate that the changes are in the database?\n\n<strong>Rich Tabor  </strong>37:14\nYes, from that Manage Templates view that I shared in the canvas, it will show up just like it did previously, when there are changes to one of the templates provided by the theme.\n\n<strong>Anne McCarthy </strong> 37:25\nYou can revert the changes, as well, as you''re used to doing.\n\n<strong>Nathan Wrigley </strong> 37:30\nOkay, thank you. Anne''s shared a link related to the question that we just posted. I don''t know how Zoom works well enough to whether or not we can share the screen. \n\n<strong>Anne McCarthy  </strong>37:40\nI can briefly share my screen. \n\n<strong>Nathan Wrigley  </strong>37:42\nYeah, that''d be great. Show us the GitHub.\n\n<strong>Anne McCarthy </strong> 37:43\nLet me try that. I just wanted to mention this in case people want to follow along in the follow up tasks related to this. I love to look at links. I''m a nerd like that. So in case anyone else is, this is a lot of the follow up tasks and a great issue to chime in on or just follow if you''re interested in this because there are some improvements to be made. But this is a neat report for now. So i